Identitet
sökes ungdomsbiblioteket PUNKTmedis sett som en väg ur folkbibliotekens identitetskris
The aim of this study is to look at the identity of the public library, and to examine one way to make the identity of a specific library strong. PUNKTmedis is a newly opened library in Stockholm, aimed solely at people between 13-19. The question to be answered was: How can it affect the image of the public librarys identity when you aim the activity towards a specific user group? To answer this question, the qualitative method of case-study was used. Five interviews were carried out, with representatives from three different groups: users, politicians and librarians. Focus was on how these three different groups described the traditional public library, PUNKTmedis, and the future library. The results show that the traditional public library has an unfocused identity, with many different goals. PUNKTmedis has a very strong identity, with focus on the librarys role as a social and cultural centre. The future librarys identity is not as strong as PUNKTmedis, but more focused than the traditional librarys. The three different groups value the different roles of the public library somewhat differently when it comes to the traditional and the future library, but are very unanimous regarding the identity of PUNKTmedis. One of the main reasons for this is the strong user-influence that has shaped PUNKTmedis. This user-influence is something that more libraries could work with, in order to work towards a stronger identity.