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1032 Uppsatser om Unique selling proposition - Sida 61 av 69
Nutrition and health claim labelling of food: Understanding the unique relationship between consumers, companies and legal instruments involved
Problem formulation: Recent results from the European Food Information Council?s consumer research on nutrition information and food labelling revealed that most consumers have little understanding of the nutrition information found on food products, feel that there is little authority regulating these matters and wish for a more trusted source of information and regulation and lastly it was found that consumers accept their limitations and have little motivation to even read or learn about nutrition information. Thus what are the reactions of the various legal authorities to this problem? How are food retailers and producers responding to the needs of the consumer? How are consumers then reacting to these two players in the industry and the changes they are making?Purpose: The purpose of this research is to gain new perspective and a better understanding of relationship between consumers, companies and legal instruments in relation to nutrition and health claim labelling of food products. Method: The nature of this multi-disciplinary research has led to the study of all three areas, business administration (containing consumer behaviour) and business law, which are contained in this paper.
"Heja Sverige! Heia Norge!" : En kritisk diskursanalys av nationalism inom svensk och norsk sportjournalistik med fokus på bevakningen av Skid-VM i Falun 2015
The purpose of this essay, entitled ?Heja Sverige! Heia Norge?, was to study the difference in nationalistic tendencies between Swedish and Norwegian news coverage of the 2015 FIS Nordic World Ski Championships in Falun, Sweden, which took place between 18 February and 1 March 2015. It was the fourth time the event took place in Falun, previous games having been held in 1954, 1974 and 1993.I performed a critical discourse analysis of a total of twelve articles split over two race days ? one where Swedish athletes outperformed Norwegian athletes and vice versa. I did this order to study if the news coverage in each of the two countries? most promininent sports papers; Sportbladet in Sweden and VG Sport in Norway, was charaterized by a nationalistic discourse, as well as comparing the two to find similarities and differences between them.Having based my analysis on theories and previous research regarding media events, nationalism, national identities, ?us and them?, imagined communities et cetera, I came to the conclusion that a nationalistic discourse is, without a doubt, present in the news coverage ? something very unique for sports journalism as a genre.
Klarsynthet : om den filosofiska innebörden av "det närvarande och verkliga" i Clara - or, On Nature's Connection to the Spirit World av F. W. J. Schelling
This essay aims to explore the philosophical meaning of the expression ?present and real? in Clara ? or, On Nature?s Connection to the Spirit World by F. W. J. Schelling.
Kina i Afrika : En studie av Kinas afrikapolicy
Since the beginning of the new millennium, China has opened itself to the outside world and in an enormous pace increased its contacts and relationships with other countries. The trigger to these dramatic changes of economic and foreign policies is the insight that China can no longer sustain its rapid economic growth, largely based on industrial production, on energy and raw materials from China alone.Good relations with African countries have been of highest priority in China?s strategy of ?Going global?. The new African policy is based on the two principles of mutual benefit and non-interference in internal affairs ? as opposite to the West?s strategy of structural adjustment programmes (SAP), which include massive interference in internal affairs.
Äldres resande i vardagen - Möjligheter, begränsningar och inställning till hållbara stadsvisioner
Everyday life mobility of elderly people ? opportunities, restrictions and sustainable urban visions aim to examine and describe elderly people?s movement patterns, their opportunities and restrictions of reaching high mobility and accessibility, and their attitude towards various sustainable urban visions. This paper is based on an approach of time-space geography as it covers the topic of movements in time-space, explained and developed using the concepts of mobility and accessibility. To examine elderly people?s attitude towards sustainable urban visions, this paper also takes approach on theories such as New Urbanism, mixed-use and the compact city.The method used in the study is an interweaving of a time geographic diary and qualitative interviews, where the respondents are six retired people between 68 and 77 years old living in Gothenburg city.
Tjustempiren : fallstudier av Casimirsborg och Blekhem
This paper concerning the regional architectural term known as the Tjust Empire style analyses manor houses built in the Tjust area by the east coast of Småland in the period 1810-1860. The term Tjust Empire style was invented in 1937 by PhD. Manne Hofrén in his dissertation on architecture in Kalmar län in the period 1650-1850. The aim of the paper is firstly to determine whether there is a distinct difference between the regional Tjust Empire style in architecture and the common Swedish empire style or as its Swedish equivalent is known; the Karl Johan style. Secondly, the paper strives to analyse why and how the Empire style became so popular in the area during this period, focusing on architecture as a means to express social identity and status.
Landskapsarkitekturen och den fysisk planeringens betydelse för en social hållbarhet
This report considers how the design and planning of the city can influence and promote a sustainable
development focused on the social dimension. My prior intention was to look in to how
a landscape architect can work with social matters of sustainability such as integration, equality,
safety and so on. Which are our most successful tools and capabilities?
I started to work with the historical background in September 2008 and soon discovered the multitude
of theories and definitions of sustainable development, international, national and local. In
Sweden the local political level has been given a lot of responsibilities to achieve a more sustainable
society.
Sjuksköterskans följsamhet till hygienriktlinjer i omvårdnaden av sjukhusvårdade patienter
Staphylococcus aureus is the most clinically important Staphylococcus species and is associated with high mortality in patients with positive blood cultures. S. aureus bacteria may cause a variety of disease manifestations ranging from minor skin infections to life-threatening conditions such as pneumonia, meningitis, osteomyelitis, endocarditis, toxic shock syndrome (TSS) and sepsis. This microorganism belonging to the gram positive cocci may also be part of the normal flora. In Sweden, penicillinase-stable penicillins are the primary alternatives to treat S.
"THE AUDIENCE DOES ALL THE WORK" En kognitiv studie av åskådares filmförståelse
Filmskapare har unika hantverksmässiga kunskaper om hur man påverkar mänskliga kognitiva processer för att uppnå önskade effekter på åskådaren. Om dessa kunskaper blev systematiserade med hjälp av empirisk forskning, skulle de kunna komma till nytta även inom vetenskapliga discipliner där man intresserar sig för människans kognition.I denna uppsats kombineras analysen av två filmsekvenser med ett experiment i vilket åskådarnas ögonrörelser filmades och personerna fick svara på frågor om sina intryck av filmen. Resultaten tyder på att människor framför allt blir medvetna om sådana intryck som liknar verkligheten, t.ex. karaktärers personlighet och beteende, snarare än sådant som rör filmens form. Dessa fynd diskuteras i ett allmänt kognitivt perspektiv och ytterligare empiriska undersökningar föreslås för att studera samspelet mellan filmen och åskådaren.Summary in English:Through their craft, film artists have unique insights into methods of influencing human cognitive processes to achieve desired impact on the spectator.
Svampsamhällen och svampsjukdomar på åkerböna samt svamparnas inverkan på grobarheten
Broad beans are becoming a larger crop in Sweden. This is probably due to the current discussion about the cultivation of soya beans that are imported to be used as protein fodder. Broad beans are a good break crop in a small grain intensive crop rotation and works as a protein source for animals together with for example ley. At present little research has been done on broad beans and more knowledge is needed. This study is about fungal communities and diseases on broad beans and the impact of these fungi on seed germination.
Förslag till ombyggnation av klipp- och bockningsmaskin
This thesis work has been performed on request by SWT (Scandinavia WeldTech AB). SWT manufactures, develop and sell ready to assemble building systems for concrete rafter beam applications. The beams in this system consist of a u-beam that is welded to a flange. To be able to fill the beams with concrete there is holes in the beams top end. The holes are made in a ?punching machine?. These holes are cut out and the remaining steel piece is bent down in the u-beam.
Jacobsberg - Lustträdgård och begravningsplats : En dokumentation, trädgårdshistorisk studie och funktionsanalys
This essay, Jacobsberg ? a Landscape Garden and a Cemetery is a documentation and a historical analyze where I?ve been focusing on the development of the landscape garden in Sweden in relation to a garden called Jacobsberg. The garden was built close to Visby on Gotland in the early 1800s by the assessor Jacob Dubbe, but has since been almost forgotten. My survey aims to depict the circumstances surrounding the creation of Jacobsberg. In what purpose was it built? I?ve also been examine the historical context of the garden?s origins with the intention to define and confirm its architectural style.The essay comprises two major parts, where the first part deals with the history behind Jacob Dubbe and Jacobsberg, and contains an illustration of the assessor?s life and of the garden?s original structure and shape.
This is the era of the personal brand : En studie om betydelsen av det personliga varumärket i professionella sammanhang i dagens samhälle
Authors: Phia Bergdahl & Karin TydénTitle: This is the era of the personal brand ? a study about the role of a personal brand in a professional context in modern societyLevel: BA Thesis in Media and Communication StudiesLocation: Linnaeus UniversityLanguage: SwedishNumber of pages: 54Background In pursuit of being unique and stand out, it has become fashionable to market yourself as a personal brand. According to some experts on the subject, this has become a necessity for survival in the tough competition about the jobs and the customers. With Internet and social media as a natural element in our society, we also have to relate to these channels when it comes to communicating ourselves.Purpose The purpose of this study is to examine the role of the personal brand in a professional context in modern society and to explore Internet involvement in communicating the brand.TheoriesWe have used Bauman?s theory of ?consumer society?, how we live in a society where we are both the consumers and the goods consumed. We have also used Castells?s theory of "network society" and how its growth is changing our culture.
Sjuksköterskors och patienters upplevelse av fysisk beröring i omvårdnaden : en litteraturöversikt
Staphylococcus aureus is the most clinically important Staphylococcus species and is associated with high mortality in patients with positive blood cultures. S. aureus bacteria may cause a variety of disease manifestations ranging from minor skin infections to life-threatening conditions such as pneumonia, meningitis, osteomyelitis, endocarditis, toxic shock syndrome (TSS) and sepsis. This microorganism belonging to the gram positive cocci may also be part of the normal flora. In Sweden, penicillinase-stable penicillins are the primary alternatives to treat S.
Blankning : En studie om huruvida blankning påverkar volatiliteten på den svenska aktiemarknaden.
Problembakgrund/Problemdiskussion: Mitt under brinnande finanskris 2008 tvingades den välkända storbanken Lehman Brothers ansöka om konkurs. Bankens konkurs i kombination andra finansiella instituts var startskottet på en intensiv debatt beträffande flertalet företeelser på den finansiella marknaden. En av dessa företeelser var blankning. Kritiker menar att blankning bidrog till att destabilisera en redan skakad marknad och generera omotiverat stora prisras på aktiemarknaden. Förespråkarna menar och andra sidan att det inte är blankning som formar marknaden utan att det endast är en strategi baserad på brister i marknaden.Oavsett vilken sida som står närmast sanningen ledde debatten till att EU instiftade ett nytt regelverk, som till viss del begränsar blankning och ökar dess transparens.