Uppsatser om tv-commercial

726 uppsatser · sida 14 av 49

Visuell kommunikation i offentliga verksamheter

Masteruppsats · Göteborgs universitet · 2014

… approach. The result shows that the aim seems to be both political and commercial, but that the visual elements relate more strongly to the commercial aim than to the political aim by the way they strive to present a positive image of the region. The visual elements work in …

It's 'like' a #perfectday

En fallstudie om hur och varför lyssnare av poddradion sprider budskap om produkter vidare på sociala medier

Kandidatuppsats · Karlstads universitet

… study reveals possible reasons to how and why listeners of the podcast spread commercial messages on social media. In order to identify general trends and to acquire an understanding of the phenomenon about podcasts a case study on Fredagspodden, produced by Hannah Widell and …

Den sämsta målgruppen att lura?

En studie av unga nyhetskonsumenters attityder till native advertising

Kandidatuppsats · Umeå universitet

With the increased volume of commercial content online, some news sites have adopted so-called native advertising on their websites to convey marketing messages more discreetly. As an increased share of advertising budgets is spent on this form of advertising this essay aims to …

Underha?llande stereotyp eller överdriven parodi?

En mottagarstudie om Umea? Energis reklamfilmskoncept Dolf och Ja?rven

Kandidatuppsats · Umeå universitet

… the large amounts of brands that exists today.In 2013, Umea? Energi launched a commercial concept about Dolf and Ja?rven, two characters living in Lill-Grobban, a fictional village outside of Umea?. The aim of this qualitative study is to examine how Umea? Energi uses …

Hälsobudskap i hälsotidningar

En kvalitativ innehållsanalys

Kandidatuppsats · Högskolan i Gävle

… health magazines talk about risk factors for unhealthy behavior? What kind of commercial messages do the magazines provide? The result from the content analysis showed that health magazines presented social support, self-esteem, acceptance, equality and strategies as health …

Marknadsföring i podcast

Kandidatuppsats · Högskolan i Jönköping

… been shown that they listen less carefully when advertisement is placed within commercial breaks. How receptive listeners are to advertising also depends on some other factors such as noise, how engaged they are, and how the large amount of advertising around us effects our …

Lobbying och EU:s textilstrategi

En kvalitativ fallstudie av hur intresseorganisationer och f?retag p?verkar utformningen av EU:s strategi f?r h?llbara och cirkul?ra textilier

Kandidatuppsats · Linn?universitetet

… data, official EU documents, and transparency reports. Findings show that commercial actors dominate consultations and expert groups, prioritising product-focused measures over systemic change, while transparency gaps enable informal influence. These dynamics reflect biased …

Kommersiell akvaponik. Vad hindrar och m?jligg?r en etablering i Sverige?

Kandidatuppsats · G?teborgs universitet · 2024

Akvaponik beskrivs som en innovation som kan fr?mja h?llbar livsmedelsproduktion, samtidigt som dess implementering ?nnu inte har n?tt kommersiell framg?ng. Tidigare forskning identifierar flera hinder f?r en etablering av systemet i olika delar av v?rlden, men situationen i …

Styrning i fotbollsorganisationer - byråkrati, klan eller marknad?

Kandidatuppsats · Högskolan Kristianstad

Nowadays the world of football has become more commercial than before. As a result of this the clubs' financial status is getting more and more important. Therefore the UEFA has given the national federations a specific task to make sure that the clubs from each country follow …

Det offentliga biblioteksväsendet i tredje rikets Tyskland

Magisteruppsats · Högskolan i Borås

… the whole nation, and describes the struggle between public libraries and commercial and religious ditto. It also treats the weedings out and what happened to the staff and the stocks between 1933 and 1945.Furthermore it gives a picture of what books one could find in a German …