När strategi blir design
Företags drivkrafter bakom grafiska profilbyten
… The companies do not consider these values a motivation even though it is one of the biggest values that the change generates.
Uppsatser om one to one marketing
417 uppsatser · sida 28 av 28
Trying to Teach Teachers to Teach
En studie om kompetenser och förutsättningar för nyexaminerade lärare i Sverige och Australien
… manufactured their craft. Trademarks are characterized as a way to distinguish one's own product or service from someone else. The marketing purpose is to create an identity. The brand has an important role as an effective competitive tool for businesses. A brand can have many …
Vikten av att skapa ett starkt varumärke
… manufactured their craft. Trademarks are characterized as a way to distinguish one's own product or service from someone else. The marketing purpose is to create an identity. The brand has an important role as an effective competitive tool for businesses. A brand can have many …
Middagsfrid Vs. Linas Matkasse
betydelsen av hur ett varumärke förmedlas
… around brand. Empiricism: The empirical material consists of five interviews, one of which was with the brand manager at Middagsfrid. Then two interviews were conducted with consumers of Linas Matkasse and two interviews with consumers of Middagsfrid. A questionnaire survey has …
Modern marknadsföring - filmproduktion
… that they needed to complete. They wanted my help to edit some trailers and one crowdfundingfilm for the short film called, Captain Sweden (Kapten Sverige). Salmonfox are hopefully going to use the different trailers and crowdfundingfilm to promote the short film and get help …
Flytande bestånd och barnbibliotek
en intervjustudie med sex barnbibliotekarier
… Ørom`s theories of the professional roles and identities of a librarian. One major finding is that the informants percept children as different from grown-ups in their role as library users. The way children are makes it difficult for them to get their needs satisfied in a …
'Hen i lådan'
Ett arbete om genusperspektivet på förpackningsdesign
… interpretive analysis, the investigator has interpreted the collected data in one way and others can interpret it differently.
Två dagar senare ... En uppsats om helgens guldkant
About a year ago, Göteborgs-Posten, one of Sweden's largest daily newspapers, decided it was unprofitable to continue producing their feature-style weekend magazine, Två Dagar. Standing at a crossroads,not wanting to stop producing the weekend magazine altogether, they decided …
Den brasilianska nötköttsproduktionens framtida utveckling :
… world. We have chosen to look at the Brazil beef cattle production. They are one of the biggest producers, have good opportunity to develop further and have a big affect at the world market. The method of our work is to gather information from experts of beef cattle production …
Relationer mellan Norske Skog och de privata skogsägarna i Jämtland :
… point of view and the areas where Norske Skog could improve their performance. One goal of this work is to identify the most important factors that affect suppliers when they choose a company to sell to. The second goal is to propose adequate actions for improving Norske Skog´s …
Att skapa nya rum
Roomservice - en annan form av marknadsföring
… creative thinking when it comes to marketing of their products. An example of one of these new methods are the development of product placement which has come to an interesting turn namely advertiser funded programming (AFP). Instead of the product just being a small part of the …
Resiliensforskning, varumärke och identitet
Stockholm Resilience Centres nyhetsbrev i ett marknadskommunikationsperspektiv
… a highambition to communicate the results of the research to key stakeholders. One of the targetgroups is policy makers, because the mission identifies this group as important when reachingfor the main goal (vision) of the research institute. The media of choice is an …