Thesis purpose: The purpose of this thesis is to make a contribution, by connecting the transfer of meaning within the context of TV series. The meaning is transferred from the brand to the character in a TV series and then further to the viewer. To look at different role functions that are used in dramaturgy and narrative techniques, we will be able to see how the brand will have a specific role and thereby make the transfer of meaning more successful and effective. This role will have an important impact on product placement according to the meaning that will be transferred from the brand to the viewer, through the character. Methodology: By looking at the transfer of meaning process that is created from the brand, an unstructured observation is applied where we observed the placement and usage of different within a specific TV series. Qualitative strategy is conducted by using a case study.

The subject for this thesis is to examine the portrayal of the local farmer in four different museums in Scania. The purpose is to examine these two questions: 1. Which narrative and museal strategies are used in the portrayal of the local farmer by the local history societies? 2. How do the actors of the local societies relate to the living conditions and hierarchies of the rural society of Scania? The source material consists of guided tours and text material from the museums. The theoretical fields consists of history culture, use of history, historical narrative, museology and rural science act as our theoretical fields. Peter Aronsson, Anna Eskilsson and Maria Bjo?rkroth act as our main theoretical framework. Our research presents two central discourses in the portrayal of the local farmer.

AbstractTitle: A union, a collaboration and a currency crisis- a quantitative study of the media coverage of the euro crisis within the European Union in Spanish and Swedish newspapers.The purpose of this study was to see whether Sweden and Spain ?s differences in media climates and relations to the euro crisis would affect how the story was portrayed from a narrative perspective. Did the coverage differ between the two countries and who got to comment on the situation in the media were two of the questions I strived to answer. I also wanted to see how the coverage reflected on the situation that the euro crisis has created.In this study I used a number of theories that I based my research on. The main theories I focused on was about different media systems and Sweden and Spain ?s relation to the euro crisis.

This essay tries to investigate the possibility to reconstruct the concept of mimesis in Martin Heidegger?s hermeneutical phenomenology in Sein und Zeit. Paul Ricoeur?s interpretation of the concept of mimesis in Aristotle?s Poetics, develops a new temporal understanding of the mimetic activity, which Ricoeur in his work Time and Narrative, claims to have the possibility to overcome the aporias in the phenomenology of time. With this criticism as the background context for the present study, seeks this essay to pick up Ricoeur?s new conception of mimesis, and use that in a comparative philosophical reflection on the basic concepts in Heidegger?s Sein und Zeit.

VEP, visual evoked potential is an electrophysiologic test that can be used for evaluating the higher visual pathways. The aim of this study was to investigate if it is possible to adapt this method to horses. This method could have a clinical use in addition to the existing diagnostic methods that are available to evaluate vision in horses. Firstly, this study contains a summary of relevant studies done on animals and, secondly, an experimental part where the possibility of recording VEP in nonsedated and sedated horses is investigated and where to position the recording electrode to obtain the best results. Our results show that it is possible to record VEP in horses in a clinical setting. VEP was best recorded in the sedated horse to avoid movement artifacts and other disturbances.

Thesis purpose: The purpose of this thesis is to make a contribution, by connecting the transfer of meaning within the context of TV series. The meaning is transferred from the brand to the character in a TV series and then further to the viewer. To look at different role functions that are used in dramaturgy and narrative techniques, we will be able to see how the brand will have a specific role and thereby make the transfer of meaning more successful and effective. This role will have an important impact on product placement according to the meaning that will be transferred from the brand to the viewer, through the character. Methodology: By looking at the transfer of meaning process that is created from the brand, an unstructured observation is applied where we observed the placement and usage of different within a specific TV series.

Examensarbetet som är utfört för SAS Flight Academy innebär att modernisera hanteringen av flygradiostationer för en flygsimulator från 1968. Detta görs med hjälp en PC som kopplas till det nuvarande datorsystemet med ett parallellkort. I PC:n finns en Microsoft Access databas där all data lagras om världens alla flygradiostationer. Informationen om flygradiostationerna finns lagrade på en CD-ROM som uppdateras ett antal gånger per år. Klienten till databasen är programmerad i Visual C++ och använder Microsofts programbibliotek MFC för hantering av databasen. Klienten har två uppgifter dels sköta hanteringen och dels uppdateringar av databasen.

This work describes a series of glasses, both for people withvisual handicap, and the glasses are not only limited for use onlyby people with poor sight.I have, based on the course Senses, done research and lookedinto how to design glasses for visual handicapped people interms of function, look and expression.I have elaborated with several different glasses and performedmany experiments to come up with my final result, consisting ofa series of glasses.The glasses in the series are made with a weight on one side, onestep on the bottom to get the possibility for the glass to tilt over,which enables you to both hear and see when you have reach acertain amount of substance in the glass.It has also been important for me that the glasses express somethingand get an individual identity.The result became glasses for whiskey, coffee, shots and mullwine..

In this study the reliability of dominance profiles as a method of establishing a person's learning style was tested. Eight students at Malmö Academy of Music tried three different ways to learn a short melody at the piano. In this way, their preferred way of learning things (either visual, auditive or kinestetic) was established. Five of the students did best when they used a visual cue to learn a melody, and the remaining three did best when auditive cues were used. All but one of the students had the worst result in the kinestetic trial.

The aim of this thesis is to examine representations of masculinity in the activities of a local professional wrestling promotion. After briefly outlining what professional wrestling is, the study draws on a body on feminist and intersectional theory which critiques the notion of gender as a binary and essential category. The material comprises 10 recorded shows and oth- er material published on Sthlm Wrestling?s website between 2010 and 2013, and is analyzed using a qualitative methodology derived from cultural studies. The thesis argues that there are many different types of masculinities in the narrative, which are constructed in relation to different power hierarchies such as ethnicity, class, sex and sexuality.

The paper discusses and analyzes differences and similarities in depictions of violence in the two narrative media of films and games. The work is based on existing theories on representation, remediation, narration and immersion ? theories which are further developed and discussed by the author. The movies Man on Fire and Kill Bill, as well as the games Ninja Gaiden and Grand Theft Auto are analyzed and used as examples of how depictions of violence in films and games can or should be studied. Also, the possibilities for development of the theories used in the paper are considered.

Today most studies regarding marketing are made on traditional marketing channels, answering questions like which jingle is best or which TV-channel a company should focus their marketing budget on. There is also the science regarding the best way of marketing on Social Networking sites or how to get as many 'likes' as possible, and so forth. However research has also been made in the field of in-store marketing and how a retailers or brand owners can affect customers in "the moment of truth". Until now most of these studies discuss how to get the attention of the customer in the store since both time as well as level of commitment in general is scarce when a customer is in a grocery store doing the necessary weekly- or complementary-shopping. It seems like most of them make the very same conclusion; catching the attention of a customer is vital to sell them your product.

In this study the reliability of dominance profiles as a method of establishing a person's learning style was tested. Eight students at Malmö Academy of Music tried three different ways to learn a short melody at the piano. In this way, their preferred way of learning things (either visual, auditive or kinestetic) was established. Five of the students did best when they used a visual cue to learn a melody, and the remaining three did best when auditive cues were used. All but one of the students had the worst result in the kinestetic trial.

This essay aims to investigate a rare method of marking up timber before hewing it. The method for marking up timber is by eyesight, where visual judgment and the use of a broad axe are the tools employed. The broad axe is driven through the bark and exposes the inner bark in a straight line. The method is described by a craftsperson dating back to the 1930s. There is a lack of information regarding the method.

The essay investigates the visual element as seen by the audience and artist to be of greatest importance to a musicalperformance. The study was conducted in the form of a field work which included doing interviews with artists, surveys of the audience and interpretive observations of live performance. The fieldwork was conducted in three different environments in which I found myself on the spot and performed the various stages included in the field work. It was done to create a surface that could be used in an essay, and through that use this material to compare and analyze my results and in the end be able to answer my questions. I started from eight different factors which all could beexperienced visually on stage.