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Since January 1st 2005, public companies within the European Union shall prepare their consolidated accounts in conformity with the international accounting standards. The adopted accounting standards are IASB’s IAS/IFRS completed with interpretations. Furthermore, member states …
En fallstudie av Kalmar kommuns arbete med PR och News Management mot lokala medier
In recent decades, public relations and news management have become increasingly important in organizations? communication efforts. This thesis aims to show how the Kalmar municipality works with this type of strategic communication to build the Kalmar brand and how their …
En studie om hur tidskrifter riktade till unga kvinnor använder bloggen på webb och i tryck
… och ligger i ungefär samma prisklass. Studiens referensram tar ett avstamp i Public Relations där det tittas närmare på Co-Creational Perspective och Excellence Theory. Eftersom bloggen är en produkt på Internet, ligger fokus sedan på Public Relations på Internet, även kallat …
En kvalitativ fallstudie av dold viral PR
… channels, leading the practitioners to use earned media channels through public relations (PR). This has also led to the use of covert PR. To understand the use of this communications method, the purpose of this thesis is to study campaigns, which have gained transmission in …
en studie om Nya Moderaternas arbete med Public Relations
… hantera dessa utmaningar. Studien har sin grund i en relationsskapande syn på public relations där teorier inom området har används för att svara på studiens syfte. Syftet är att undersöka hur Nya Moderaterna anser sig arbeta med Public Relations, med fokus på att etablera …
En studie inom Investor Relations
… earlier practiced by the same people who had responsible for exercising the Public Relations. Investor Relations has evolved a great deal lately but there are still no concrete theories behind the function. The aim though is clear and there are literature explaining how to …
En kvalitativ studie av Sveriges Radios externa kommunikation
Denna fallstudie syftar till att undersöka hur Sveriges Radio i egenskap av public serviceföretag kommunicerar externt. Vi finner det intressant att undersöka hur en offentlig medieorganisation, utanför den kommersiella marknaden, arbetar med sin externa kommunikation. Genom en …
… purpose of this Master's thesis is to examine the decision-process concerning public art in Borås municipality. My questions have been from where the initiatives come, who the decision-makers are, how the decisions are taken and which questions are discussed. I have examined …
… in a country is sensitive to these two variables. The information on corrupt public officials provided by journalists will not have the substantial negative effect on corruption if the public cannot get hold of, or interpret the information, hence the education variable. And …
? PR konsulternas roll i svensk politik
… network and the knowledge about how to influence political decisions and the public opinion. Their methods could be criticized from a democratic point of view since they are professionals and their ability to bring up issues in to the public agenda is stronger than ordinary …
… music downloading service called Musikwebb, which is available in many Swedish public libraries. It focuses on the impact of Musikwebb on the process of music selection, the relationship between Musikwebb and the digital development in public libraries and what service Musikwebb …
The aim of this bachelor thesis is to describe how librarians inSwedish public libraries use Facebook and Twitter in themediation of literature. Our study focus on the librarians? role inthat process. The research questions are:? How do the librarians in this study regard …
En kvalitativ undersökning om skillnader och likheter i kommunikationen mellan ett kommunalt och privat bolag
… In order to achieve the purpose, theories and previous research on public relations, strategic communication, mediatization, framing and new public management has been used. The study was conducted through interviews with two different organizations, Lerstenen who is based in …
sedd genom en användarundersökning vid Alingsås huvudbibliotek
This paper deals with how people use public libraries. An attempt is made to distinguishbetween different user groups on the basis of how they use the library. The roles of thelibrary in relation to its users are also discussed.The paper is based on a user study with the …
… of this study is to describe and analyse the creation and the design of a new public library. In order to concretize this, the study sets out from two examples, the public libraries in Simrishamn and Landskrona. The material used to attain the purpose of the study consists …
