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De verkliga effekterna av kreativa mediaval på kort och lång sikt
The media arena is becoming more and more crowded by various brands and different commercial messages. At the same time, consumers learn how to screen marketing communication and their cognitive ad filters enable them to avoid message elaboration. Thus, new thinking and new …
Ett mediedrama i tre akter
… Title: The Junilistan in the elections of the European Parliament in 2004 A media drama in three acts Number of pages: 42 Author: Kristiina Ruuti Tutor: Amelie Hössjer Course: Media and Communication Studies C University: Division of Media and Communication, Department of …
Abstract Title: Cancer in media from a gender perspective Number of pages: 33 (49 including enclosures) Author: Emma Kreü Tutor: Amelie Hössjer Course: Media- and Communication science D Period: Spring 2007 University: Division of Media and Communication, Department of …
ett problemfyllt evenemang?
… and Lange, and their ideas of identifying the main message of a text. The media framing of Uppsala Reggaefestival are compared to another similar music festival in Sweden, Arvikafestivalen. By using theories about media framing and media logic the results can, if not explained …
… of this essay is to study and describe what student’s self experiences of the media coverage of social work. The theoretical perspectives applied to analyse the empirical data are social constructionism, roles, and construction. The method of this study is qualitative and based …
En beskrivning av mediekulturens samtida tillstånd, utifrån populärkulturella och meningsskapande praktiker och dess ramverk knutna till nutida dramaserier
… foundations of the ”critical theory” of the Frankfurt School and the media ethnographic ”cultural studies” approach of the british Birmingham School, this study attempts to sketch out a media theoretical overview of the contemporary state of media culture. Using the term …
- Från ett företagsperspektiv
… Bachelor thesis in Marketing, (15 Swedish credits), Spring 2009 Key words: Media, media noice, communication tool, communication chanel, startling, advertising, advertisingfilled, message Question: How does the message from companies reach out to the customers in a …
En studie om mellanchefer i en ny omgivning
There is an ongoing reorganization within media industries today as they adapt to new and changing demands - the environment is changing fast and the organizations with it. The development of new technology is contributing to new forms of media distribution in the present media …
en studie baserad på Turismbranschens brukande av Social Media
… increased usage and integration on Internet has resulted in so called social media channels. User generated material is published on these media channels which leads to discussions about companies, products and services. The purpose of this thesis is to evaluate how the tourism …
? En studie av hur Moderaterna och Socialdemokraterna ska nå de unga väljarna i valet2010Författare
… young voters in the electoral campaign of2010. (Valkampanjer, sociala medier och unga väljare- en studie av hur Moderaterna ochSocialdemokraterna ska nå de unga väljarna i valet 2010).Number of pages: 45Author: Sara RothmanTutor: Göran SvenssonCourse: Media and communication …
En resa genom tid om hur dagspressen i två nationer framställer europeisk gemenskap
This thesis has its focus on media portrayal of a large political institution; the European Union. Articles from two nations daily newspapers have been analyzed in order to examine how the European Union is described and framed for their readers. The newspapers that was chosen …
<em>En studie om kriskommunikationen under askmolnskrisen 2010</em>
… is to investigate how the crisis communication was perceived between SAS, massmedia and citizens during the volcano crisis in 2010. The questions posed are: - How did the communication between SAS, media and citizens function during the crisis? - How did senders, intermediaries …
En studie om användningen av sociala medier i en diktatur
The current research examined whether motives, traditional mass media consumption and individual differences (social activity and political interest) predicted the use of social media among a group of university students in China. In coherence with Uses and Gratifications …
… analysis.The group housed bulls showed significantly (p < 0,05) more pushing (median: 0.49 obs./hcompared to 0.05 obs./h) and mounting (median: 0.05 obs./h compared to 0 obs./h) whilstthe individually housed bulls showed significantly more of the behaviours licking …
… administrative and culture. Miller and O'Learys (2007)(2) theory of mediating instruments and technology roadmaps was applied to analyze the mediating process of the valuation model. The results show that the cybernetic controls worked as a mediating instrument in the …
