”Kryddan i maten”

Sammanfattning

The purpose of this project has been to redesign an already existing cook-book. The title of the book (directly translated), ”Season in food ” the year around with herbs and spices?, contains what the headline imposes: spices, herbs and food. But when the author tries to entwine these parts and communicate it to the reader it is not working all to well due to a poor and inconsistent graphic design.

I have followed the theories and values of information design when I redesigned the book layout with the intent to simplify the communication between author and reader. In the progress to make a complete dummie of the book I did multiple literature studies, book analysis, tests and a vast number of drafts.

In this report I will describe the whole process from start to finish. It is impossible to explain every aspect of every theory and still make it interesting to read. Instead I try to explain the processes in a more comprehensive way. But details are inevitable and at those times it helps to use the appendix.