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2011 Uppsatser om The history of advertising - Sida 34 av 135
Att rekrytera till en skola där alla elever har en funktionsnedsättning
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
Påverkande faktorers inverkan på tidpunkt för enskifte och laga skifte i Skåne
Med hjälp av moderna ekonometriska analysmetoder har sju oberoende variabler sammanställts för att förklara en beroende, här tidpunkt för enskifte eller laga skifte. De sju variablerna som undersöks anses av tidigare forskning ha betydelse för när en by skiftas men för första gången görs en studie där åkerjordens bördighet ges särskild uppmärksamhet. Övriga variabler och faktorer som undersöks är uppodlingsgrad i socknen, förekomst av prästgård i byn eller säteri i socknen, ägandeförhållanden samt avstånd till närmaste stad. Studien baseras på ett rikt källmaterial rörande nämnda faktorer för sammanlagt 134 skånska byar. Resultatet visar bland annat på att bördigheten har stor betydelse och att goda jordar skiftas tidigare än sämre.
Medarbetarsamtal varför, vad och hur? : En analys av handböcker om medarbetarsamtal
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
LR:s inställning till kommunaliseringsreformen : En idé- och ideologianalys av "Skolvärlden" 1980-2010
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
Frivilliga i Svenska kyrkan : Att ta vara på möjligheterna och att undvika irritation
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
Varför berättade ni aldrig det? : Informationens betydelse för medarbetarnas välbefinnande
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
Det ska inte vara lätt : En fallstudie om implementering av styrdokument i förskolan
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.
Populära Klio : tendenser i svensk populärhistorisk bokutgivning 2003-2007
Denna uppsats undersöker den svenska populärhistoriska utgivningen åren 2003-2007. Totalt 830 titlar - utgivna vid förlagen Historiska Media, Signum, Atlantis, Albert Bonniers Förlag, Natur & Kultur, Nordstedts Förlag, Prisma, samt Wahlström & Widstrand - bearbetas statistiskt och analyseras utifrån variablerna tema, rum, epok, förlag och format.Undersökningen visar på en påtaglig konformism i utgivningen där de olika förlagen i stor utsträckning efterliknar varandra i sina respektive val att främst behandla kulturhistoria, militärhistoria och biografier. Ett annat tydligt mönster är att utgivningen främst uppehåller sig vid svenska eller europeiska skeenden, huvudsakligen under 1900-talet. Genom att göra en historiografisk utblick blir det vidare tydligt att det finns betydande beröringspunkter mellan den populärhistoriska utgivningens etnocentriska och epokcentriska perspektiv och dess historievetenskapliga motsvarighet..
F?r all sten i Sm?land: Inventeringsunderlag f?r kulturhistorisk v?rdering av stenmurar
This thesis focuses on the construction of drystone walls in the county of Sm?land, as well as
their historical value and significance to the county. In Riksantikvarie?mbetets Plattform
Kulturhistorisk v?rdering och urval, a directory for historical evaluations of buildings and
objects, the first clause is to describe the object and its history. When trying to do this, the
lack of literature focusing on the constructional elements of drystone walls and their history
became an issue and is what prompted the writing of this thesis.
With a study of different handbooks, a compilation of the constructional elements of the walls
were put together.
MELLANF?RSKAPSSAMER ? Om identitet, ?tertagande och (s)v?rt kulturarv
This paper examines difficulties that heirs to swedified sami persons experience when learning about how colonialism forced a lot of people to hide or dim their sami identity. The purpose is to examine what genealogy can mean for these people and how it differs from the ?regular? genealogy; what makes these heirs willing or not willing to call themselves sami and how the cultural traumas and family wounds can be understood as dark cultural heritage and how these can be resolved.
With cultural heritage and history usage theories, Hall?s theories of hybrid identities, and Aarelaid-Tart?s trauma model, I have analysed material from six interviewees and some of my autoetnography to conclude that sami genealogy is an important factor in shaping a more complete and decolonized view of history and one?s identity, that descendants of samis won?t call themselves sami because of a lack of sami ?capital? but want to as a way of not letting colonialism win, and that cultural traumas and family wounds heal through talking about them ? not hiding from them. The dark heritage is a necessary part of the sami identity build. I have also concluded that sami identity have always been nuanced, there isn?t one correct way to be sami..
Främlingsbilder : Om judar och judendom i medeltida danskt och svenskt kalkmåleri
This thesis deals with the Jewish motifs of the medieval mural paintings in Denmark and Sweden; the presences of the motifs are of interest considering that no Jews were allowed entry into Scandinavia at the time. The purpose of the thesis is to study the Europeaninfluences in the medieval depiction of Jews and Judaism in the Danish and Swedish churches and the purpose for the production of the paintings. To this end, the Danish and Swedish mural paintings ? as well as the medieval texts and motifs of Jews and Judaismthat were used as source material ? are studied with respect to the attitudes conveyed. The Danish and Swedish mural paintings are unevenly distributed both within the groups of motifs as wells as its chronological and geographical spread.
Ett världskrig utifrån ett eurocentriskt perspektiv : En kvalitativ analys av historieläroböckers skildringar av andra världskriget
The purpose of this study was to identify the way in which history textbooks from the 1980s, 1990s and 2000s used for grades 7-9 depicts World War II from a eurocentric perspective. A qualitative textual analysis was used to achieve the purpose. Three history textbooks from each decade was included in the study, also comparisons have been made to see any changes over time. The study used John M. Hobson matrix describing how the Occident and the Orient are defined from a eurocentric perspective.
Delaktighet i genomförandeplan : Ur ett personalperspektiv
The study presented here is about how to make the special needs user who has a profound intellectual disability and additional disabilities more involved in their implementation plan. Based on a life story interview the study aims at analyzing perceptions of procedures to enhance special needs users? influence. The method used in this study was a qualitative research approach as an overall approach in order to use a narrative method where life history is the method. The focus has been to study a part of an individual life history - a specific domain in the life of the interviewee?s working career.
Skuldavskrivning som verktyg för ökad ekonomisk tillväxt? En analys av HIPC-initiativet och dess bakgrund
År 1996 presenterade IMF och Världsbanken det så kallade HIPC-initiativet. Initiativet har inneburit omfattande skuldavskrivningar för HIPC-länderna. Uppsatsens syfte är att undersöka om HIPC-initiativet är ett effektivt verktyg för att gynna ekonomisk tillväxt. Med hjälp av teorier så som "debt overhang" och "crowding-out" samt empiriska studier från diverse ekonomiska forskare så visar uppsatsen på ett samband mellan höga skulder och låg ekonomisk tillväxt. Vid vilken skuldnivå detta inträffar och vilka orsakerna är råder det dock delade meningar om.
Minnet av 6-7 septemberhändelserna - istanbulbornas minne av upploppet mot den grekiska minoriteten
The memory of expulsions among the expelling groups has been fairly studied, and has potential to create new conflicts. This qualitative study uses in-depth interviews to describe the memory of the 6-7 September events and the Greek minority in Istanbul among a group of Turkish descent people living in Beyoglu, Istanbul. Further the study compares the memory with the written history and explains why the memories of the past are shaped according to the present. The Greek minority of Istanbul are remembered in words of friendship and neighbourliness, but these memories are rather a nostalgia of the past for present needs than an image of the past itself. The memories of the events among the studied group are dominated by the general destruction occasioned by the riots but tend to contradict the violence towards the Greek minority.