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Användarupplevelse inom mobila applikationer

En kvalitativ utvärdering av en befintlig utvärderingsmetodiks funktionalitet i en mobil kontext


Choosing the right user experience evaluation method can be difficult, choosing the right one for mobile user experience can be even more so. One major cause is that mobile usage is context dependent. Another contributing factor is that there is not one widely adopted theory or framework for user experience due to its complexity.The purpose of this study was to evaluate an existing method artifact in its feasibility for evaluating mobile applications. The chosen method, AttrakDiff2 is a self-reporting semantic differential questionnaire to evaluate the user experience of an interactive product, based on its hedonic and pragmatic qualities.A study was conducted where the participants assessed one mobile and one web application, which were later rated with AttrakDiff2. The completion of the questionnaire was conducted as a think-aloud session subsequently followed by an interview.The results suggest that the participants experience was affected more by the evaluated application style than the different platforms. The majority of the semantic anchors had a good feasibility. However, the participants found several of these hard to interpret, we could not conclude if this was due to translation issues, cultural contingency or interpretational difficulties. A modified version that grasps interaction qualities and other hedonic attributes that users can associate easier might be better suited for evaluating mobile applications.

Författare

Petter Stenberg Rodrigo Acuna

Lärosäte och institution

Södertörns högskola/Institutionen för kommunikation, medier och it

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