This essay addresses the subject social interaction in the social network named Facebook. The studied interaction took place between the Swedish clothing company H&M and the active visitors on the company page in the social network. The subject of social interaction in social media is an interesting field to study due to its vast range, the largely amount of people involved and it is of interest to see how the company and customers interact. The purpose of the essay was to study the interaction between the company and visitors. The statement of the problem is divided into four questions which is processing a deeper analysis of how the company page is used.

Denna uppsats undersökte stereotypers inverkan på tre steg i en urvalsprocess: utformande av kravprofil, bedömning av sökande utifrån cv och anställningsintervju och slutligt anställningsbeslut. Studien utgick, med stöd av teorier om stereotypkonstruktion och social identitetsteori, ifrån att en kompetent utgruppsmedlem främst diskrimineras med hänvisning till brister i social kompetens. Hypoteserna var för det första att stereotyper om invandrare skulle bidra till högre krav på social kompetens i kravprofilen om gruppen av sökande var etniskt blandad jämfört med om denna bestod av enbart svenskar, och för det andra antogs denna skillnad därefter leda till en stereotyperad bedömning av de sökande och ett diskriminerande anställningsbeslut. Efter pilotstudier lades också hypotesen till att personer som är måna om att inte skatta sökande fördomsfullt ändå skulle tro att andra var benägna att göra det, vilket antogs påverka anställningsbeslutet. Ingen av hypoteserna fick stöd i resultaten.

There is little knowledge about abuse of anabolic androgenic steroids (AAS) in Sweden. Thispaper aims to explore, from a discourse psychological angle, how persons with experience ofanabolic androgenic steroids (AAS) construct there identities.The theory and method used as a frame for the paper is discursive psychology, depending on thefocus in the paper of human beings use of language in the construction of identities. Forcollection of data interviews were made. The six respondents al had experience of use of AAS.The interviews illustrated how users of AAS speak about AAS, and create there identity, inrelation to AAS. In the interpretation of data we used two different tools, used by discursivepsychologists, interpretative repertoires and subject positions.

In this textual analysis I have examined the book Att följa Jesus by Ulf Ekman and information from Word of Life's official website. The aim of this study is to see how a religious leader is shaping the identity of the groups members after a certain pattern that differs from the surrounding, secular society. The research focus  of this essay includes several aspects:  how a culture is formed in a religious minority in contrast to the prevailing cultural context; how the material can be explained by Paul Pruyser?s theory on the psychological worlds; how what Ulf Ekman writes about distinguishing themselves from the environment differs from how other religious minority groups distinguish their identity;  and,  how the psychological world, expected behavior, and context of Word of Life can be structured by Valerie DeMarinis? model of assessment. I have placed Word of Life in a realistic illusionistic world developed from Paul Pruyser?s theory of psychological worlds.

The aim for this study was to find out what strategies women use to not react against inequality and sexist prejudice. In the study I used a critical realistic approach through, primary, the social ontology presented by Margaret S. Archer. The study focus on both the women?s construction of femininity and their construction of masculinity and what directions it constitutes for the women?s social orientation.

The aim with this study is to see how social workers apprehend the law, support and service for persons with certain functional impairments (LSS) and the application. We interviewed six social workers in six different municipalities to get a distribution between small and big municipalities. In the study we have used a qualitative method with half structured interview questions, since we wanted to get a comprehension for the social workers apprehensions. We have used a communication theory and a role theory in the study. The result showed that the social workers consider that the LSS is important, but that there are a few difficulties in the application.

The project Karin Park is an identity investigative project, to createa new interesting graphic profile for the ar tist Karin Park. Her newsound has taken her to a new kind of genre, where some standardsexists. The project creates a unique identity with logotype, ar tworkand package design. The graphic profile is created able to be appliedin different contexts..

The aim with this study was to examine professional peoples' view on the reason why females, under the age of 18 years old, self-harm and the professionals view on their treatment. The study is qualitative and based on eight interviews with professional personnel who work with young females with self-harm behavior in the region of Skåne. To be able to analyze our qualitative interviews we used two theories; the attachment theory and trauma theory. The results of this study show that there are many different functions with the self-harm behavior and that the cause of the behavior can be different among the females. Most of the young females seem to self-harm to reduce anxiety but some also do it to punish themselves, to feel alive or to belong to a group of friends.

Colour has encountered to be a significant part in marketing, which advantageously can be used in todays competitive market. Therefore, the purpose of this study is to analyze the colours varying associations and present ideas how colours can affect the hotel business. In coherence with the purpose we deveoled the research question, which resulted in following: How can hotels affect their servicescape and identity by the help of colour?The study has a qualitative method that began in an empirical problem that has been tested against theory, which subsequently developed the research question. This implies that our study alternated between induction and deduction.

Central labour market actors have come to an agreement ? Sweden is going to need labour migration. In spite of the agreement the actors disagree upon how the labour migration should be designed. This essay examines how the union organisation, LO presents labour migration in their rapports during the years 2000-2006. This is done through Laclau and Mouffes discourse theory and a merge with postcolonial theory.

This essay investigates how the author Oline Stig creates identities for her main characters in three short stories; Midsommar, Polly Maggoo and Den längsta dagen from the collection Den andra himlen (2007).My investigation is based on concepts chosen from psychology and narratology: First, Jonas Stier?s definition of human identity. In his definition he focuses on a person?s social context. He also considers identity formation as an ongoing, ever- changing process.

The purpose of this study was to examine social workers apprehensions about institutional placement of youths and what determines when these proceedings are used. When research not always shows that institutional placements lead to positive changes for youngsters, we wondered how social workers act on their assessment to institutional placement. We wanted to find out if the social workers meet any dilemmas along the way. To find out about that we used qualitative interviews with ten social workers, who worked in social service and came from different places in the southern parts of Sweden. To analyze our material we used the theory of human service organization and street-level bureaucrats work situation.

The purpose of this study was to illustrate how children of the "digital generation" used their computers in their everyday practice. The important in the study was children's perspective on computers interactions and communications in a digital arena.An essential item about understanding children's way to think about computers was to let children themselves speak by taking part in the study, because children's voices are seldom heard in public. The empirical material used was interviews with sex children between 13 and 15 years old. My method was qualitative.The main results showed that social relations are very important for children. The Internet gives children access to an arena where they are able to make new contacts with others as well as transcend their biological as their physical identity.An important accepts for the children in the study was the option to be anonymous.

The purpose of this study is to describe and analyze the places importance for young people with disabilities. The study?s central questions are what type of places they visit and what characterizes them. It is also about answering the questions why the places are visited and what meaning this has for participation and identity. The study´s central concept is room/place, participation and identity.

On the third of August 2002, in the middle of the ongoing Swedish election campaign, Lars Leijonborg beeing the leader of Folkpartiet (the Peoples Party) presented the partys new intergration programme for foreign nationals. One of the proposals was to instigate a language test for all immigrants seeking to obtain Swedish citizenship. This thesis addresses the medial debate that followed the proposal in the daily press. Using discourse analysis and postcolonial theory this thesis looks into the fact that there were not unity in the wake that followed the language test proposal resulting in one medial and one popular discourse. The newspapers investigated were largely negative in their tone, whereas on the opinion pages, the view of the people seemed much more positively inclined.