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3317 Uppsatser om Young consumer behavior - Sida 40 av 222
Uppvisande av agitativt beteende hos hund under buprenorfinpåverkan
The intention of this study is to investigate possible excitation on dogs due to buprenorphine treatment. The reason for it to be about buprenorphine and not any other opioid is due to its relevance being one of the most popular opioids in animal care, as well as the authors own experience with what seems to be buprenorphine induced excitation in her own dog. The study consists of a literature review and an internet based survey containing thirty questions sent out to twelve animal clinics and animal hospitals. Significant agitative effects on behavior has been found in studies on horses, sheep, goats, rats and mice, but no one shows the effects of buprenorphine on dogs. The literature on opiod effects on dog behavior seems sparse.
Tobaksvanor i tre idrottsklubbar - unga män 16 och 19 år
The use of tobacco is one of the largest health risks for human. Tobacco-users have an incrased risk of deterioration in their oral health. Individuals starts to use tobacco when they are young, often at the same time as they are going in an athletic sport club. It also seems that children are starting with tobacco habits when they are active in athletic sport clubs. The aim of this study was to examine and compare tobacco-habits of young men in and between three different athletic sport clubs.
Patanjalis Yogasutra och C. G Jungs individuationsprocess : En jämförande undersökning av två teorier kring människans självförverkligande
The aim of this bachelor thesis has been to examine and develop our own understanding about how young people in Sweden (16-29 years of age), take part in cultural activities. As librarians it is important to know what kind of activities and interests this particular group has. With Pierre Bourdieu?s theoretical framework towards habitus and capital we are interested to see if there is a connection between one?s cultural use and background, if different access to capital with or within groups has an affect or not. With both statistics and interviews with people within our target, we believe this data has been sufficient enough to conduct a good and valid study.
NNN... Nostalgi: Om effekterna av nostalgi vid konsumtion
The presence of nostalgic emotions during consumption is often seen as something purely positive to a product. To evoke these emotions has become a very common tool in marketing and advertising. Paradoxically very few studies have focused on the effects of nostalgia. The purpose of the thesis has been to understand how the presence of nostalgic emotions during consumption effect consumers. The research model used is a quantitative study with testing of hypotheses generated from theory.
Corporate Social Responsibility, vara eller inte vara ? En undersökning om CSR förekommer hos svenska modeföretag och modekonsumenter.
The main purpose is to illuminate how a company links certain values to its brand in an effort to achieve a competitive position. We have done this by studying the government owned company Svenska Spel and its entrance on the netpokermarket. With Corporate Social Responsibility as a guidance for the company they wanted to offer Swedish gamblers an alternative to the, often morally dubious, international actors. Our thesis has taken an internal (corporate) as well as an external (consumer) perspective on the result of this strive. Our conclusions are that although Svenska Spel is successfully integrating social responsibility into their netpokerbusiness, they are facing a difficulty in making the consumer fully appreciate it.
Motivation for eating roughage in sows : as an indiction of hunger
Today?s feeding methods can determine the domestic pig?s abilities to fulfill basic behavioral needs, such as foraging, and the way in which pigs are feed is an important aspect. Feed does not only provide the energy and nutrients critical for survival, but feeding is also associated with a number of other factors contributing to well-being and reproduction. Today the feed for gestated sows is often composed by high energy and low dietary fiber grain products such as wheat. Three kg of this kind of feed can often be consumed by the sow within 20 minutes.
Ett oväntat samarbete - Effekter av tematisk inkongruenta sponsorsamarbeten mellan bloggare och välkända varumärken
As a great deal of people spend more time with their cell phones and computers than with magazines and TV, markets have begun to explore marketing possibilities in digital media. A common form of marketing in digital media is sponsorship of the cyber stars of the Internet - the bloggers. Sponsorship of bloggers has proven to be a highly efficient method for brands to gain attention and positive attitudes, as bloggers are regarded as fashion icons as well as reliable friends. Another up-to-date marketing strategy that has proved successful in gaining consumer attention is the use of incongruent elements in ads. Incongruence challenges consumer expectations and thereby demands attention.
Rocky och Brudarna : Hur män respektive kvinnor framställs i Martin Kellermans serie ?Rocky?
An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..
Att våga vara mobil : En studie i hur företag kan påverka konsumentens köpvanor genom införandet av mobil handel
We chose to write this essay about mobile commerce and what influences aconsumer's buying habits within mobile commerce. We also look at how acompany can implement mobile commerce. We could not find any studies thatdirectly addressed factors that affected consumers of mobile commerce prior tothis essay. This was one of the reasons that we chose to write about it.In the introductory chapter, we will discuss important issues relating to ecommerceand the use of smartphones as a tool for marketing and trade.In the methodology chapter, we explain our choice of methods for this essay. Wereported on the techniques and methods to collect data that were relevant to thiswork and then we had a discussion about the methodological choices made.
Bosniska invandrare och bibliotek: en undersökning av läs- och biblioteksvanor hos bosniska invandrare
This thesis is an investigation of Bosnian immigrants and their use of libraries in Borås and Anderstorp. The purpose of the thesis is to investigate if people from Bosnia read in their mother tongue Bosnian and if they read in Swedish too. The essay is based on questionnaires concerning both young and older immigrants' reading and library habits. The survey encompasses 30 Bosnians. In the theory I have described relevant literature and confirmed the importance of identity, language and culture for immigrants.
Vuxnas läsning av ungdomslitteratur ? en påse med godis, en trettioårskris eller som vilken litteratur som helst?
I approach the subject of adult readers of young adult fiction through an analytical framework influenced by Cultural Studies, implicating that young adult fiction is caught up in a system of distinction between popular literature and high literature. I contrast this with theories that suggest that there has been a loosening of this hierarchy and that they now coexist, even borrowing features from one another. I also examine questions of ideology, namely the ideology of mass culture, the ironical attitude and the ideology of populism. I also use Andreas Huyssen?s theory of mass culture as a woman, seeing as popular literature often tends to be categorized with feminine traits.
Modereportage - en marknadsföringskanal?
Marketing has been developed and revalued the last years. The consumer today is moreeducated and is therefore able to have higher demands. These requirements together with theincreased competition is forcing brands to find creative ways to reach their target market.Fashion has throughout history contributed to, and been influenced by, changes in society.Through all times, people have used fashion and clothing as a way to demonstrate their socialidentity and to be accepted. Companies in the fashion industry can be successful if theydevelop brands that attract consumers. To achieve this, companies must find newcommunication tools to reach out to the consumer, among these tools, we find the fashioneditorials.Our aim is to investigate whether product placement occurs in Swedish fashion editorials.Through our thesis we want to explore how consumers perceive the editorials and alsowhether if they are used as a marketing channel.The method is qualitative and the study is based on semi structured interviews and a focusgroup interview.
I domen rekonstrueras verkligheten : en dokumentanalys om hur genus reproduceras och upprätthålls i LVU-mål
Title: "In the verdict, reality is reconstructed" - a documentary study of how sex is reproduced in verdicts of LVU-cases.The aim in our study is to see how existing circumstances revolving power between the gender, are contained in court, through language and differences in the sentences and expressions that are used in the verdicts. In this study we have reviewed verdicts about young people who are taken in to custody care by Lag (1990:52) med särskilda bestämmelser om vård av unga.We have reviewed verdicts from the county administrative court in Kalmar, from January in 2007 to October in 2008. Through the analysis we have taken into considerations and worked with earlier research and litterateur containing different theoretical approaches to feminism.The result of the study shows, that despite of a neutral law, girls and boys, women and men are judged and treated different, because of their sex. Depending on your sex, you are expected to behave according to norms and values. These norms and values are not the same for girls and boys.
Sex, ansvar och alkoholberusning : 6 ungdomars syn på kommunikation om ja och nej till sex
The purpose of this essay was to examine young people's view of how intoxication influences the communication and responsibility in sexual situations between two heterosexual adolescents, and to explore how young people define rape.The main questions were to examine how young people describe the communication of "yes" and "no" in sexual meetings, and who is responsible for that communication. Other questions included examining how the interviewees viewed a situation where a girl shows and/or says "no" and a boy still ignores her sexual integrity.The study was based on six qualitative interviews.The interviewees considered non-verbal communication about both "yes" and "no" to sex in a sober condition superior to verbal communication. The study also showed that the sexual responsibilities for girls increase during intoxication, while the responsibilities for boys decrease. A majority of the interviewees considered that a girl who didn't want to participate in sex must be very explicit when expressing her "no", and if not, there was an understanding that a boy can misinterpret or ignore a "no". Rape was by some defined as an act done against one's will, while others claimed that several explicit "no"s had to be infringed to classify it as rape..
En branschstudie om livsmedelsbranschen
I denna branschstudie gällande livsmedelsbutiker, kommer vi att beröra hur butiker kan marknadsföra sig samt vilka faktorer som spelar störst roll vid kundernas val av butik. För att kunna klargöra detta, kommer vi att använda oss av teorier så som Porters fem konkurrenskrafter samt vissa skolformer utifrån boken Marketing Theory av Jagdish N. Sheth, David M. Gardner och Dennis E. Garret.