Detta arbete undersöker hur företagare praktiskt kan optimera sina marknadsföringssatsningar i sociala medier. Marknadsföring i sociala medier är något som många företagsledare prioriterar eftersom det främjar en tvåvägskommunikation som i sin tur kan leda till att man når ut till fler kunder och ge lyckade vinsteffekter.Arbetet behandlar utvalda best-practices för att hitta de rekommendationer som kan ses som bäst lämpade för att praktiskt optimera ett företags webbsida och profilsidor i sociala medier. För att precisera rekommendationerna granskade arbetet vilka som tillämpas i verkligheten samt vilket behov och vilken kunskap mindre verksamheter har av sociala medier. Detta undersöktes genom att analysera fem företags aktivitet på Internet samt genomföra en enkätundersökning riktad till småföretagare. Resultatet omfattar en sammanställning över adekvata rekommendationer till mindre företag som praktiskt vill optimera sina marknadsföringssatsningar i sociala medier..

Birch is the dominant deciduous tree species in Sweden but only 16 % is found in pure birch stands. The majority of the birch (51 %) is to be found in conifer dominated stands. Swedish forest land comprises approximately of 23 % mixed stands and one problem is that for mixed stands there are few management recommendations. The underlying aim of this thesis was to study the management of mixed forest stands of spruce and birch to achieve good timber quality of birch. The study was based on a literature study and measurement in a field experiment launched in 1998 by the Swedish University of Agricultural Sciences (SLU).

The purpose of this master thesis is to investigate the influencing factors on the businesspotential of products with health claims, using PrimaLiv as an example. And togive recommendations on how a dairy producer, which is present in the Swedishmarket, could improve the sales rates of products with health claims. We have chosento put a main focus on the consumer, as he or she determines the business potential.This is an unusual approach since most studies cover the producer?s perspective. Wethereby wish to contribute with new knowledge on the area in question.

Calesco Foil AB is a manufacturer of thin flexible circuits for heating or electric conduction.The plant is located in Kolbäck, Sweden.One of the company?s products, the conducting polymer pasta is in present situationunpredictable. Unpredictable in the way that the same type of heater shows differentresistance, depending on which time they have been produced. The desired repetitivelyprocess is almost non-existing.The aim of this master thesis is to primary identify those parameters that effects theresistance, observe and if possible to perform tests on them. The results from this analysisstand as base for recommendations to achieve a repetitive and standardized printing process.The results and the observations from the tests indicate that a repetitive process is possible toachieve.

Logistics and supply chain management in the construction sector is an area with great potential for improvements. Today, a lot of the workers time is spent on non-value adding activities. Research has shown that waste is a large proportion of the total production cost in building projects today.The purpose of this report is to analyze problems concerning logistics in the construction sector. Two of Skanska?s construction projects in Uppsala have been analyzed to identify problems.

The implementation of large IT-systems is a complex area where many aspects have to be taken into account.KSU, Kärnkraftssäkerhet och Utbildning AB, is a small company in the Vattenfall group that is increasingly being urged to implement SAP, one of the largest ERP-systems on the market. Vattenfalls purpose with SAP is to centralize certain processes within economy that are common to all the companies in the group, this to gain benefits with economics of scale. However, KSU is not convinced that SAP is a suitable system and that the common processes apply to them.The purpose of this degree project is to investigate if SAP is a suitable system and if KSU will benefit from a transition to SAP. Three perspectives were applied to further specify important areas of the main question. From a technical point of view KSU:s demands on a system was mapped against SAP.

BACKGROUND: Exercise on Prescription (EoP) means that a doctor writes out a customized form of exercise to the patient instead of medicine, or in combination with medication. The activity becomes a part of the treatment. Since many today do not follow recommendations for physical activity occurs in the long term a number of public health diseases. EoP promotes health and prevents disease. AIM: The aim of this paper is toexamine whether EoP from a patient perspective perceived to be an efficient and effective method of treatment.

The municipality of Kalmar have a problem, how to reach and communicate with young people in Kalmar. In today?s changing media environment it gets more difficult to stand out and reach audience with messages and especially with the new forms of media that has revealed. Therefore, we have been commissioned to develop recommendations on how the municipality of Kalmar can communicate with young people in Kalmar.  The purpose with this study is to investigate which media channels young people in Kalmar use and their attitudes towards social media in particular. We wanted to find out how the municipality should communicate to reach them and what attitude youths have against the municipality in general.

ABB Motors and Generators manufacture large AC machines with oil lubricated plainbearings. The machines have occasional problems with oil leakage from the bearings. aproblem that ABB wants to be solved.In this thesis the cause of this leakage were investigated, with focus on the bearingseals.The purpose of this work was also to suggest amndments for preventing thisproblem. , and to suggest improvements that can prevent this. The first step was todo a literature survey of earlier work on this problem, study the theory ofhydrodynamic bearings and different types of seals and their properties.

Deep vein thrombosis (DVT) is a serious postoperative complication and nurses should therefore observe symptoms in an early stage and implement preventive provisions, for example use of graduated compression stockings (GCS). The nurse is also responsible for making sure that ordinate GCS tried and used correctly by the patients. The aim of this study was to investigate the latest research regarding the efficacy of GCS in prevention of postoperative DVT and if there are any incorrectness in usage. And assess guidelines and recommendations for the usage of GCS. Method: Literature review.

The aim with the study is to find key factors relating to internal marketing and to improve the process between the operating organization and its customers. A qualitative study is carried out within an organization active in the Swedish healthcare. The qualitative approach is carried out by collecting empirical data through observations, personal interviews and group interviews.The Physiotherapy Clinic at the Karolinska University Hospital is in the focus of the empirical study. The study locates existing differences in perceptions and comes up with recommendations for actions to improve the process of organisations within the Swedish healthcare and their customers. The study's results are that internal marketing can bring a lot to service-selling organizations and that the organizations internal conditions are as important as the external ones.Communication appears to be a key factor for an organization that has applied internal marketing.

In autumn 2010, the Division of Civil Engineering at the Swedish building contractorPEAB made a campaign to increase the number of reported incidents. Informationwas sent to the branch manager who was responsible to enlighten the employees onthe establishment. The goal of PEAB Division of Civil Engineering is to have at least 10reported incidents per accident that generate more than 8 hours absence. Therefore,it is important that the employees understand how the report system for incidentsworks. The number of reported incidents differs between regions.

Private labels have been increasing a lot during the last 30 years. The reason is great margins and it also works as an aid to build a store's brand. The problem is that private labels take market shares from national brands. Retailers need to have a good mix between these products and adopting category management without being influenced by opportunism, which can lower the profitability of a category. The purpose of this study is to examine and describe how private labels are prioritized in the category edible fat.

The purpose of this thesis has been to investigate the effect of introducing the qualitystandard ISO 9001:2000 at Metso Paper Service in Sundsvall. The investigation has been focused on implementation of the new method of work, Continuous improvements. The implementation has been studied in a case study with both a qualitative and quantitative method. Continuous Improvements is a way of working focused on continuously increasing the efficiency and having the purpose of achieving the formulated goals. This is often accomplished by the organisation carrying out the changing process to a great extent in small but efficient teams.

The purpose of this report is to study the relationship between the rescue service fire prevention activities and the number of arson fires in schools. An objective of the project is also to investi-gate the need of developing national methods for fire prevention. The results are based on a questionnaire study among 35 fire departments and further interviews with five of them. The results indicate that there is a relationship between the rescue service fire prevention activities and the number of arson fires in schools. The relationship is positive in the sense that arson fires in schools decrease with increasing prevention activities.