553 uppsatser · sida 26 av 37
Om effekterna av nostalgi vid konsumtion
… to a product. To evoke these emotions has become a very common tool in marketing and advertising. Paradoxically very few studies have focused on the effects of nostalgia. The purpose of the thesis has been to understand how the presence of nostalgic emotions during consumption …
En fördjupning kring kunders reaktioner till ett erbjudande ur ett upplevelseperspektiv
… to the Swedish cinemas is decreasing due to new distribution channels on the market. This study aims to deepen the knowledge of customer reactions towards offerings with an experience approach, by studying similar reactions in cinema visitors. Furthermore, the study examines the …
… has been to evaluate whether active fund management is profitable on Emerging Markets. The material used to examine this consists of 106 actively managed funds, with varying length during the period 1988-2006 and who uses MSCI Emerging Markets (MSCI EM) as benchmark index. The …
En studie av Svenska skidförbundets satsning på ungdomar med invandrarbakgrund
… The next step in the process will be to maintain interest through continued marketing. What the Ski Association has to have in mind during this project is how important the social aspect is. Snowboard is a unique product, which has to be drawn to attention as a method to draw …
Svenska konsultföretags kamp om anställdas och kunders varumärkeslojalitet
… companies within the architecture-and engineering business exist on a market that is distinguished by an increasing globalization and internationalization. The companies? commissions are based mostly on long-term, personal clientele. These relations are threatened by a huge …
En undersökning om finansieringen från riskkapitalister till svenska medicintekniska företag i introduktions- och expansionsfas
Background: Small businesses are key participants in the growth at the Swedish market, partly for the labour opportunities, the technology and economic development. These companies should get resources to grow, both political and economic resources. The medtech companies in an …
… if the firms have parent companies listed on either Swedish or foreign stock markets.
… conditions, which creates problems and prolongs filling time. On the basis of market surveys, different prototypes and tests, we have created an ergonomically improved cap of a new shape, which can be moved in the axial direction, thus making filling easier.
… each other if someone would be sick. To see how much the forecast differ from market demand, we have analyzed forecast data from nine different options for eight months. It turned out that the automatic calculated forecasts are a bit high and that planner B lower them. Our …
The market for heavy duty engines is constantly requiring engines that should be more and more powerful, while still maintaining low fuel consumption. As a result of increasing engine power, the engine and coolant temperature increases as well due to insufficient cooling …
… will be presented in form of a ”case study” showing the opportunities in the market to create a forecast calculation of felling potential in the private forestry within the Forest Owners’ Association Mellanskogs wood-area Dalarna.
Användarundersökning vid Linköpings universitetsbibliotek hösten 2005
… The theoretical framework focuses on different theories on service quality and marketing. The results of the study show that the students? attitudes towards the library are related to their subjects of study and the pedagogical approaches of the programs. The students within The …
unga vuxnas attityd till miljö- och rättvisemärkta produkter
… of the examined subject matter. Because of the relatively dynamic market developments and un-researched subject, the study is of an exploratory nature. The results can not be generalized; they only give a thorough representation of the participants' attitudes. The results …
varumärkesarbete i svenska statliga bolag
… Sweden has about forty companies owned by the government. These are active on markets with variable competition. Some have been given special areas of responsibility that in a practical notion make them monopolists. The period when most public companies where formed (and with …
en inventering av SLU Alnarps identitet, positionering och image
… of its identity. In the end, such management will strengthen the university’s market position and image.
