Titel: Att vara är att synas ? en kvalitativ innehållsstudie om produkt- och varumärkesexponering i SkavlanFörfattare: Louise Bennshagen, Olivia Lindh och Anton SkoglundUppdragsgivare: Institutionen för journalistik, medier och kommunikation, Göteborgs universitetKurs: Examensarbete i medie- och kommunikationsvetenskap vid Institutionen för journalistik, medier och kommunikation, Göteborgs universitetTermin: Höstterminen 2014Handledare: Britt BörjessonSidantal: 65 sidor inklusive bilagorAntal ord: 18539Syfte: Att undersöka om det förekommer produkt- och/eller varumärkesexponering i Skavlan avsnitt 1-9 säsong 12, och i så fall på vilket/vilka sätt.Metod: Kvalitativ innehållsanalys ? Ethnographic Content AnalysisMaterial: AvsSVT, commercial speech,storytellingnitt 1-9 av Skavlan säsong 12Huvudresultat: Resultatet visar att det förekommer produkt- och varumärkesexponering i Skavlan avsnitt 1-9 säsong 12. Många av exponeringarna går att koppla till närliggande lanseringar och till någon av följande publicitetsstrategier ? commercial speech, storytelling eller stealth marketing. Huruvida gästerna avsiktligt använder dessa publicitetsstrategier, eller inte, kan vi inte uttala oss om, enbart att deras agerande påminner om eller rentav är användning av nämnda strategier.

Syftet med detta arbete är att jämföra International Baccalaureate Diploma Programme (IB), med svenska SP och NV program. Detta görs genom att besvara frågan hur innehållen i matematikkurserna på IB programmet skiljer sig från matematikkurser som ges i de svenska programmen. Inte enbart innehållet i kurserna jämförs utan även timplanen granskas för att undersöka om arbetsbördan i programmen skiljer sig åt. Den lättaste matematikkursen som undervisas i IB programmet, Mathematical Studies är mest lik de svenska Matematik A-C kurserna. Den andra IB kursen, Mathematical Methods täcker framförallt Matematik A-E kurserna medan den tredje kursen, Mathematics Higher Level stämmer bäst överens med Matematik kurserna A-F och Matematik-diskret.

Det här arbetet utfördes på ABB Corporate Research, och innefattar en studie av motorstyrning i allmänhet, och hur man med hjälp av en Intelligent Power Module kan effektivisera motorstyrning genom att ersätta separata kraft- och styrmoduler med en kombinerad modul. En IPM från International Rectifier har modifierats och testats genom att under en längre tid låta den styra en permanentmagnetmotor under normala förhållanden. Resultatet från testkörningen visar att en IPM är ett bra alternativ i framtiden, såväl i fråga om effektivitet, som kostnad och utrymme. Efter en undersökning av marknaden visar det sig att det är långt ifrån säkert att modulen från International Rectifier är den bästa som finns att tillgå, och det skulle förmodligen löna sig att testköra IPM:er av andra tillverkare i mån av tid och pengar..

Over the past twenty years, the cooperation within the European Union (EU) has strengthened and expanded with both more number of Member States and stronger influence on international politics. The unique character of the Union and its ability to enforce peace and humanitarian intervention has attracted attention in political science. This prominent position of the Union is perceived by many scholars who often hold this derived from the Union's influence in international relations. Various terms have been used to define the powers of the Union. The British researcher Ian Manners states that the unique identity of the Union in the international arena is formed by its normative power.  An important policy area within the Union is the environmental cooperation.

International conventions signifies international trade, which in itself would be ineffective if there were no dispute settlement mechanisms. This essay intends to examine how dispute settlement mechanisms between states have developed over the years and a large emphasis is placed on the World Trade Organizations (WTO) Dispute Settlement Body since it?s had great significance for the efficiency of international law. In order to show the need for dispute settlement mechanisms, a background to the conventions that have called for the development of the DSB is in order. This essay focuses on Intellectual Property Rights (IPR), and the agreement that currently regulate intellectual property rights, Trade Related Aspects of Intellectual Property Rights (TRIPS), but also its connection to the DSB.

The purpose of this study is to analyze picture books from a gender perspective. The books are found in a book box that the libraries send out to preschools. This study is based on the following questions:How are boys and girls portrayed in picture books?Do the picture books encourage or discourage the principles of equality found in the Curriculum for the Pre-School and the equality work conducted in the preschools?I performed a qualitative text and picture analysis of 12 picture books. I used Maria Nikolajeva and Kajsa Wahlströms schedule of typical masculine and feminine qualities and activities when analysing the picture books.

Internet has made information more easy to get, but also more difficult to retrieve. There is a need for information retrieval systems that assure accurate, reliable and up to date information. Quite a number of both commercial and non commercial search services has been developed on the Internet. We have made a qualitative study of one for-pay product in particular, NetS k, produced by BTJ (Bibliotekstj nst), Lund. It is a database that contains collected, evaluated and classified links, and is especially developed to suit public librarians in Sweden.

This essay examines the European Union?s (EU) ability to play a leading role as a global actor on the world stage in international relations. Specifically, this essay studies the EU?s role of negotiator in the UN Climate Change Conference in Copenhagen in December 2009.  This essay also analyzes explanations for this role. Research is based on case studies, with conclusions drawn using an inductive approach.

This thesis investigates how recipient countries' domestic type of democracy affects its inclusive ownership in international development cooperation. This is done by examining Swedish development cooperation with Rwanda and Tanzania during the period from 2010 to 2014, a time when ownership - a concept which emphasizes recipient countries' leadership over its own development - was a central part of the international development agenda. The two cases were selected through a most similar case design where the value of potential explanatory variables was similar, except for the recipient countries' types of democracy. Furthermore, the case study uses a comparative analysis to analyze strategies and reports done by SIDA and the Swedish Ministry of Foreign Affairs. Previous research focuses on the exclusion that national ownership can result in, in undemocratic national contexts. The main argument for this should be seen as the fact that ownership can not be representative if the power of the recipient's development agenda is limited to a decision-making elite.

Background: Thanks to the globalization and the EU the international trade is growing faster than ever and companies are able to change ownership across the borders of the nations. Today one can talk about global marketplace with a deeper integration of the economies of the world. The rapidly growing list of mergers of Swedish companies since the last 10 years indicates that the global companies of today is using mergers as a strategic tool for continue their growth. However the number of unsuccessful mergers is big. The need of understanding and knowledge about different cultures is growing in the global business climate of today, since the collaborations across de national borders are increasing.Problem formulation: Which international strategies are fortunate in international mergers with Swedish companies?Purpose: The purpose is to analyze the integration of the three mergers; Vin&Sprit ? Pernod Ricard, Astra - Zeneca and Telia ? Sonera.Method: This study is a case study with a qualitative approach.

Recent studies show that manufacturing companies to a larger extent use historical cost accounting in their internal accounts, at the expense of calculated costs. The explanation behind this is claimed to be that firms are subject to careful scrutiny by the stock market. Consequently, top management stresses the need of evaluating all parts of the firm from external accounting. However, lower management levels express a general concern that the incentive to invest in machines will decrease. This master thesis aims to investigate whether or not there is an objective reason behind this concern.

Background: Several accounting scandals have caused a development from rules-based to principles-based regulation. Swedish municipalities follow the principle-based recommendations issued by RKR (The Council for Municipal Accounting). An explicit requirement of component depreciation has been introduced prior to 2014. The principles-based regulatory framework raises some choices regarding the introduction and demands that professional judgments are made. There is some risk that comparability decreases.

The aim of this study was to categorize and analyze articles in health magazines, how health messages about health is being described. Using a qualitative content analysis the researcher answered the aim by three research questions: What kind of health messages about health factors do the magazines describe? Do the health magazines talk about risk factors for unhealthy behavior? What kind of commercial messages do the magazines provide? The result from the content analysis showed that health magazines presented social support, self-esteem, acceptance, equality and strategies as health factors. They tried to change readers? perceptions to get a healthy lifestyle.

Participating in peace support operations has been and remains a significant part of the Swedish defense and security politics. Since the end of the Cold War, the Swedish national defence has been more and more dismantled, in favor of international peace support operations which have become an increasingly important task for the Swedish defence. Why then, is Sweden so engaged in conflicts so far from home? Using two classic theories of international politics, realism and liberalism, this study aims to shed light on arguments from the Swedish parliament on why it is important for Sweden to participate in international peace support operations. After analyzing arguments of the Social Democrat Party, the Moderate Party, the Green Party and the Liberal Party concerning three different peace support operations which Sweden has participated in, the result shows that although both realism and liberalism are influencing the parties? argumentation, liberalism is the theory which is used more often.

In a globalized world, competitiveness is based on the high IP (intellectual property) of our export products and innovations are therefore important for new companies to establish and develop. It´s not enough to just have big international companies but it is also necessary to invest in new companies that can be competitive in the future. By helping entrepreneurs with innovation support in the early stages, new technology-based businesses are established and developed. The purpose of this paper was to examine how innovation support in the early stages affects the establishment and development of new technology-based companies. Furthermore, we investigated how this will affect Sweden's international competitiveness.