A Comparison of Strategic Alliances and Mergers & Acquisitions and their Impact on Shareholder Value
Mergers & AcquisitionsStrategic alliancesShareholder valueAnnouncementsManagement of enterprisesFöretagsledningManagementBusiness and Economics
A comparison of strategic alliances and mergers & acquisitions and their impact on shareholder value has been done. By using an event study methodology, the announcements of these strategic approaches has been analysed in order to understand which strategic approach affect shareholder value most favourably.