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Recensioner och Nätgemenskapskvalitet

En studie om metod för betygsättning i spelrecensioner och dess inverkan på produktengagemang och nätgemenskapskvalitet.


The goal of this essay was to study if the way gaming review sites presented their review evaluation has any influences the level of product involvement in the users it attracts. The assumption we did during the essay was that there was a connection between user?s level of product involvement and the quality of the community. To test this assumption we started out by performing observations on the comment sections in three gaming news sites which varied in their method for evaluating games. The result of these observations showed a significantly higher community quality in one of the websites. To see if this had any connection to the level of product involvement in the users and their preferences regarding evaluation method in reviews we distributed a questionnaire in gaming forums. The overall result of this essay showed that the review site which didn?t show a number in its scoring had the higher community quality but no connections could be found between this and level of involvement users had regarding gaming.

Författare

Tony Gidlöf Daniel Östman Adam Sjöberg

Lärosäte och institution

Umeå universitet/Institutionen för informatik

Nivå:

"Kandidatuppsats". Självständigt arbete (examensarbete ) om minst 15 högskolepoäng utfört för att erhålla kandidatexamen.

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