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… value for retailers to gain knowledge about how a product name affects the customers' perception of the product. The purpose of this study is to examine whether product names affect customers perception of the relevant products in the online environment. This has been …
… conducted by collecting quantitative data from daily sales, observations of customers and questionnaires. The results show that an asymmetric structure leads to customers being more attentive towards the brand, and perceives it to be more dominant over its surrounding …
… two month period. Study 2 consists of an observational study with 412 observed customers and aims to explain the findings from study 1. The results from study 1 indicate that the concave store shelves have an impact on the customers' cognitive and affective processes as well as …
En kvantitativ studie sett ur ett könsperspektiv
… a constant decrease in the physical presence can be a contributing factor to customers that are being left unhappy with the service and start looking around for better options. Banking through the Internet has today become such an obvious service that the thought about having to …
En studie om kundlojalitet
… a constant decrease in the physical presence can be a contributing factor to customers that are being left unhappy with the service and start looking around for better options. Banking through the Internet has today become such an obvious service that the thought about having to …
… aim to explore to what extent this part of the servicescape a) affect the customers approach and avoidance behavior, b) is affected by customers with a hedonic or utilitarian shopping behavior, c) affects pleasure, arousal and dominance perceptions for the customer, and d) how …
En kvalitativ studie om värdeskapande vid mänsklig och teknisk interaktion
… support (Gustafsson, 2012). Earlier research shows that both companies and customers can benefit from the implementation of self-service systems, however there are other contributions to the field of research that paradoxically advocates that the meeting in person, the human …
Tillämpat på Disruptive Materials
… The goal withbeing in a line role at the companywas to find potential customers and tohelp out with different small thingsaround the office. The third step wasto interview five different high techcompanies that had made, or is making,the journey from start up toestablished. The …
… interview study has been conducted to examine incentives for district heating customers to invest in energy efficiency measures. Result of the Excel model shows that the district heating volume of Vattenfall in 2045 is expected to 931 GWh, which corresponds to a volume decrease …
En kartläggning av krafterna som hämnar den digitala revolutionen inom svensk musikdistribution
… of them are lured to focus on the physical products, which is what their main customers demand today, thereby neglecting what these very customers will require tomorrow. The digital distribution de facto being a low-priority business area in many companies, often due to the …
… is rather standardized. This study can be an embryo for BT Europe to reach new customers who may discover BT’s products on-line. The goal for the future is to cover these customers in a better way and the Internet and Electronic Commerce could be one way of doing just that.We …
… the sales organization must be well trimmed and effective. Knowledge about customers’ needs and what makes success are essential parts of the progress. Sales Product Management (Sales PM) is a new group at Axis with the main task to support local sales offices around the world …
En studie om drivkrafter, medvetenhet, makt och ansvar inom onlinecasinomarknaden
… data analysis methods and psychological techniques to attract and retain customers, raising significant ethical and social issues. The study highlights three key perspectives: the consumer's, the producer's, and the legislator's. From the consumer's perspective, it explores how …
… methods and much more in no time, and if the companies do not meet any of the customers' requirements, they are selected. By understanding consumer behaviors and attitudes, this can ultimately give companies the opportunity to streamline their marketing, promote sustainability …
… as:accepting, care, solidarity, sensitive ears and keenly awareness of the customers needs,commitment and willingness to cooperate. The meaning of the keywords are somewhatexpressed in the objective of the women's library, to stress female knowledge andexperience, to make them …
