210 uppsatser · sida 3 av 14
- En experimentell studie om hur negativ information i dagens sociala medier påverkar konsumentuppfattningar
… using established social media platforms. Thereby, the impact on attitude, credibility and buying intention towards the company and its product was measured as well as the diagnosticity of the information and accordingly the eWOM effect could be determined. The result of the …
… procedure before the court may facilitate as well as improve the assessment of credibility of a verbal statement. However, the instruments that the judges use to value the truthfulness in a statement has received mixed support in the psychological research, which in turn tends …
Att väcka intresse och få konsumenterna att konsumera är idag en del i många företag. Där av har marknadsföringen blivit en viktig del i många företag för att påverka konsumenterna. Ett bra pris eller en bra produkt räcker inte idag för att locka och påverka sin målgrupp …
Förklaras det mer än vad det följs?
… actual organisation. Other say that it is necessary in order to increase the credibility and the eligibility of the report, while it also has become a requirement from stakeholders. A clash of opinions within this subject awoke our interest and the results of this study will …
kostnad & nytta
… actual organisation. Other say that it is necessary in order to increase the credibility and the eligibility of the report, while it also has become a requirement from stakeholders. A clash of opinions within this subject awoke our interest and the results of this study will …
… external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An …
… external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An …
… external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An …
… that incongruent sponsorships improve brand attitude, brand interest and brand credibility, while not affecting ad attitude, purchase intention and word-of-mouth intention for customers of low loyalty. For highly loyal customers the findings were that brand attitude, brand …
… containing of seven essential factors. The seven dimensions authenticity, credibility, certainty, openness, availability, awareness and timeliness help improve strength when communicating brand identity, as well as minimizing potential discrepancy between identity and image …
… is living in a homosexual relationship. In addition, homosexuality is given credibility when the narrative includes descriptions of homosexuality as an insight involving strong emotions. The result also shows how the asylum seeker is requested to hide their homosexuality in …
… than commercial companies, they will need different ways to signal quality and credibility, and therefore the common signal-theories will not hold for these organizations.To test our hypotheses, we conducted two surveys where the respondents saw one of five versions of the same …
… affect the audience's way to absorb a documentary, regarding to experience and credibility. The following essay will encounter important elements that contribute to how you can work out a dramaturgical imagery, in the making of a documentary. Important points to be served …
om pressens bild av na?tmobbning i relation till högstadie- och gymnasieungdomars erfarenheter
… articles is using metaphors to tone up an feeling. The writer can decide what credibility different statements will have depending on with which words the writer describe the statements. The result of the survey showed that Kik, Facebook, Instagram and Snapchat was the most used …
… of the woman, the penalty of the man, the complicity of the woman and credibility. The results show that women are constructed as victims in the convicted cases, but not in the acquittal. In acquittal cases the text highlights the defendants? credibility and to a certain extent …
