This paper focuses on traditional clothing enterprise IT strategies. The purpose was to investigate the correlation between traditional clothing companies IT strategies and their brand. In a market where the competition is high it has become more important that the company targets a customer segment. To reach their targeted customers the company builds their brand with different corporate strategies. This segmentation is necessary because of the high exposure to competition, and a well-established brand could be a prerequisite for profitability.  In today?s market, IT has a major impact on the clothing business.

Sedan tidigt 1990-tal har ett ökat intresse visats för de möjligheter outsourcing ger. På dagens marknad söker nämligen ledare efter en spetskompetens som kan leda till framgång och outsourcing är ett av de alternativ som kan leda till ökad konkurrenskraft. Det har argumenterats för att tillit är särskilt relevant för outsourcingförhållanden eftersom tillit endast är nödvändigt i situationer då det föreligger risk, vilket är fallet med outsourcing. Förhållandet mellan styrning och tillit är en komplicerad fråga och endast begränsad uppmärksamhet har ägnats åt den typ av styrning som är lämplig för outsourcing. Forskningen idag har endast begränsad kunskap om vilken roll tillit spelar i sådana förhållanden, vi anser dessutom att detta är ett viktigt ämne och att det borde finnas mer forskning på området.

Syfte ? Examensarbetets syfte är att skapa förståelse kring ett outsourcingbeslut genom att utveckla en beslutsmodell för outsourcing. För att uppnå syftet ska följande frågeställningar besvaras:Vilka faktorer bör påverka ett outsourcingbeslut?Vilka kostnader bör analyseras för att ett outsourcingbeslut ska bli väl avvägt?Vilka komponenter bör ingå i en beslutsmodell för outsourcing?Metod ? Examensarbetet bygger på en analytisk konceptuell studie med ett deduktiv och induktiv förhållningssätt, där påverkansfaktorer togs fram genom litteraturstudier. Jämförelser och analyser av redan befintliga teorier gjordes för att identifiera påverkansfaktorer, utifrån dessa faktorer skapades en beslutsmodell för outsourcing.Resultat ? Resultatet från studien visar att det finns ett flertal olika faktorer som påverkar ett outsourcingbeslut och kan sammanfattningsvis placeras som påverkansfaktorer, strategiska- och konkurrensfaktorer samt kostnadsfaktorer.

In this thesis ? concerning didactics of literature ? I perform a reading and theoretical analysis of two pivotal works within reader-response theory, more precisely: Literature as Exploration (1938) and The Reader, the Text, the Poem ? The Transactional Theory of the Literary Work (1978), both written by Louise M. Rosenblatt. The object of this analysis is to examine whether Rosenblatts? theory and methodology can be used to accomplish understanding for ?the other?, what Martha C.

Background: Operating on the stock market is associated with risks. If a particular asset is not traded with the same frequency as the average market asset, this particular asset is exposed to a liquidity risk. It means that the investor might not be able to sell the asset at a desired time without incurring expensive transaction costs. The query is whether or not the investor is compensated with a liquidity premium for bearing the extra risk. Earlier studies on the Stockholm Stock Exchange have failed to prove that there is a relation between stock return and liquidity.

Many of today?s societies are built on established financial structures that are controlled by states and central banks. These structures are built on a clear perception of economic systems as established but invisible institutionalised concepts that are operated by millions of organizations worldwide. An idea of counteracting against centralized economies by introducing a currency that no state or bank controlled was developed in the beginning of the 20th century. In 2008 the idea was realised by the introduction of Bitcoin, which is a digital currency and transaction system without any centralized emitter or controlling organ.

Bakgrund: Riksbanken har haft sedelmonopol sedan 1897, vilket har inneburit att de sedan dess har haft ensamrätt att ge ut pengar. Den teknologiska utvecklingen och den ökade användningen av internet har lett till att virtuella samfund har utvecklats och i vissa fall har dessa samhällen skapat sin egen valuta. Bitcoin är världens första helt decentraliserade valuta och baserades i början av sin existens på teknisk nyfikenhet för en handfull hobbyister. Under de senaste åren har efterfrågan på bitcoins ökat vilket i sin tur har lett till att kursen stigit explosivartat.Syfte: Syftet med uppsatsen är att kartlägga och analysera de transaktionskostnader som kan uppstå när Bitcoin används som betalningsmedel, samt jämföra dessa kostnader med de transaktionskostnader som är förenade med användandet av traditionella betalningsmedel.Genomförande: Studien har genomförts genom en blandning av ett kvalitativt och ett kvantitativt tillvägagångssätt samt genom en bearbetning av transaktionskostnadsteorin inom ramen för ny institutionell teori. Empirin består av tre delar där studien inleds med en litteraturstudie för att läsaren ska få en inblick i vad Bitcoin är och hur valutan fungerar.

The aim of this thesis has been to achieve a deeper understanding of how librarians provide adult readers with individually adapted readers´ advisory in public libraries. The focus within this context, has been to find an answer to how the librarians understand what appeal factors the readers are attracted to and what kind of reading experience the readers are looking for to be able to match book and reader.To be able to find answers to our research question we conducted eight interviews with librarians working with readers´ advisory in eight different public libraries in Skåne. Our theoretical standing point for the thesis has been that of Marie L. Radford and Cathrine Sheldrick Ross. Sheldrick Ross provided theories concerning the appeal factors of books.

 Problem: For what type of investors are index funds versus exchange-traded index funds best suited?Objective: The purpose of the paper is to determine how an index fund or an exchange-traded index fund (ETF) suits different types of investors with different requirements in terms of time frame, investment size and purpose of investment. The comparison is based on fees and trade practicality. This is going to describe the advantages and disadvantages with the two different financial instruments.Method: The study is a comparative study using two methods; one of which is a case study, the other is a qualitative interview. The case study focuses on fees and is made on an exchange traded fund (XACT OMXS30) and a simple equity index fund (Erik Pensér equity enhanced index).

There is an increase of financial integration, which can be seen in recent mergers of banks, financial institutions etc. in the European Union especially in the Nordic countries. However there are some weaknesses in providing consumers cross border services in the sector of banking, such as cross border bank account transfer of payments. The existing transaction costs do not encourage cross border services. Nevertheless a customer of a global or European bank can anticipate to be treated the same way in all of its branch offices inside the EU countries.

Background: Markets in Financial Instruments Directive, MiFID, was implemented in Swedish law in 2007 and aimed to increase competition of the securities market in order to achieve efficiency and lower transaction costs and to enhance investor protection. Another aim was to increase confidence in the market. After the implementation of MiFID some doubts had been highlighted regarding its intentional effects. This evoked the authors? interest to examine the directive?s effects and its impact on investors? trust.Aim: To examine how various participants in the Swedish securities market experienced changes since the implementation of MiFID in 2007, and its impact on the securities market and minor investors' trust.Method: The study applied a qualitative method with a deductive approach to describe, interpret and understand the problem area.

This essay is about the market of traditional rental movie stores, which today are on a mature stage of the marketing cycle. The technique is constantly accelerating and contributes to evaluation of new ways to watch movie. New competitors are such as bigger chain of stores that can offer, in addition to their wide range of other goods, rental movies as a secondary selling. The substitute is of most part Internet based services from where you can watch movie online or download film legally as well as illegally.These different sorts of new competitors or substitutes become a big threat on the traditional rental movie stores as these substitutes can offer the same prices or even lower.With these new ways of watching film this will on turn change the behaviours of the customers that likes to watch movies. The problem for the traditional rental movie stores is trying to keep their existing customers and try keeping them loyal to their store, so that they won?t loose them to the competitors and substitutes.

This study is an initial attempt to investigate the relationship between banks and developers in Stockholm and its regions. It gives a good impression about the field of construction and project developments in terms of the finance and the negotiations associated with these types of projects. Main actors of the Stockholm?s construction financing market were of major interest for this study. On this regard, the relationships and ramifications of this group were investigated by using a qualitative and quantitative research method.

Bakgrund: Forskningen kring projekt har under senare år ökat i omfattning. En anledning är att projektorganiseringen utgör ett sätt att samla ett antal specialister för att få dem att samverka mot ett gemensamt mål. Utöver de interna relationer som uppstår i projekt förekommer det även involvering av interorganisatoriska partners i samarbetet vilket är speciellt vanligt i byggprojekt som karaktäriseras av en hög grad av interorganisatorisk specialisering. Problemformuleringar: Den utpräglade specialiseringen inom byggprojekt fordrar som all annan typ av specialisering, samordning och koordinering av resurser med den skillnaden att det här handlar om samordning över de organisatoriska gränserna. Det som denna studie behandlar är därför de relationer byggföretag har till sina underentreprenörer i samband medbyggprojekt.

The bank market for farmers in Sweden is dominated by Swedbank and Landshypotek. One of the most aggressive challengers is Länsförsäkringar Bank, which in 2009 had seven per cent of the Swedish bank market for farmers, but 57 per cent of all new lending. This paper deals with the problem of new banks to break into the bank market where farmers are slow in terms of change in their attitudes and loyal to their banks. The study has been carried out in cooperation with Länsförsäkringar Gävleborg which is a new actor in the banking market and thus eager to take part in the outcome of the study. This essay thus seeks to examine the attitudes farmers have against bank switching and the factors that influence their choice of bank.