Uppsatser om development strategy

295 uppsatser · sida 14 av 20

Varumärkets utveckling till strategisk resurs

varumärkesarbete i svenska statliga bolag

Examensarbete · SLU

… protected businesses to act on the terms of the open market. Parallel to this development the brand has for the last twenty years evolved into something great strategic importance for the business, including the business-to-businesses (B2B). This change has also had implications …

Tillväxt i medelstora företag

En problem- och åtgärdsanalys för tillväxt hos Sveriges "bortglömda" företag

D-uppsats · Handelshögskolan i Stockholm

Many sources point to the same conclusion; throughout the history the research sphere, mass media, governmental industry policies and public life in common have not paid the same attention to medium-sized companies as to small, new or large companies in Sweden. Yet, there are …

Förändrade konkurrensstrategier vid branschutvidgning

En jämförande undersökning av tre hotell i Stockholms innerstad

Kandidatuppsats · Södertörns högskola

… is nothing they can very easily change. They have positive thoughts about the development of the increasing industry because they think it will generate a lot of benefits. The possibilities are bigger than the threats because the destination can handle bigger incoming congresses …

Vad är laganda?

Kandidatuppsats · Högskolan i Gävle

… accepted definitions of closely related ideas like cohesion and group development has to the respondents not been able to form a satisfying description of what team spirit means. Team spirit is therefore a concept being defined by each individual for themselves. Combined with …

I en ny allmänhets tjänst

- En studie om Public Service i ett förändrat medielandskap

Kandidatuppsats · Högskolan i Kalmar

… and how it can develop and become an organization adapted to today’s development. The conclusion of the study is that in order for public service to retain a function in the changing media environment have to maintain a high grade of audience utility. In order to do so, public …

Hur skapar man ett leende?

En uppsats om personalmotivation

Kandidatuppsats · Högskolan i Kalmar

… between motivation and service quality and present a number of suggestions for developments to both our contact divisions.

Marknadsföringsstrategier för spelutvecklingsteam under utbildning

Kandidatuppsats · Blekinge Tekniska Högskola

… approach targeted at the grass roots to build the brand. The most effective strategy should in my view be to build the team through traditional media and the anchor product in the relevant target audience directly via a forum and other social networks. Contact both prominent …

Smittsam provokation

En studie kring effekterna av provocerande reklam och hur dessa kan hanteras

D-uppsats · Handelshögskolan i Stockholm

… information sharing between the target consumers and others could explain the development and consequences of provocative advertisement crisis due to its psychological effects. The results suggest that companies? use of provocative advertising poses a great risk as it might lead …

Att uträtta affärer på ett "smartare" sätt

En studie av två hotellkedjors tillämpning av Corporate Social Responsibility

Kandidatuppsats · Högskolan i Kalmar

… profitability. Due to these beliefs, CSR is implemented as a tool in e.g. the development of new services and/or modifications of services. However, it is also revealed that acting responsible to employees is a precondition in order to successfully and legitimately practise CSR …

Fånga deras hjärtan

En studie om hur företag på ett effektivt sätt skapar långvariga kundrelationer i modebranschen

Kandidatuppsats · Högskolan i Kalmar

Media society is under a constant development and in line with this change, firms must adapt to the market. We have investigated what fashion companies in fact are doing to communicate in the dynamic market. We wanted to find out how to communicate and how they can market …

Utveckling av produktionslina

Magisteruppsats · Högskolan i Jönköping

… to adapt to a demand from 20- 100 products /week. Proposal for methods development and opportunities for improvement in production can be found in the conclusion and discussion.