The use of internet is growing rapidly and many people choose to spend a lot of their time in the virtual world. This is the reason why we believe that it is important for companies to consider using internet as a tool to reach their customers. Today many companies, especially within the fashion industry, have acknowledged this and use internet marketing to reach existing and potential customers. Social media and search marketing are two helpful tools that can be used in order to make a company visible on the web, given that they know how to use them effectively. The purpose of this study is to examine how companies within the fashion industry can use social media and search marketing to reach their customers and what kind of attitude they have towards using these tools.

Researchers and practitioners have recognized the need for ?transforming? every policy of the company into a competitive advantage tool. Thus, both the pricing approach and the supply chain practices of the firm have emerged as an important determinant of success. In this study, however, we are not only interested in these two aspects, but also in a third one-namely cultural conflicts as an obstacle and challenge. The interaction of the tree factors is extensively presented against the backdrop of Skanska and four of their closest Polish suppliers.

There are an increasing number of unaccompanied children coming to Sweden. Sweden is one of the countries in the world that receive many of them. This awoke my interest to investigate the assessment of financial assistance and ?other living expenses? considering unaccompanied children. My approach was a qualitative study including interviewing five social secretaries working in five different districts in Malmö.

The purpose of this Master?s thesis is to examine the function of public libraries on the social web, focusing on reading promotion and reading stimulation. For an understanding of the larger context regarding public libraries on the social web, we conducted online interviews via email with people in the Swedish library profession, together with a content analysis of various texts on the subject found in library journals and on the Internet. Furthermore to identify the public library's practice on reading promotion and reading stimulation on the social web, we did interviews with librarians at a public library on their use of a blog for this purpose, together with a questionnaire handed out to the library's users on their use and conceptions of the blog.The conceptual framework of this study consists of four key aspects in the theoretical and empirical definition of Library 2.0 presented by Holmberg, Huvila and Widén-Wulff. The results showed that the public library can create a substantial value through its use of the social web, but it?s necessary to have a clear vision of the desired outcome.

The main purpose of this master thesis is to examine how high school students think when they independently are evaluating information for a school assignment. We examine what types of sources they use, and what their reasons are. Besides that we also examine what sorts of criteria they use when evaluating if a source is usable, and if there are any other factors that can have an influence for their choice of material. We have done a qualitative study with 23 students, where the students wrote down their answers in a questionnaire containing wide open questions. We have created our own tool for analysing the material by extracting the most general things in our chapter of earlier research, concerning the three questions which our study is based on.

Denna rapport tar upp teorier och metoder kring användbarhet i skapandet av en Flash-applikation. Rapporten beskriver steg för steg i skapandeprocessen, hela vägen från att ta fram behov och användningsområde till att skapa innehållet och slutligen en utförlig redogörelse för hur applikationen sammansätts. Metoderna som använts är huvudsakligen ITK (Identity Tool Kit) och scenarier enligt Alan Cooper. Vidare har metoder för hopsättning och visualisering av applikationen använts med stöd av Nielsen och Raskins användbarhetsprinciper. Resultatet visar att för att använda ITK i syfte att kartlägga en verksamhet, kräver detta en stor förståelse och modifikation av denna.

Atlas Copco Tools develops and manufactures handheld industrial tools. Heat and surface treatments are used to provide the tools with certain properties. There are no routines for the choice of treatment or for how to specify treatment on drawings. Production documents that are sent for production abroad may not be clear enough. Some treatments are known as trademarks and there are no instructions for how to specify these on drawings and in CAD-models.The purpose of this master thesis work is to create recommendations for the procedure of choosing heat and surface treatment.

The aim of this study was to develop a load prognosis model for Uppsala district heating system to be used as a tool for heat production optimization. The methodwas to build three models for the different customer types; housing, industry andoffices and then scale them for the total system using data from Uppsala districtheating system. The heat load consists of two parts, one that is temperaturedependent and one that is dependent of the social behavior of the customers. Thetemperature part was modelled with an ARX model using an outdoor temperatureprognosis as input signal. The social behavior part was modelled using the mean ofthe social behavior from some days before and additionally by distinguishing betweenweekdays and weekends.

This study was the foundation for an evaluation of an employment project in Sweden. The project offers occupations in carpentry as well as kitchen work for people with psychiatric disorders, substance abuse and other social difficulties. This studies purpose was to analyze the projects significance to its participants and also to distinguish weather the project influences the participant?s life in a professional or private way. The methodological tool was five qualitative interviews with the participants and three qualitative interviews with the employees.

The aim of this thesis was to investigate if the robotized welding method FSW (Friction Stir Welding) could be applied for joining a rotating structure in an aero engine at Volvo Aero Corporation. FSW is expected to introduce less defects than today?s welding methods and could therefore be suitable for critical aero components. The material is the nickel based alloy Inconel 718, however a material experimentation is outside the scope of this report.The main goal of this study is to verify if the ESAB ROSIO robot based FSW-system has a suitable work space to be able to weld the rotating structure, and if the welding tool has accessibility to the joints. The FSW-process needs a rigid fixture, and a number of fix-ture concepts are presented based on a proposed weld sequence.

AbstractThe aim of the studie was to investigate if the Pediatric Early Warning Score system, PEWS, is an useful instrument on a children's inpatient ward, regarding the detecting of deterioration in children's vital signs. For this, a quantitative descriptive design with qualitative elements was used. Method: Study specific questionnaires were distributed to 86 persons (helpnurses, nurses and doctors). Of these, 36 answered and sent back the surveys. Results: Of 36 responses 25 felt experienced a faster detection of deterioration of vital signs in the child.

AimThe aim of this study is to through managers in eldercares deskriptions of the systematic qualityleadingsystem examine the implementation process of this system in the eldercare in the municipality of Halmstad.  BackgroundIn this paper the background explains elderly care and social work context, leadership in change and implementation processes. The theoretical frame illustrates Vedungs implementation theory and Webers model of bureaucracy MethodTo collect empirical data for this study, a qualitative research design was used in which eleven managers within Halmstads municipality home care management stood as respondents. ResultThe respondents highlighted a variety in the use of the systematic quality management system tool. The result describes that several obstacles were experienced in the use of the systematic quality system. ConclusionBased on the descriptions the respondents gives of the implementation process of the systematic quality management of Halmstad municipality home care management, the conclusion can be drawn that the implementation process has not resulted in the employees making use of systematic quality management in practice. The systematic quality management system that will ensure the quality of the care work is thus used to a limited extent..

The purpose of this study is to find out how teachers work with fairytales in preschools raising several questions;How would the teachers describe the literary environment at the preschools? What does theory say about the literary environment?What type of fairytales do the teachers perceive that they work with? How does theory describe these fairytales?What is the underlying purpose for teachers working with fairytales? What purposes are described in theory?My study is based on qualitative interviews conducted with three teachers working in preschool in a small town. The study is based on hermeneutic theory.  I have also used other theory to complete the study.         The teachers all see the possibility of using storytelling as a means to developing the children´ s vocabulary. Some of the teachers also use books and stories as a way of indirectly addressing ongoing personal problems.                                                                                                      The results of my study show that fairytales can be a valuable tool for personal development for children. Working with fairytales could be crucial to how children develop their curiosity and desire to learn and manage ongoing traumas in their lives.

The purpose of this study was to explore students' and teachers' experiences of the new pedagogical teaching tool, interactive whiteboard, which have gained increased popularity and wide spread usage in the classrooms. An observation during a mathematical lecture was conducted as a pilot study prior to the main research method of phenomenology; based on students? self-descriptions and interviews with two teachers, this methodological approach was used to investigate the subject matter. The interpretation, comparison and analysis of the results surrounding this new teaching method is explained by two theories, constructivism and socio-cultural perspective. The information shared by the students and teachers have been broken down into four categories: enjoyment & interest, practical, insight and no different.

The purpose with this essay is to examine if the Swedish government?s intentions regarding to the mental health care reform, have been fulfilled. We have classified the intentions into three categories, regulation, financing and responsibility for organizing the policy. The intentions have then been compared with the results of the reform.Our theoretical framework starts with a model, developed by Evert Vedung (1998). We use this model as a tool to examine the fulfillment of the mental health care reform.