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En studie av 20 artiklar i svensk bibliotekspress
The aim of this thesis is to research if and in that case how, marketing of Swedish public libraries is used as a possible work method in a time when they are marked by changes in the form of cut backs and technical innovations. With a strive to get an overview by the possible …
Hur stora välkända företag påverkar sina konsumenters inställning mot deras varumärke med hjälp av grön marknadsföring och CSR.
… companies affect consumers feelings towards their brand by using green marketing and CSR. Authors: Emilie Jäfvert & Carolin RuthbergAdvisor: Christine TidåsenLevel: Bachelor thesis in Marketing, (15 Swedish credits), Spring 2011 Keywords: Green marketing, CSR and branding …
En fallstudie om hur företag med hjälp av design kan skapa mervärde till konsumenten i produktutvecklingen
In today’s competitive market, design is an important element for the companies. They must succeed with delivering an increased value and an experience for the consumer to be able to survive. The Swedish company’s have become better in the design area, the higher standards the …
ett test av Stockholmsbörsens effektivitet
Background: Low Price-Earnings ratio, low Book-to market ratio and low stock prices can give the impression that a stock is ”cheap”. Is it through systematic use of these portfolio strategies possible to beat the market index ” in other words does financial illusions exist” …
… been affected by Tornby. Furthermore we will outline and describewhat types of marketing shopkeepers in downtown Linköping use today, and in what ways these types are being utilized. Because this is investigated from the point of view of the shopkeepers in downtown Linköping …
… European hightech companies” interest in establishing business on the Japanese market with the help from a middleman. Subject: Marketing. Problem: The Japanese market is highly developed and therefore interesting for foreign companies. The Japanese culture is very different from …
En intervjustudie om hur tre professioner inom introduktionsprogrammet i Falköpings kommun ser på strukturella hinder och möjligheter för invandrares tillträde till den svenska arbetsmarknaden
… obstacles and discrimination in immigrants? access to the Swedish labour market. Authors: Emma Gustavsson and Sandra Tjärnberg Tutor: Rúna Baianstovu Deniz and Urban Karlsson Today many immigrants stand outside the labour market. To get established on the labour market and to …
En studie av aktierekommendationers kurspåverkan över tid
Previous research has shown that the market reacts on stock recommendations. As the Internet has made financial information more available and cheaper to assess one could believe that the market reflects more available information today. If this is true the market will react …
En fallstudie av Betsson AB
The online gambling market has during recent years experienced high growthmostly due to the popularity of online poker. Today other games such as casinoare growing in popularity and more customers are turning to the onlinegambling market instead of the regular gambling market …
En deskriptiv studie av regleringen kring TV-reklam i Sverige och Italien
Title: Law of Marketing ? A Descriptive Study of Marketing in Sweden and Italy with focal point on TV-commercials (Marknadsföringsrätt ? En deskriptiv studie av marknadsföring I Sverig och Italien med inriktning på TV-reklam) Number of pages: 34 Author: Astrid Lidman Tutor …
… awareness of the environment has contributed to the expansion of thesecondhand market. Press and media’s focus on how the textile industry has affected theenvironment has made people aware of the consequences. This has led to an increasedtransparency for the commercial …
En undersökning på den svenska aktiemarknaden
… assume that the unsystematic risk can be diversified and that the systematic, market-specific, risk is determined by the Beta value, from the Greek ?. An investor who takes big risks expect higher returns. One of the CAPM’s basic assumptions is that disruption in the market is …
market research for new product development for diabetics
… without any call for major changes in their behaviour are needed on the market. With this increasing interest in health promoting food product, one of the biggest challenges for the food industry is to find the conditions and right position on the market and find the …
- en studie om kommunikation och konsumtion på Internet
… of the research paper was to see Internet and the digital techniques impact on marketing communication and consuming behavior on the Web. By understanding the relationship between marketing communication and consumer behavior my intentions were to comprehend how consumer …
En intervjustudie om hur tre professioner inom introduktionsprogrammet i Falköpings kommun ser på strukturella hinder och möjligheter för invandrares tillträde till den svenska arbetsmarknaden
… obstacles and discrimination in immigrants? access to the Swedish labour market.Authors: Emma Gustavsson and Sandra TjärnbergTutor: Rúna Baianstovu Deniz and Urban KarlssonToday many immigrants stand outside the labour market. To get established on the labour market and to get …
