The aim of this thesis is to investigate how purchasingmanagers in bookshops and public librarians reason withregards to their selection of fiction literature. Nineinterviews have been conducted in this qualitative studymade in the spring of 2013; four librarians, four bookmerchants, as well as a market director of a major chain ofbookstores. Our focus has been particularly directed toascertaining what influence the cultural-political mission oflibraries have had on the process of selection, as well as theextent to which factors such as demand and quality play apart in both organizations. We have been interested inseeing how libraries and bookstores compare with regards tothese factors, because of obvious differences in their goalsand purposes. Librarians see both the benefits and flaws intheir way of working, as well as in the way in whichbookstores conduct their business, and vice versa, that theyare often successful in cooperating, like when arrangingvisits from authors etc.

Creating instructions is not just about words, but also about text structure. A company creates many instructions to document their management systems, which often are presented through an intranet. This study examines how the text can be presented to make content understandable and give employees the knowledge to take action. An interview survey was made at Skanska Sweden and their management system "Vårt sätt att arbeta". The results show that it is mainly about creating an overview of the system and creating separations between different text sections.

Creating instructions is not just about words, but also about text structure. A company creates many instructions to document their management systems, which often are presented through an intranet. This study examines how the text can be presented to make content understandable and give employees the knowledge to take action. An interview survey was made at Skanska Sweden and their management system "Vårt sätt att arbeta". The results show that it is mainly about creating an overview of the system and creating separations between different text sections.

The level of neonate mortality in a free ranging fallow deer (Dama dama) population at the Koberg estate in south western Sweden was investigated using radio-tracking techniques. During this study a total of 36 fawns (17 ?, 19 ?) were captured and marked with vhf or gps radio collars; 12 fawns in 2008 and 24 fawns in 2009. The neonate mortality calculated by the Kaplan-Meier method was 23.6 % and the mortality caused by predation was low, since only 1 of 8 non-surviving fawns died from predation by red fox (Vulpes vulpes). The spatial behavior of the fallow deer neonates were examined at two different levels i.e.

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This thesis is performed as a case study, and has had the aim to study who has the power over cultural heritage, by studying the digitization selection criteria at KB and what influences there can be on the digitization selection process. The theory of the arm?s length principle, (Mangset, Kunst og makt, 2013) the professional model, (Rothstein, 2010), that digitization re-shape and re-contextualize cultural heritage material, (Dahlström et al. 2013), and different concepts will influence the digitization selection process has been used in this study. A qualitative research with document study and informant interview and e-mail interview has been conducted.

The purpose of this essay is to examine and compare how womanliness and manliness reveal themselves in different children?s books, mainly focusing on the concept of gender, in both text and images aspects. The questions I have chosen to interrogate are the following:How is the male and female role represented in children's books from a gender perspective, in both images and texts? What gender is generally the main character in children's books? What clothes are the characters wearing in children's books? What kind of occupations do the characters practice in children's books? What kind of qualities or attributes do the characters possess in children's books?When it comes to the selection of the method, I have chosen the use a qualitative method, where I use both a text and image analysis. The essay is based on Hirdman's and Hardning's gender theories and alsow on Nikolajeva's theorie about male and female.

During the last decade a new technique in animal breeding has developed called genomic selection. It is based on estimations of the effect from genetic markers on traits that are calculated in a reference population. By genotyping individuals, genomic breeding values can then be estimated without phenotypic observations. The aim of this essay is to investigate the response of genomic selection on breeding schemes for dairy cattle. The accuracy of the genomic breeding values is affected by the proportion of observations included in the validation set and how often the equation for estimating breeding values is reevaluated.

Clostridium difficile is a pathogen for both humans and animals and is often associated with antibiotic-associated diarrhea. Recently, several human cases of C. difficile-infection with increased mortality and morbidity have been reported. In studies performed in different countries C. difficile has been found in meat.

Domestication has resulted in the ability for animals to adapt to environments created by the human over time. The behavior differs very little between wild and domesticated animals, but the difference seen is how often and to what degree a behavior is performed. The need for efficiency in modern animal production has led to welfare problems in the productionsystems where the animals have difficulties coping with their environment. Attempts to environmentally adapt individuals by selection for reduced frequency of natural behaviours have been made. These have shown that natural behaviours are complex and are controlled by several different mechanisms, making selection for reduced natural behavior difficult, and it may also lead to unwanted and abnormal behaviours.

We studied the initial process of reading, with a focus on typography, whether it ispossible to increase childrens lust to read in the age six to seven years old, byadjusting the typography and graphic design. We conduct this study through qualitative and quantitative studies, mainlyinterviews with a main focus on children in this particular age were used. In additionto the interviews a questioniare were sent out to a selection of students. The studyalso contained an interview with a pedagogue as well as studies of the current andexisting textbooks and teaching aids that is used on the school we are looking into.During the study we consulted educated pedagogues to get an understanding of thechildren and their learning and to be able to approach them in a suitable way.The theories we have been using were mainly from a typographic point of view.Other areas we explored were theories about reading processes. This study showedthat every child needs a method that is suitable for them and that the materialprovided today is typographically inconsistent. The childrens and teachers needs andwishes in typography did not correspond with the current teaching aids design. From this study the followning points were made about how to design a textbook forchildren in the first grade:? The typeface should be a sans serif.? The point size should be bigger than 12 points.? Text should be aligned to the left.? Sentences should be short without becoming abstract.? To maintain focus on the text the layout should be simple and unbarked.? The format should be designed after the pourpose of the publication, forexample when it is a complement to the textbook, the format should be of suchcharacter that it is easy for the children to bring home.? There should be a typographical consistency through all of the materialsprovided to the children..

This paper examines how the ideal of manhood is portrayed and constructed and how the participation of Swedish soldier volunteers are motivated and legitimatized. The purpose of this examination is to gain understanding and knowledge about the Swedish soldiers in the Swedish brigade, how they legitimatize and motivate their participation and how the ideal of manhood is portrayed and constructed. The study is based on material from the war archive in Stockholm. The empirical material is composed by letters and propaganda material. In the analysis of the empirical study, there have been two theories used which are Eric Hobsbawms historical method and theory about invented traditions and Peter Aronssons historical method and theory about ?historiebruk? and legitimacy.

This essay is a qualitative study that examines seven teachers ? views on argumentative texts. The aim is to examine how teachers work and discuss argumentative texts, and how they work to develop students ? writing. The main question is: What are the teachers experience, perception and attitude about working with argumentative text? Furthermore: What specific features are important when they mark this type of text? : How do teachers work with formative grading in terms of writing this type of text? Research shows that Swedish students ? ability to write argumentative texts are inadequate.

In this study I compare the use of reporting verbs in direct speech in Swedish and Polish literary prose. The aim is to examine how differences in usage are reflected in translations to and from Swedish and to what extent the translator adapts the text to the target language and its literary conventions.I have compared the material on two levels: source text versus source text in Polish and Swedish respectively, to see what kind of speech verbs are most commonly used, and source text versus target text, to study the strategies the translators have used and to what extent reporting verbs are altered or not.I have also studied quotation verb + adverbial phrase or prepositional phrase, to investigate if they are more frequent in the two target texts or adapted to the literary concentions of the target language. .

The essay is about the concept of text in a wider perspective, what can be included in that, how it can be used and above all, why one might want to use it. The essay will also include what the term popular culture implies, and school?s attitude towards it, since some of the medias that are a part of the text in a wider perspective, many times fits the description ?popular culture?. Most of the earlier research show that the positive aspects of the use of text in a wider perspective as the same time as it attacks school because school is opposing the popular culture.       The essay consists of two parts and it begins with a theoretical part where I present existing research about the concept of text in a wider perspective and the research about popular culture.