Jobbcoachning
En undersökning om hur jobbcoachernas coachningsprocess ser ut
Labour market coaching (Swedish:?Jobbcoachning?) was a comprehensive political project for the Swedish labour market, with the aim of helping unemployed individuals to enter the labour market. Between 2009-2014 the labour market coaching was carried out by private companies through governmental regulations. This thesis aims to find out (1) what coaching activities the coaches used, and (2) how these coaching activities can be understood in the light of previous scientific research. My results consist of interviews conducted with six labour market coaches. I use a motivational theory called "Self-Determination Theory" to analyze the coaching methods based on motivation. I identify ten categories of coaching activities and find that the coaches used both motivation and instruction as methods of coaching. All the identified coaching activities have the potential to intrinsically motivate the participant.