3 667 uppsatser · sida 8 av 60
En analys av debatten kring utformningen av den nya kursplanen i religionskunskap
… debaters. They all are of the opinion that the education should be built on a scientific and secular ground. They are also of the opinion that the education should be nonconfessional and that the education should be pluralistic and that it is important to study different …
… of Christian religious education (kristendomskunskap) and its new emphasis on scientific objectivity. This essay will examine the relative position of Christianity within the new uniform school system, as it was articulated by the members of the Swedish parliament. This analysis …
En studie om hur effekten av grön marknadsföring påverkas av förekomsten av miljöargument inom produktkategorin
Al Gore may have helped put global warming on the agenda. However, it is not a new subject. Neither is so called green marketing a new phenomenon within branding and communication. As more and more companies establish environmental strategies there exist beliefs that the …
… möjligheterna för små- och medelstora företag att snabbt slå sig in på den globala marknaden. De företag som inom de närmaste åren efter sin etablering får en snabb tillväxt på internationella marknader brukar benämnas Born Global företag. Det är just denna kategori av företag …
en korrelationsstudie
Research has shown positive correlations between global self-esteem and physical activity, as well as between global self-esteem and school performance. However, research is ambiguous and other variables have shown importance for global self-esteem. This study aims to …
Systemanalys av Global Hawk som potentiell ersättande plattform av Gulfstream G4-SP
… system som har använts som jämförande plattform är den obemannade plattformen Global Hawk vilket är en toppmodern farkost framtagen av USA som en strategisk UAV. Plattformarna har för att få relevans jämförts emot de grundläggande förmågorna Underrättelse/Information …
En granskning av påverkansfaktorer för born-globalföretag
Under de senaste 20 a?ren har born global-företag, som fenomen, sta?tt i rampljuset för forskning. Detta fenomen anses av vissa forskare strida mot tidigare ka?nda internationaliseringsteorier. Uppsalamodellens förklaringsgrad för born global-företag har da?rmed blivit …
Vilken information lämnas i årsredovisningen av svenska företag?
… i årsredovisningen av svenska företag? Hur följer företagen riktlinjerna Global Reporting Initiative och UN Global Compact? Vilka motiv kan företagen ha för att lämna information om CSR i årsredovisningen?SYFTESyftet är att rekapitulera studien ”Corporate Social Responsibility - …
… for the quality of a digital proof, is theprintshop operator’s knowledge about color management and proofing systems. Many advertising agencies in the graphicindustry think rasterised proofs are not necessesary and expensive. Therefor they prefer a cheaper alternative …
Hur ett värdenätverk formas kring en ny mediekanal
… Mobile operators are aiming to expand their existing revenue model through advertising in the mobile handset and are searching to create new business models that evolve advertising sales. Hence, are repositioning into a new role as media owners. However, to succeed the authors …
en uppsats om den nya reklamen, reklamundvikandet och de trender som påverkar reklambranschen
… their messages. The aim is also to shine light on the different trends within advertising today and also to discuss the Tivo-effect ie. that consumers are doing whatever possible to avoid advertisements. Material/ Method: I have used a qualitative research method where I have …
En studie kring effekterna av provocerande reklam och hur dessa kan hanteras
… through the media clutter has resulted in an increased use of provocative advertising worldwide. History shows that this strategy can result in a brand crisis due to negative consumer sentiment. Despite this fact, advertisement generated crisis remain a relatively unexplored …
En studie om kundtidningars värde för varumärkesinnehavare
… as an editorial magazine then it might furthermore be a combination of advertising and pr. A second aim of the study was to investigate if the consumer magazine can be seen as a successful combination of advertising and pr and it was examined how the consumer magazine is …
Exempel på visuell kommunikation
This thesis is about cover illustrations of DVD movies as examples of visual communication. I have studied the cover illustrations of the three movies Gran Torino, Secret Window and As White As Snow. My research assignment has been to find out how the cover illustrations of DVD …
En studie kring konsumentval inom konferensbranschen
In today's society, consumers get in touch with hundreds of advertising messages a day from companies. It is up to the consumer to choose the messages they want to listen to and ignore the ones they want. Today, there is an advertising saturation and this has implications for …
