Cause-Related Marketing (CRM) is a marketing activity that has grown popular in the USA and studies have been carried out that explore how American consumers perceive and react to CRM. In Sweden, however, CRM has not yet found ground to any greater extent, and therefore there is limited research on how Swedish consumers react to CRM and how they perceive it. In this study, eight Swedish consumers are interviewed regarding their perception of CRM. The main findings of the investigation are that Swedish consumers fit well into a model that is based on American consumers? responses to CRM.

Folkhälsovetenskapligt program.

Palliative care concerns care of those who are dying and when cure is no longer an option. The nurse´s job is then to support the patient and to give care of good qualitive so that the patient will experience optimal quality of life. The aim of this literature review was to describe how the nurse can prepare herself/himself for the meeting with both the patient and close ones also to describe a nurse´s need of support and education. Nine studies have been used as a foundation for this literature review. Four headlines have been crystallized out of the result, a) the view of death b) the impact of the meeting c) the importance of support d) the importance of preparation and education.

The purpose of our study is to examine the bloggers? influence on the brand?s image to see whether and if so in what way the blogging trend affects the brands. We also want to analyze how companies use bloggers in their marketing. This is a subject that has attracted our interest and that experience has not been touched in a higher extent. Our purpose has led us to the following research questions;Which relationships occur in collaborations between businesses and bloggers from a marketing perspective? In what way in terms of reciprocity can relations be described? To what extent can the credibility through blogs be affected in terms of how brands are presented in the blog? In this study we have used a qualitative method with an abductive nature to create a deeper understanding of our chosen subject.

The purpose of this study is to examine how the work with young people at home to care and accommodation (HVB) are organized in a municipality outside Karlstad and how the staff perceive emotions in the workplace. The issues that are discussed are based on the concepts of social ties, emotional labor, roles, shame and pride. The number of people who are fleeing in the world is today about 51 million. There has not been this high since World War II. The Swedish Migration Board calculated that about 7,000 of these people were unaccompanied children and came to Sweden in 2014.

Much attention has been directed to Charity Foundations and how they use the donations given to them. Donators and external organisations put pressure on and evaluate the performance of Charity Foundations. The purpose of this thesis is to increase the understanding of how Charity Foundations handle the pressure from external parties through a qualitative case study of one Swedish Charity Foundation. The most important external factors have been identified and the accountability relationships between each party and the Charity Foundation have been examined. The empirical material was collected through semi-structured interviews and from written sources.

This thesis analyses how friendship between children is described in four Swedish childrens books, published in 1995-2001 and recommended in Barnbokstipset, which is used in libraries for recommending books. Today there are many childrens books that describe various aspects of childrens everyday lives and these books can have an influence on the children who read them. But I found that there has not been much research about how friendship is described in childrens books, although much has been written about the importance of social relationships with peers for childrens lives and development. I analyze the books one by one with the help of a number of questions and categories that I have constructed beforehand. In the analysis I apply Zick Rubins theory of two different stages in childrens understanding of friendship and William Corsaros theory of interactive space which deals with who is allowed to join in games and friendships and who is not allowed to do so and how this is played out.

Moldova is one of Europe?s poorest countries with a struggling business environment and an unpredictable political situation. The purpose of this thesis is to understand the implications of corruptions and why networks have come to play a key role in the Moldovan culture and if the formations of network are due to heritage or an effect of functionalism. The focus of the study is also to explain how the networks develop and the formation and maintenance of loyalty and trust among the members of the network. The study is of a qualitative nature that uses a key informant sampling method to get access to members of different business networks.

The purpose of this essay is to explore the social services work with crime victims in Sweden, according to Chapter 5, § 11 of the Social Services Act. The study examined how social workers define the victim and assessing and prioritizing victims' needs. It has also been central to study how social workers interpret and understand the regulation of social services responsible for crime victims.Qualitative interviews with 18 social workers is the basis for the study. The analysis of the social services work with victims based in the above-mentioned interviews. The interviews analyzed using the sociology of law theory.

The aim of this thesis was to examine if it is possible to keep nitrogen in the form of nitrate(NO3-) in ponds from one season to another by keeping a high concentration of oxygen in thepond water. This hypothesis was tested by doing a lab experiment where two systems werecompared according to nitrate concentration. One system had high concentration of oxygen inthe water and one had low concentration of oxygen. Before the main experiment wasconducted I did a pilot study to test the system setup and included parameters. The result fromthis study and the main study did not show the same result.

Syftet med denna studie var att generera ökad förståelse för hur ett urval heterosexuella män som har blivit utsatta för våld av sin partner upplever att våldet påverkat dem. För att uppfylla detta syfte använde vi oss av semistrukturerade intervjuer som spelades in, transkriberades och kodades och därefter analyserades med hjälp av tidigare forskning på området, maskulinitetsteori, teorin om det ideala offret samt hermeneutisk meningstolkning. Resultaten från vår studie visade att informanterna upplevde ångest, självskadetankar, rädsla och skuld- och skamkänslor. Skamkänslorna var relaterade till den manliga identiteten och skador på denna, genererade av erfarenheten av att vara offer för en kvinnlig förövare. Männen upplevde också att samhället varken ville eller kunde hjälpa dem.

This graduation paper is based on my interest for wood and its different tonal quality?s.After some time of thinking I decided to write my paper on the tonal difference between two of the most common woods in guitars, East Indian Rosewood and European Maple. I had built two identical guitars before my graduation paper in which the difference was the wood the back and sides were made of. One was being made of East Indian Rosewood and the other being made of European Maple.I chose to speak with a number of people with different angle of approach to the two kinds of wood and its tonal difference and quality?s.

Mäns våld mot kvinnor är ett globalt problem och förekommer i alla samhällsklasser. Sjukvården har ett stort ansvar gällande identifiering och omvårdnad av dessa kvinnor, men många utsatta kvinnor går obemärkt förbi sjukvården. Syftet med denna litteraturstudie var att belysa mötet mellan sjuksköterskan och fysiskt misshandlade kvinnor. Metoden var en systematisk litteraturöversikt bearbetad utifrån en forskningsprocess enligt Goodmans sju steg. Resultatet grundade sig på 12 vetenskapliga artiklar, både av kvalitativ och kvantitativ art.

The aim of the thesis is to identify and investigate central themes in two video artworks, Poliisi and Pink Ball, by Swedish artist Annika Larsson. Moreover it is an investigation of the configurations of violence, and an enquiring whether these works have a social-minded intention.Elements in scenery, framing and narration are analysed with the term ?crystalline regime? (régim cristallin), described by French philosopher Gilles Deleuze, which defines the artificial as opposed to the purely representational. Processes within the narrations of the two works are analysed as rituals, which leads to an investigation of an internal sign-system and to the question whether the rituals in these works have a function. Theory by French philosopher Georges Bataille is used to analyse the ritual with no external purpose, which aims at an intense experience of life.

This paper describes a case study of the largest film production ever conducted in Scandinavia. The study aims at explaining the complex relationships in the network structure in which the project took place. Coordination of creative projects carried out in a network context, includes handling conflicting interest and contradictions. Creativity needs space and freedom while projects need structure and coordination, whereby controlling these projects becomes complex. Adding to the complexity, does the loose form of organization that the network structure represents, without any long term structure.