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1070 Uppsatser om Target figures - Sida 7 av 72

Implementation och utvärdering av termlänkare i Java

Aligning parallell terms in a parallell corpus can be done by aligning all words and phrases in the corpus and then performing term extraction on the aligned set of word pairs. Alternatively, term extraction in the source and target text can be made separately and then the resulting term candidates can be aligned, forming aligned parallell terms. This thesis describes an implementation of a word aligner that is applied on extracted term candidates in both the source and the target texts. The term aligner uses statistical measures, the tool Giza++ and heuristics in the search for alignments. The evaluation reveals that the best results are obtained when the term alignment relies heavily on the Giza++ tool and Levenshtein heuristic..

"Ett plus ett blir mer än två om man samarbetar" : Användarnas perspektiv på biblioteks- och informationsservice i Skåne Nordost

Eight libraries, seven public libraries and one college library, in the northeast of Skåne serve as foundation in a collaboration where students and adult learners are placed in the center of attention. The aim of this Master's thesis in library and information science was to study how the students and adult learners in the northeast of Skåne perceive the library services that are developed with their needs in mind.Our method for this thesis was a quantitative interview study. We aimed to conduct interviews with users at the public libraries within the cooperation and thereby find out whether or not users within the target group were aware of the services that are developed and established within the northeast Skåne collaboration.The results showed that only a few respondents in the key target group did in fact know about certain parts of the library services especially developed for the northeast of Skåne-collaboration. The majority of the key target group also thought that study-related literature and reading rooms were the most important means that the libraries have to offer them in their studies. The northeast of Skåne-collaboration had many ideas concerning library services.

Nyttjande av ofrörbrukat byggmaterial : En rapport åt Peab Jönköping

This final year project is made for Peab Jönköping and its target group is the construction industry. The main focus is the use of unutilized building material in the most economical and environmental-friendly way. Unutilized building material is here defined as material purchased for a construction project that for different reasons not has been used. The most important thing to find out was how much building material considered as being waste is actually useable material, and how much less it costs to use that building material instead of throwing it away.When this information was gathered a proposal on how to efficiently use the unutilized building material instead of wasting it was designed. Costs and incomes were investigated and the proposal suggested a storage area where Peab can store their unused building material.

Omslag till böcker och DVD-filmer : en jämförande studie av visuell kommunikation i omslagen till Män som hatar kvinnor och Niceville

This thesis is about covers of books and DVD movies. I have tried to find out if the visual communication of the covers differs between the book and movie with the same story. Do they appeal to different target groups? I have also been trying to find out what designers can do to increase the visibility of covers among others. Are there certain rules to follow for making a cover visible?To reach a conclusion I have been studying components in advertising pictures, since covers work as a kind of advertiser for the product.

Uppmuntrande uppdateringar : Om att utforma läsbara statusuppdateringar på Facebook som lockar till läsning och uppmuntrar till interaktion.

There are no guidelines regarding how companies should design status updates on Facebook which attain good readability and engage the readers. Half the Swedish population are Facebook-users, but companies have yet to publish comprehensible messages on Facebook which effectively include the recipients. Inclusion is not just a matter of accessibility, but also of readability.Therefore, I studied how status updates should be designed on Facebook in order to increase the readability and to engage the readers. My target group is 22-32 year olds, since the company I worked with wanted to target this group. I conducted my research through literature studies, interviews with the client, analysis of past status updates, questioned an expert in social media, and organized a group interview with the target group.My research shows that status updates should contain information that is topical, informative and relevant to the target group.

Facebook och ansikte mot ansikte-kommunikation : En undersökning bland 100 ungdomar i Karlstads kommun om deras kommunikativa vanor

This essay deals with the subject of communication through Facebook. In this survey we studied 100 youths from Karlstad and their communication habits and behavior patterns on Facebook. The social network site Facebook has since its start in 2004 made a mark in modern communication. Today in 2010 the site has more than 500 million users. This paper wants to study what happens to other types of communication.

Förändring av varumärken

This thesis aims to study brand change, which can be of interest since a brand during its lifetime can be expected to meet a lifecycle consisting of five phases; innovation, introduction, growth, maturity and recession. In order to avoid the recession phase and the sales decline that follows there is a need for a change of the brand.In order to study brand change, theoretical framework is compared to two real world cases that have gone through an active change.The conceptions of positioning, repositioning and revitalization are clarified. Positioning deals with how brands are located in customer?s minds as well as on the real market. Repositioning implies a change of the current position and is also often a move towards a new market segment.

Barnboksskrivande : - En kvalitativ studie om framställande ochpublicering av barnböcker

The purpose of this study is to investigate how a children's book is suggested to be prepared in order to be accepted for publication by a publishing house in Sweden today.My questions was first to clarify the concept of a "children's book". Secondly, to understand if there are any guidelines to follow regarding the design and illustration of a children´s book, and how to proceed with the best chances of getting a mauscript published.To answer the question, I have chosen to use a qualitative method containing questionnaire items involving eleven Swedish publishers of children's literature.My results show that children's books includes all literature that has an target audience of people between 0-18 years of age. The most important thing is that the book's material is appropriate to the target group's level of mental perceptions and emotional competence. The material which then is submitted to the publisher will need to be of the highest quality and the author must investigate a consistent niche in order to submit the material to a publisher..

Fallföretaget X - Ett grönt företag i tiden

The textile business is one of the oldest industries of our time, and it employs nearly 1.4 million workers within the European Union alone. It is not unusual that this is the foundation of a country?s industrialisation. Even though the industry brings many positive factors, there are also negative factors that will influence the industry?s growth in the future.

Att nå blivande familjehem : En kvalitativ förstudie i hur Familjehemscentrum kan nå blivande familjehem

The purpose of this bachelor thesis is to examine the different ways thatFamiljehemscentrum use to increase the number of families that show interest in takingcare of foster children. This thesis will examine which families are targeted by Familjehemscentrums present communication, which families they should target in thefuture and also the best way to do that. In order to answer these questions a number of interviews were conducted. The first interview was a group interview with three social workers that all work at Familjehemscentrum. Three more individual interviews were conducted with representatives from foster families to investigate how they were recruitedand what they think about being a foster family.

Vad är en sinnesträdgård? : ansats till framtagande av de utmärkande egenskaperna hos fenomenet

The purpose of this paper is to find the true meaning to the Swedish word "sinnesträdgård" as a fenonomen. This paper concentrates on the Swedish use of the word, because the term has different definitions in other countries. Our choice was a phenomenological method after reading literature on, and in relevance with, the subject without finding an answer to the question. According to our six informants - a politician, a project manager, two landscape architects and scientists, and two occupational therapists, the concept has not yet been defined. The results show that a "sinnesträdgård" is complex and means several things, but the main purpose of the concept and place is to stimulate all senses. We have discussed how to distinguish the concepts "sinnesträdgård", design garden and health garden, from each other as they all stimulate the senses.

ALM - Tillgång/skuldmodell för riskberäkning och portföljoptimering

Asset management in insurance companies differs from conventional asset management to the extent that respect has to be taken to both assets and the commitments the insurance company has towards its customers. A model that has proven to fit well regarding the matching of assets and liabilities is the Asset Liability Management Model (ALM model). In addition to the matching in the balance sheet, the ALM model can be used in a company's work with strategic portfolio allocation by applying it as a basis for analyzing investment strategies with expected risk and return. From this, the ALM model also becomes relevant for calculating key figures according to the legal framework Solvens II which includes laws and regulations regarding the demands on economical strength (solvens) of insurance companies.Hence, the goal of this masters thesis has been to, on behalf of Bliwa Livförsäkring, create an ALM model to support the asset management department of Bliwa in their work with defining a credible way of analyzing the future risk and return of Bliwa's asset portfolio and insurance undertakings.The ALM model generally consist of four submodels, the scenario model, the liability model, the asset model and the company model, where the scenario model often is named as the core of the ALM model. The course of action has been to develop these submodels individually, with focus on the scenario model.

Hörselnedsättning hos barn och ungdomar till följd av platinabaserad kemoterapi - en beskrivande litteraturstudie

Success in treatment with platinum-based chemotherapy against different types of cancer tumors is limited by side-effects such as hearing loss which can have a large impact on the individual`s quality of life. It is of great importance to continue with studies that address this complex of problems.Objective: The aim of this literature review is to investigate the impact of platinum-based chemotherapy on hearing in children and adolescents treated for different types of cancer.Method: A descriptive review of literature was made based on sources from 15 different studies on the impact of platinum-based chemotherapy on hearing in the target group.Results: The survey of the studies shows that platinum-based chemotherapy causes incidence of hearing loss by differing degree in the target group. Dosage of a platinum-based substance appeared to be the most significant factor. Treatment with both cisplatin and carboplatin was more ototoxic than treatment with only one of these. Greater risk for hearing loss was to a higher degree observed in younger children.

Översättning enligt normer : En kommenterad översättning av en IT-text

This thesis is comprised of an annotated translation of an English IT-text into Swedish. The source text is the installation manual for the software SDL Trados Studio 2014 and the thesis also contains a text analysis of the source text. The goal of the translation has been to use norms in the target culture and thus move the translation toward acceptability. The thesis therefore discusses norms based on Toury's (1995) framework.The thesis also contains an empirical study of the translation of three different IT-texts. The study shows that, when it comes to the specific norms investigated in the study, Swedish translations of IT-texts are guided by norms in both the source culture and the target culture..

Produktutveckling genom märkesutvidgning- hur Abecita kan nå en yngre målgrupp

B-uppsatsens syfte är att analysera hur Abecita genom en märkesutvidgning kan utvecklas för att nå ett nytt segment som skall utgöras av den unga trendiga kvinnan. Litteratur kring redan existerande uppbyggnad av varumärkens identitet och image har studerats för att efter ovan nämnda riktlinjer kunna presentera den unga trendiga kvinnan hos Abecita. Sortimentanalyser och trendanalyser av material och snitt som skulle kunna användas i underkläder för att attrahera en mer ungdomlig målgrupp ligger också till grund för produktutvecklingen. Engelsk titel: Product development through brand extension- how Abecita can reach a younger target groupEngelska nyckelord: product development, brand extension, line extension, product segment, underwearSammanfattning på engelska: The essay aims to analyse how Abecita through a brand extension can be developed to reach into a new target market that will consist of the young trendy woman. In order to theoretically design a new market, literature on existing brand image and identity have been studied in order to find the young trendy woman at Abecita.

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