Sök:

Sökresultat:

3771 Uppsatser om The communication of exhibitions - Sida 17 av 252

Nina på nätet : En netnografisk studie av politisk kommunikation i de sociala medierna

The Swedish election year of 2010 has just begun and the political actors are mobilizing their communication efforts to win the votes of the public. The political campaigns of 2010 have the potential to be the first where a new channel for political communication has the potential to make a difference ? the social media. This paper aims to describe in what ways a Member of Parliament, Nina Larsson (FP), together with the PR-agency Hello Clarice are using social media to conduct political campaigning on the web. It also aims to study if the professional consultants of Hello Clarice have any influence over Nina Larsson?s political communication.The theoretical framework which is the base for this study are theories of an extended public sphere in the age of mediation.

Near Field Communication : En studie av säkerhetsaspekternas påverkan för mobila betalningar

Near Field Communication (NFC) är en teknik som möjliggjort utvecklingen av vardagliga betalningar med hjälp av mobiltelefonen. I Sverige är betalningar med NFC-tekniken i mobiltelefoner fortfarande i introduktionsfasen. För att denna teknik ska ha möjlighet att fungera som ett komplement till redan befintliga betallösningar, granskas därför möjligheten för NFC-teknik som betallösningsmetod med inriktning på säkerhetsaspekter.Syftet med uppsatsen är att granska säkerhetsaspekter för NFC-teknik som mobil betallösningsmetod samt analysera dessa aspekter för att få djupare kunskap för NFC-teknologins möjligheter. Kunskapen har erhållits genom en litteraturstudie samt kompletterande av en intervju för att få bredd i informationsbehandlingen.Resultatet av studien visar att NFC-teknologin som betallösningsmetod kan påverkas av ett antal säkerhetsaspekter. För att NFC-tekniken skall nå en bredd i marknaden måste flertalet aktörer samarbeta för en standardisering i användandet av tekniken..

Kommunikationsstrategi

The value of a company's employees is considered to be higher and more important for a business success than ever. Losing employees is not only a loss of valuable knowledge, it also implies a significant cost related to the recruitment of new employees. To attract potential personnel, it is important for the companies to understand how to communicate with talents. Choosing a communication medium for a job advertisement is not easy when new options constantly arise. Despite the development of new communication mediums and channels, such as social mediums, the traditional communication medias still remain available.

Information som inspiration : en studie av yrkesverksamma konstnärers behov och användning av information

The main purpose of this essay is to investigate professional artists experience of the need and use of information in their creative work. I have collected the material through qualitative interviews with four professional artist working with different materials and techniques. One of the results of the study is that the artists first of all used information as a source of inspiration in their creative work. They gathered their information from various scources, for example; pictures, exhibitions, visual arts, books and novells, depending on what project they are working with. Other important information scources were colleges, especially for the technical information need.

En ny sångfågel i marknadsföringsdjungeln: En kvantitativ studie om Twitters potential som marknadsföringsmedium

Advertisers of today are facing a great challenge in a landscape where it becomes even more difficult to break through the clutter and convince consumers to buy their products. In order to succeed, they need to come up with new ways of communicating with their customers. The purpose of this paper is to investigate if micro-blogging could be considered an effective media choice in order to enhance the perception of brand associations and traditional communication effects. The subject is of interest as brands are putting increasingly more resources into this communication channel. However, at the current date the marketing effects of micro-blogging is unexplored in academic research.

Populism som kommunikationsstrategi i Svensk politik

In Jan Jagers and Stefaan Walgrave theory about populism as a political communication-style they claim that one can find this in the rhetoric of political parties. In their study of Belgian politics they found that the extreme-right party Vlaams Block has embraced this populism to a larger extent than other parties. Based on this theory this thesis aims at finding populism as a communication-style in three different Swedish political parties with the purpose to see if the extreme-right party ?The Sweden Democrats? will show populism to a larger extent than other parties, as was the case in the Belgian study.Based on Jagers and Walgraves operational definition of populism as a political communication-style this thesis applies it to the rhetoric of three different parties being ?The Social Democratic Party?, ?The Moderate Party? and ?The Sweden Democrats?. This is done in order to be able to clarify on the one hand if their theory is applicable to the Swedish case and on the other hand to what extent populism as a communication-style exists in Swedish political rhetoric.The method for this thesis has been a qualitative text analysis since and leads to the result that Jagers and Walgraves theory of populism as a communication-style is applicable to the Swedish case and that ?The Sweden Democrats? to a larger extent uses this political communication style, than the two other parties..

Kommunikationsstöd för cancerpatienter. Upplevelse, trygghet och säkerhet

Telephone counselling has been around for more than forty years and remains a widely accepted communication support, both in the primary care and the outpa-tient departments of our hospitals. In many cases, this form of communication might be the only way in which the patient will have contact with the health ser-vices, primarily the nurse. In this study, the authors have chosen the word com-munication support as a generic name for the various technology tools, which are already present or in the future, might be an important link between the patient and the nurse. The aim of this study was to examine which communication sup-port that is available and patients´ perceptions of those and the patients´ percep-tions. Our patients can sometimes be affected by their illness, which means that their perception might be influenced and the advices or the prescriptions given by telephone will not be correctly perceived.

Vad har hänt på biblioteket? En studie av kulturaktiviteter på Ulricehamns stadsbibliotek

This thesis is about the public library of Ulricehamn and the cultural activities at the library during the period from 1960 to 1998. We have focused on the study of the cultural activities. It begins with the foundation of the library of Ulricehamn and a historical background to it. It follows with the definitions of the public library and a historical background to the public library in Sweden. Then we present the goal of the public library in general and the goal of Ulricehamn's city library.

Kommunikation mellan hem och förskola : En studie om samarbete mellan pedagoger och föräldrar i två förskolor belägna i ett mångkulturellt område

The purpose of this study is to examine how teachers and parents are communicating with each other in a foreign area. In case of obstacles in the communication, this study will examine how the preschools create opportunities to solve the problem. This study will also look closely at this relationship from an intercultural communication.This study is based on interviews. My informants are four teachers and four parents, one of the parents is Swedish and the other three have different ethnic and culture backgrounds.This study has reached to several results. The interviews with the teachers have shown that they are unsatisfied with their relationship with the parents because there are two factors that result to their communication difficulties.

Demokratins omedvetna språkrör : En studie av kommunikatörers arbete för organisatorisk demokrati

Organizational democracy has been a popular research area in recent decades but the implementation in real organizations is slow (Kokkinidis, 2012; Verdorfer, Weber, Unter Rainer & Seyr, 2013). Several researchers (Schön Jansson, 2012; Falkheimer, Heide & Johansson, 2013) argue that communication practitioners have a key role in democratic processes and that because their job role is under constant change there are only a few modern studies regarding the subject. The purpose of this study is to illustrate how communication practitioners in private and public organizations experience their role in the process of internal communication and to what extent they are aware of, and work with internal organizational democracy.The practitioners we interviewed had a strong feeling that they were a support function for the business and the organizational management. As a result of the study it is clear that communication practitioners are very loyal to their employers and to the organization they work for. They are, therefore, not neutral in their professional role and argue that their task is to represent the management's interests.

Formulera-Kommunicera-Utvärdera

The Swedish governments goal for the public health is to operate for a society with good conditions to be healthy. Many people today are very conscious about their health, at the same time alcohol is a recurring element in many day-to-day situations. IOGT-NTO is an organization that is working towards making sobriety to be the rule rather than the exception. This work is linked together by the organizations communication, which is a vital part to be able to present a unified view outward. In order to do that, it is particularly important that there are common goals and strategies to work towards.

Verka utan att synas - eller bara osynlig? Kommunikatörens roll i den svenska a-kassan.

The purpose of the essay was to examine the role of the professional communicator in the Swedish Unemployment Funds. Focus was on measures carried out by the communicator to enhance and streamline communication and how the communicator supports their coworkers in their own communication role. In order to fulfill the purpose, two main questions were asked;? How do the communicators support and develop their coworkers communication role?? What to the communicators identify as challenges in their work in doing this?The theoretical base of the essay was Heide and Simonssons (2011) challenges for the professional communicator. The theory states that organizations communication processes are the foundation to its existence and development and that the professional communicator therefore needs a solid base with the possibility to monitor the whole organization.A questionnaire was sent to communicators in all Swedish Unemployment Funds and even though the non-response was rather considerable, the answers received was assessed sufficient to make an analysis.

Kommunikativ interaktion i den synkrona elektroniska referenstjänsten : Den interpersonella kommunikationen mellan användare och bibliotekarie

The aim of this master thesis is to gain greater knowledge of interpersonal communication. This study explores on one hand how interpersonal communication can be used as an important part of reference work in a Swedish electronic synchronous reference service, and on the other how interpersonal communication affects the relationship between user and librarian. By using communication theory and establishing a positive relational contact with the user in the electronic environment, the outcome of the reference encounter can be successful for both the librarian and the user. Furthermore, the importance of recognising relational barriers is of great relevance to the relational contact. The scope of this master thesis is to find what relational factors are used and can be used in the interaction between user and librarian.

Visst gör det ont när möten brister : En kvalitativ uppsats om fyra före detta klienters upplevelse av mötet med myndighetsutövare och institutionalisering som behandlingsmetod

The purpose with the essay is to illuminate four former clients? personal stories about the meeting with the authority in the Swedish welfare system and the institutionalization theywent through. The questions being asked in the essay focus on communication, the relationship concerning power and the former clients attitude towards the institutionalization as a treatment. Four interviews were held with former clients who were institutionalized sometime between the ages of 15-25. The results were then analyzed by theories focusing on communication as a way to gain power and how social interaction may influence the individual attitudes towards authorities.

Dagens textilarkeologiska förmedling

This paper addresses the need to review the modern presentation of textile archaeology in museums. It is time to look at textiles in archaeology with new eyes. The reality behind archaeological textilestudy is holistic, embracing many different aspects of society. The presentation of textiles has in my opinion become old-fashioned. I will show in my paper that Jonathan Adams? `seven constraints´ model, developed for research on ancient ships, can also be applied to textile research.

<- Föregående sida 17 Nästa sida ->