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En fallstudie av Clas Ohlsons efterfrågestyrning.
… Today’s market offers customers many more possibilities to choose than before. With that the customer’s requirements on the company have become higher, products of the best possible quality to the less possible price when the customer demands them,specially concerning seasonal …
… Three semi structured interviews were made for this investigation, with representatives from Atlas Copco Rock Drills, IL Recycling and Johnson Pump. The conclusions are that to gather information about the customers value in use, the company must work close with the customer …
… Project at the University of Skövde. The project is carried out in cooperation with the company Kinnarps AB. The objective of this project was to develop a new chair for café and lunch rooms, which should satisfy the markets expectations and demands and match Kinnarps AB’s …
… group want to find out if it would be possible to start a Swedish production with somewhat different applications than what is common today. The heat-treated wood has many attributes that have changed in the heating process. It becomes more biologically durable, it gains …
en studie om SAS Sverige
… SAS management and employees was much larger. The internal communication within SAS is today insufficient which can lead to major problems. To create customer loyalty SAS has to concentrate on their internal problems and focus on their employees. In this way the employees will …
En studie av en marknadsföringsstrategi
… tool for companies to use in today’s consumptions society, to reach out with products and services. The message that has been sent out is also important, because the message can be distort or reach wrong customer group. Above all this the competition and the struggle round the …
… like business concept, logistic knowledge, future vision, resources and contacts when initializing their business. Having this in mind, we can clarify the purpose with this paper: ”To analyze in what way On-line shopping companies that sell consumer electronics, cell phones and …
Denna undersökning handlar om hur användandet av CRM-system (Customer Relationship Management) påverkar företag och dess kundrelationer. Forskningen om detta visar att CRM-system kan ge stora fördelar för både kunderna, företaget och relationerna där emellan. Men det finns många …
… Gavlegårdarna. 1. Gavlegårdarna should be able to use the study in their work with quality assurance off their services. 2. Company’s in real estate business and other students should be able to use the study for an overview of quality models. Method: To collect data I chose to …
… The purpose of this essay is to study how the hotel chain Radisson SAS works with prolonged customer relations with their business clients, with other words the clients that have business agreements with them. Methods: This study will contain an inductive approach and …
En fallstudie på Sandvik Mining and Construction
… competitive advantages. Lean Production is a concept that has been introduced with the aim to minimize waste and increase profitability. The purpose of this report is therefore to investigate how to perform effective planning according to the principles of Lean Production, in …
… the selected gas spring is able to open the lid. The user can then experiment with the geometry and different gas springs to find the best solution. The project can be saved as a file and opened at a later time. When the user is satisfied with the result, the project can be …
… last phasecontains improvement proposals and conclusions.To achieve the goals with this examination work, a collecting of literature and studying hasbeen made. The literature study is used as background knowledge for the report’s problemdescription. Discussions about the current …
… To build a strongbrand it takes that the brand identity not is in conflict with the brand image of a firm or a product.Sometimes one of these conflicts exit and sometimes the firms are not even aware of it.In this thesis we study how two firms, Lindex and Prada, perceive their …
En diskursanalys
… features of ´quality´ and ´culture´ have been downplayed and replaced by a ´customer’s service view´ on how and why fiction should be mediated to the public. The methodological and theoretical perspective in this thesis is led by the understanding of the discourse analysis in …
