Social media has changed the way that corporations can communicate with their target groups. Instead of using one?way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients and through the interaction build strong relationships. The interaction is an ideal process for corporations to create brand associations and strengthen their brand equity to position their brands in the minds of the consumers. But social media is also a devious medium because everyone are invited to contribute their opinion and news travel fast in social atmosphere, success and crisis can appear fast and out ofnowhere.

This paper was written at the Baltic Business School in Kalmar. The purpose was to analyze and determine the importance of packaged holidays within the tourism and travel sector and how value can be created for the customer. This have been done with a focus on the chosen parts; customer needs and how packaging can create value, how companies can work to give the customer increased value through packaging, last but not least how companies segment the market and if there are specific segments that prefer packaging. We have applied the qualitative method through conducting four face-to-face interviews and one phoneinterview. The purpose of this paper is not to generalize, but to show patterns in the chosen subject.

Dark Tourism is a relatively new concept, but as a phenomenon it has existed for centuries in the form of pilgrimages and gladiator games. The term includes visits to places associated with death and disaster, and has in more recent years become a highlighted tourist niche. This paper addresses the phenomenon of Dark Tourism and the reasons behind a visit to such an attraction. To find out the motive behind people's visits, interviews were conducted with respondents who have previously visited one or more Dark Tourism sites. A total of 32 people were interviewed about what influenced them to go to such a macabre place.

A co-operation is established when a group of people, sharing the same preferences and values, come together in order to satisfy a common need. The co-operative association should be democratic, governed and supervised by its members and open to everyone. The purpose of this article is to, from our ideal type, study similarities and differences regarding the corporate governance of the consumers? and the producers? co-operative movement. The motive behind our choice of alignment is that the mechanisms of corporate governance often are described from the perspective of the joint-stock company, making it valuable and interesting to study these mechanisms from the co-operative point of view.

The purpose of this paper is to examine the attitudes and willingness towards climate compensation in air travel. The study discuss if people feel a personal responsibility about the environment. Earlier research shows that tourists are positive towards climate compensation, but in reality very few use this service. The main question is: Which are the reasons for travellers not to use climate compensation? The used methodology is qualitative and based on ten interviews with people who have travelled by air one or several times since January 2007, when the service was first established.

This essay is a study of the motives and driving forces affecting how a food producer looks at, and incorporates, an environmental-labeling and its impact on their organization and strategy. Driving forces and motivations is an important part of a business strategy and impacts its content and its expression. Sustainability can be part of the overall company strategy but could also define the entire company. This study has shown that the main motive for working with eco-labelling is a genuine interest in issues concerning sustainability. This creates an opportunity for the company to communicate their environmental policies to their customers. For a company that works proactive and innovative with sustainability and climate issues, the new climate framework does not mean any major organizational or strategic changes.When the framework is incorporated in the organization the farms need to be analyzed with a climate impact perspective. This essay shows that this process, together with tools developed to handle the framework, make change in the way dairy farmers think and how they relate to their daily work..

The focus of this study is to dig deeper into what motivates volunteer travelers. The commercial side of volunteer travelling has increased in the past years, and young Swedes pay large amounts of money to travel to other countries and work as volunteers. The purpose of this study is to get a glimpse into what motivates these young people, and how this correlates to the rapid increase of commercial travelling bureaus that focus on volunteer travelling. Five people under the age of 30, who had been volunteering through a commercial travelling agency, where interviewed for this study. The results show that the main motivation for paying to go work abroad is actually the experience, meeting new people and seeing new things.

A co-operation is established when a group of people, sharing the same preferences and values, come together in order to satisfy a common need. The co-operative association should be democratic, governed and supervised by its members and open to everyone. The purpose of this article is to, from our ideal type, study similarities and differences regarding the corporate governance of the consumers? and the producers? co-operative movement. The motive behind our choice of alignment is that the mechanisms of corporate governance often are described from the perspective of the joint-stock company, making it valuable and interesting to study these mechanisms from the co-operative point of view.

Electromyography (EMG) is a technique that measures muscle activity, whichmeans detecting the electrical signals that travel through the muscle in connectionwith muscle contraction. This project deals with how EMG can be used tocontrol a computer game.The project is centered around the game 'EMG Track Game' which has beenconstructed as part of this work. 'EMG Track Game' is controlled by twoelectrodes fastened on the player. These are attached to two selected musclesand control the motion in one direction each, one up and the other one down.The game is constructed in the purpose of being used in several elds of application.Among these are as entertainment, training equipment and a tool inresearch related to EMG and muscles.To highlight a possible application a study concerning muscle control has beenconducted. It answers the question of whether players score better with theirdominant arm in comparison with their non-dominant one.

Hållbart semesterresande är en utmaning med flera dimensioner. På systemnivå finns det tekniska och organisatoriska utmaningar, och på individnivå handlar det ofta om psykologiska hinder för beteendeförändring. Men ytterligare en utmaning kan sägas finnas, och det på samhällsnivå. Det handlar då om hur olika sociokulturella strukturer och aktörer i samhället formar individers identitet, livsstil och normer. I denna uppsats har tonvikten lagts på den sistnämnda utmaningen, med media i fokus.Media i form av texter och bilder om resande kan vara till inspiration för många turister, och bidra till skapande av mer eller mindre miljövänliga livsstilar och konsumentbeteenden.

The purpose of our essay is to find out if there are any strategies for profit transactions in a group. To realise our purpose we conducted two case studies with interviews. But we can not draw any general conclusions.To conduct the research we had to build a theory. In this theory we found motives to do profit transactions and how to do it. We also thought that there had to be some conflicts between the motives and the manager´s interests.In our analysis we found that financing the dividend was a strong reason to make profit transactions between companies in the group.

The aim of this study has been to investigate the significance of the newly started project Vimmerbymodellen for unaccompanied young refugees. This regarding to how the unaccompanied young refugees are participating in creating networks and meeting points in the local community. Vimmerbymodellen is described as an integration project where the nonprofit sector collaborates with the municipality. The empirical material has been collected through semi-structured qualitative interviews where five unaccompanied young refugees and four involved adults have been interviewed. The empirical material from these interviews has thereafter been analyzed through the concept of social capital, identity and empowerment.The main result of this study shows that participation in the project is expected to contribute to the creation of networks and meeting points which has significance for unaccompanied young refugees.

Det här projektet handlar om att låta industri vara industri och samtidigt lyfta fram de kvalitéer som gör att vi uppskattar det. Programmet består av: en skrovhall, i vilken upp till 40 m långa båtar ska kunna rullas in med travel liftverkstäder med traverser med en krokhöjd på 5 resp. 10 m.en lyftkran på ett spår. GV-dockan, en av de enorma anläggningar som bidrar till att göra Beckholmen till en unik plats får en representation ovan mark i form av en väldig kolonnad som bär upp kranspåret. För att säkerställa stabilitet i sidled har verkstäderna kopplats in på ömse sidor om kolonnaden. De lägre verkstäderna har placerats nära dockan och de högre på andra sidan.

For one month during the beginning of 2011, the world followed the violent events in Libya. During this time the United Nations was faced with a complex question, could they handle the ongoing violence and find a solution to the killings or would the hostile situation go on. We now know what happened, but not why. It is this question that this essay aims to answer. This essay covers the discussion of sovereignty on the one hand and humanitarian intervention on the other and responsibility to protect in between.

Humanity has always dreamed about a better world. These dreams has manifested themselves in the vision of Utopia - the good place, but also the non-existing place. Up until World War II man still wrote optimistic descriptions of this ideal world, and spread the idea through literature. In the aftermath of the atomic bomb and under the influence of the cold war, these publications seized to surface in literary surroundings. Despite this utopia did not die - it has only changed.