217 uppsatser · sida 4 av 15
en analys av resereklam, representationer och geografiska föresta?llningar
… narrowed down and reduced to three pictures, which were analysed by using a semiotic image analysis. The study aim to answer the following questions: When marketing a tourist destination how are people in the tourism advertising being presented? In what way can the images that …
<em>En narrativ och semiotisk analys av Disneys kvinnliga och manliga skurkar ur ett genusperspektiv</em>
… theories of gender and stereotypes we have through a qualitative narrative and semiotic analysis studied twelve animated Disney-films. This has led to the discovery that female and male villains are produced in a gender-stereotypical way, the female villains are presented as …
En kvalitativ fallstudie av entreprenörsporträtt i tidskriften Entreprenör
… Methodologically the analysis will be making use of textual analysis, semiotics and discourse analysis in order to expose the underlying gender perspective(s) in Entreprenör. The entrepreneur portrayals? texts and visuals will be studied in the light of gender and entrepreneur …
En jämförelse mellan gällande normer och ensannolikhetsbaserad metod
… have used Gee’s theory regarding a possible interconnection between different semiotic domains, and how this connection may enable a transfer of skills between related domains. In this thesis we examine possible skill transfer between the domains ”digital games” and ”non-digital …
Numerisk?analytisk jäföelse samt uppmäta sätningar
… have used Gee’s theory regarding a possible interconnection between different semiotic domains, and how this connection may enable a transfer of skills between related domains. In this thesis we examine possible skill transfer between the domains ”digital games” and ”non-digital …
Hur val av färg påverkar hur vi upplever en spelkaraktär
… of this bachelor thesis is to identify the relationship between color and semiotics and how a person’s opinon, regarding a game character’s different characteristics, can be affected by the use of various colors. Prior to this study people were asked, through an online survey …
? en kvantitativ och kvalitativ studie i hur Sveriges största annonsörer använder sociala medier och Real-Time Marketing.
… to gain deeper understanding of the activities to uncover techniques such as semiotics and usage of social media as a way to communicate with audience and customers. Results: Results show that companies that are among Sweden’s largest advertisers mainly use Facebook and Twitter …
En analys av GQ Magazines omslagsbilder och årskurs 9 elevers tolkning av dem
… theory. Methods used are a survey conducted at Tegs Central school and a semiotic analysis of the cover images. We have to keep in mind that the cover images already have a stereotypical representation of the women and men, and that will automaticly affect the students answers …
… used in this study are promotional culture, framing theory, preferred meaning, semiotics (denotation and connotation), myth and rhetoric (ethos, pathos and logos). The method used to answer the purpose and issues are the qualitative method that uses the theories semiotic and …
… her idea of the female writer as a dissident. Other important concepts are semiotic and symbolic language and girlhood. The method used includes both a stylistic and a thematic approach. The first part of the analysis aims to explore the narrative method Kandre uses when …
TikTokifierade varum?rkestrategier. En kombinerad kvantitativ och kvalitativ studie av hur svenska modef?retag utformar inneh’ll i relation till plattformskultur p? TikTok
… of multimodality, where meaning is created throughcombinations of several semiotic resources. It also uses theories of platform logic, which describehow digital platforms influence the conditions, norms and standards for visibility. Together theseperspectives make it possible to …
gra?nsdragningen mellan ”Vi” och ”Dom” i Svenska Dagbladet och Dagens Nyheter
… also discussed (e.g. Dijk, Campbell). The methodological approach is based on semiotics and critical linguistics. The result shows mainly that people of non-Western origin are presented as Others (immigrants). Eastern Europeans fall into a more ambiguous category, being both …
en analys av SVT:s Mediemagasinet som ett mediekritiskt uttryck
In year 2000 the Swedish Public Service television started a new series of programmes named Mediemagasinet. The purpose was to expose the work of journalism through the eyes of a journalist. The programme showed different types of tasks and problems that have to do with …
En teoretisk undersökning
… to analyse the specific purpose of a picture. In my opinion Roland Barthes´ semiotic methods for analysing a picture are more accurate. Another question that occurs when indexing images is whether it is desirable to index with the aid of language. Automatic tools such as …
en språkhistorisk studie av negationens placering i huvudsats
Uppsatsen handlar om negationens placering i huvudsats. Min hypotes är att negationens placering ändras under 1500-talet, från fundament till satsadverbialsplats. Undersökningens material består av sju texter, Järteckensboken är den äldsta och Johan Runis: Prosatexter på svenska …
