419 uppsatser · sida 9 av 28
… devices have become so natural in our daily life that we get confused when a retailer does not offer a website or an app. The habit of searching for information in the most accessible channel and buying in the one that offers the benefit of convenience, and of course, saves you …
… the subject of retouching there is an ongoing debate about whether fashion retailers should retouch their ads or not. There has been a large amount of criticism to the communication of stereotyped beauty ideals that is used by companies in their marketing. The stereotyped ideals …
… We have interviewed manufacturers, brand owners, suppliers, distributors and retailers. Since perfumes often carry names of prestigious fashion houses, we have also investigated the global fashion chains' attitude to the category examined. The reason for this is because for us …
En fallstudie om Retail and Brands
… undersökningen har begränsats till ett valt företag. Den svenska klädkoncernen Retail and Brands (RNB) är ett av de företag i Sverige som har tagit sitt initiativ till att redovisa sitt arbete inom hållbarhetsfrågor. Trots att företaget har hållbarhetsredovisat sitt CSR-arbete …
En kvalitativ studie om konsumenternas beteende vid konsumtion pa? Internet.
… making, E-commerce, E- commerce channels, online shopping, online purchase, e-retail, internet shopping, electronic shopping, consumer behavior, online appereal shopping, social media, decision making, online retailing, website design, customer satisfaction, webshopping …
En studie om informationsnyttjande mellan handelskanaler<em> </em><em></em>
Syftet med denna studie har varit att undersöka hur företag samlar in och utnyttjar kundinformation mellan försäljningskanalerna. Men även att utreda motiven bakom att bli en multikanalåterförsäljare samt produkttypens roll i beslutet. En kvalitativ fallstudie med …
Under det senaste decenniet har den svenska elektronikhandeln präglats av en allt hårdare konkurrenssituation och lägre lönsamhet. Det har lett till att stora butikskedjor gått i konkurs. För att vända trenden måste företagen hanterar sina butiksverksamheter effektivt. Det blir …
… in need of a reseller for their trips abroad. Today there are three types of retailers available. These are : Traditional travel agencies , tour operators and online travel agencies. Online Travel agencies are the most modern online option for customers. Their existence has made …
… chain consists of six actors; farmer, broker, transporter, wholesaler, retailer and consumer. The onions can reach the end-consumer without passing through all steps; broker, transporter and retailer are not always involved. The conclusions from the supply chain analysis were: - …
a study of how Swedish food retailers practice strategic corporate responsibility for image differentiation
… from cradle to grave is something that has affected the food sector. Many retailers within the food sector feel that they are less or more forced to be environmentally friendly. Nowadays many retailers have chosen to show customers and stakeholders that they want to ”do good” by …
… be compared against the two other versions. The research is based on Nordic retail companies due to their high share of leases. The study shows that the unadjusted key ratios and estimated bankruptcy risks tend to be too low and would therefore deteriorate in combination with …
… between the background music and the brand image on the customer behaviour in retail store. The essay's hypotheses are built after the famous S-O-R-model that unveils if congruence background music affects the customers' emotions, brand image and response. The aim of the study …
… applications, or apps, are an increasingly important part of omnichannel retailing. While the adoption and usage of apps for communicating with consumers has grown exponentially over the past few years, there is little academic research in this area. The primary purpose of this …
… Consequently, and contrary to theregulation in most other states, the retailer can not use the payment from the resale to payfor the goods acquired. Hence, the ROT-clause becomes more or less unusable in forinstance wholesaler-retailer relations. An abolishment of the rule that …
… to plan in 2009. Atollens goal is to counteract the competition from external retailers and strengthen the retail trade in the city centre, leading to more attractive and competitive city centre.Atollen will not be a shopping centre in traditional style and design, it will be …
