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2011 Uppsatser om The history of advertising - Sida 58 av 135
Omplacering av hundar : situationen i Sverige
I the year of 2008 there were more than 60 000 purebred dogs newly registered in theSwedish Kennel Club. In addition there are a lot of mixed breed dogs and in the year of2006 it was estimated that there were over 700 000 dogs in Sweden. In today?s society it isnot unusual that people change their life situation by moving, getting a new job or startinga family. Because of this there is a risk of rehoming for dogs owned by these people.In Sweden dogs are among others rehomed by advertising or by rehoming organisations.
"Olikheter berikar" : En kvalitativ intervjustudie kring rektorers syn på integrationsarbete av nyanlända elever med utländskt ursprung.
In this essay, I make a queer feminist analysis of Mats Strandberg?s and Sara Bergmark Elfgren?s teenage novel ?Cirkeln?, which is about six teenage girls who learn that they are witches with a mission to save the world from demons. Using Judith Butler's theories, I examine the norms of sex/gender, ethnicity, class and sexuality found in the text and how these standards are created. I also analyze whether, and if so how, these standards may change when the magical elements enter the text.I also discuss the fact that older Gothic novels with magical elements often have been regarded as queer through history. .
Hur lidande nyttjas för att producera effekt : En kvalitativ textanalys av reklamfilm vars huvudsakliga innehåll är djur
For the sender of television advertising, it is important to utilize content that gives effect, especially to get the receiver?s attention and then maintain it (Hägg, 1998). What is the content of a commercial that creates effect? Previous research focused on the impact that commercials have on the receivers. A discussion of which content that produced effect in commercials does not occur.
Byggnadsminnesmärkning eller varför är det så ont om Q?
This thesis deals with our heritage and the care of old buildings. In order to limit this vast area a specific attention has been brought upon the process of giving buildings a certain level of protection and after decision having it taken away, instead of giving a stronger protection level.Further limitation has been done through the choice of four buildings in Lund, within Lund University campus. These buildings all lost this certain level of protection. The participants in these kinds of cases have a level of power, what argumentation did they use?The methods being used are discourse analysis, phenomenology and the daily methods of the building care field..
Medeltid i samtid : Salvestaden en rekonstruktion i mellanlandet
The Middle Ages in contemporary time ? Salve City; a reconstruction in the Between Land is an essay dealing with the reconstruction of medieval Kalmar. The Salve City is a melting pot of such diverse fields as archaeology, pedagogies, reconstruction, historical tourism, regional development policy et cetera. Together, these parts form a space for research and mediation, business and pleasure, a place where commercialism and historical tourism can function alongside with history enthusiasts and entrepreneurs. Both pros and cons of the use of a reconstructed part of medieval Kalmar are debated..
Brudkronor i Tjust : koncept, symbol, funktion
This essay comprises a study of the bridal crowns of Tjust, with respect to their national history, concept and aspect of mythological symbol. The tradition of bearing the parochial bridal crown is closely associated with religious medieval politics, and has also come to include elements of superstition and folklore. Attention is paid to these aspects dealing with the position of the bridal crown within current forms of tradition and culture and the impact on brides of this day and age. As the tradition of Church-owned bridal crowns is intrinsic to this country, and especially in the area of which Tjust is a part, possible solutions to the continued tradition are investigated..
Turkiets väg till EU - en studie om makt,motiv och icke-beslut inom unionen
This essay is about Turkey and its relation to the European union. EU is originally an economic organization; today it has developed to involve other aspect like culture and history. By using theories like motivation and non-decision making I have studied the reason why Turkey is still waiting in the agenda of the union. With the help of the theories I have discussed about Turkey?s possibilities to become a member of the European union.
På jobbfronten mycket nytt. Hur skuld och gemenskap påverkar utfallet för Försvarsmaktens rekryteringskampanjer.
Since the first of July 2010, military training in Sweden is no longer mandatory. Ever since then the Swedish Armed Forces have needed to attract people interested in serving as soldiers, in new ways. The campaigns for doing so have been much debated and discussed in Swedish media. This thesis tests how an increased presence of guilt and belongingness in the Swedish Armed Forces recruitment campaigns affects young people - how their attitude toward the Swedish Armed Forces possibly changes as well as their intention of applying to military training. Guilt and belongingness were chosen for several reasons.
Framtidens begravningsplatser : en historisk tillbakablick, dagssituationen och visioner för framtidens gestaltningsuttryck
The purpose of this article is partly to find out how
the burial grounds are used today and the needs of its
visitors, but also to develop the character and
expression of future burial grounds. My suggestions
focus on burial grounds without religious attributes;
something that, according to the burial law
(Begravningslagen, 1990:1144), the manager of the
burial ground is ordered to obey. In my design I aim to
fulfill any requests regarding the place of burial that
have been raised during my study.
I have chosen the history of burial grounds as my
starting point and will subsequently discuss their
significance in today's society. I describe what
distinguishes the burial ground throughout history
from medieval times and onwards. Tradition and
religion are closely linked regarding burial rituals.
Med utgångspunkten i kulturlager... : vid en studie av Uppåkra
Syftet med uppsatsen är att studera möjligheterna men kulturlager som utgångspunkt när man analyserar arkeologiskt källmaterial, då fokus för det mesta ligger på fynden. Tidigare forskning som rör Uppåkras generella förekomst av homogena kulturlager visar ofta en bristfällig förankring i kulturlagren som källmaterial. En oberoende analys av kulturlagren som omger kulthuset ger nya tolkningsmöjligheter som pekar på att de religiösa ritualerna i Uppåkra innefattat en central kremeringsplats för tillresande människor i regionen. Studien visar att kulturlager kan ha en stor informationspotential, under förutsättning att de har bevarats och dokumenterats under goda omständigheter..
Hjältar och förebilder : en studie av äventyraren och hans inspirationskällor
The purpose of this essay is to examine how the adventure is accomplished as a project, and how this is vindicated, through science or by other means. The scientists of today are not seen as adventurers or heroes, at least not as they used to, but this image lives on as a sort of role or social institution, that can be used by anyone and in any purpose. These roles could be seen as a type of rules for the modern adventurer, and act both as a limit or a possibility. This essay compares two North Pole travelers, Ola Skinnarmo and Salomon August Andrée..
En skådespelares arbete under utbildningen
Utgångspunkten för min uppsats har varit en dokumentation av ett rollarbete på skolan, en slags dagbok. För att få innehållet i uppsatsen så autentiskt som möjligt har jag valt att inte göra några förändringar i efterhand. Jag har under skrivandets gång dragit en hel massa slutsatser och skulle jag efter alla de insikter som förändrat min syn på teater och hur man repeterar förändrat uppsatsens innehåll skulle den i mina ögon vara förkastlig. Jag har istället valt att skildra den process som jag genomgått som tänkande konstnär, detta i sin tur leder till att jag ibland förkastar konklusioner som jag dragit bara någon dag tidigare..
Diasporakulturen mot väggen - En analys av Gegen die Wand och dess filmspråk.
Denna analys behandlar frågeställningar om diasporakultur, identitet och representation i relation till dess inverkan på tolkningen av Gegen die Wand och dess filmspråk (2004, Fatih Akin). Finns det ett specifikt diasporafilmspråk som kännetecknar Gegen die Wand?.
Livet efter döden : Svenska tidningar anpassar sig till en digital framtid
The media industry in general and the newspaper in particular is going through major changes ? technological, logistical, economical ? due to the dropping sales and width of the printed daily newspaper. Few organisations have been spared the necessary rationalizations and cut-downs in staff. All of them are expected to produce more and better content, in more and new channels and platforms, with less resources. Some have been preparing for this a long time, others have never entered the digital world of news.
"Från mörkret stiga vi mot ljuset". Den socialdemokratiska memoaren som retorisk genre: exemplen Palm, Erlander och Persson
Although Social Democratic Memoirs comprise an extensive material, these texts have not attracted any systematic analysis as a distinct and yet varied form of textual genre. The focus in this MA-paper is the Swedish Social Democratic Memoir as a rhetoric genre. The main primary material is memoirs of the pioneer August Palm (1849?1922), the father of the nation Tage Erlander (1901?1985) and the political leader Göran Persson (1949?), published 1905, 1972?82 and 2007, respectively.The general aim is to find out what is the driving power of the memoirs and, more specifically, to shed light on the images of the party history and the history of the welfare state. The method is a comparative analysis of these texts.