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942 Uppsatser om Target costumers - Sida 33 av 63

Framtidens TV-fäste : Ett projekt i samarbete med People of Lava Sweden

Rapporten behandlar en produktutveckling av framtidens TV-fäste. Teknik och form hos TV-apparater utvecklas varje dag, detta leder till att TV-fästen måste anpassas för att följa trenderna. I samarbete med företaget People of Lava har en designprocess utförts för att utveckla framtidens TV-fäste.Rapporten behandlar en djup marknadsundersökning där statistiska, kvalitativa samt kvantitativa undersökningar utförs. Detta ligger sedan som grund för en target cost där ett produktionspris söks för att försäkra sig om en önskad vinstmarginal för företaget. Utifrån den bestämda kostnaden genomförs konceptgenereringar där form och funktioner utvecklas.

Lärcentra och lärmiljöer på folkbibliotek ? en studie av personalens synsätt på motivation och metoder

The aim of this thesis is to investigate what distinguishes the views of staff at centres for learning as regards users? motivation at centres for learning in public libraries. The following questions were asked:? How do staff at centres for learning view the users? motivation to studies?? How do staff at centres for learning view causes for lack of motivation and obstacles for motivation to studies?? What methods do staff at centres for learning use to motivate potential users to studies and to market the learning centres? ? What distinguishes these views of staff on users? motivation at centres for learning in public libraries?The methods used in this study are: literature studies, qualitative interviews and questionnaires. Interviews and questionnaires were done with six employees at six centres for learning.

Copingstrategiers och det sociala stödets samband med upplevd stress hos vårdpersonal

IKEA HaparandaTornio employ some two-hundred people in its furniture retail store.Keeping track of staff statistics and employee information has previously been achievedthrough the use of a basic Microsoft Office Excel spreadsheet. The store?s human resourcesdepartment requested an upgrade to this system with the hope of speeding up andsimplifying the administrative process, as well as to make it easier to monitor HR-relatedtarget statistics. The following report documents the development process of that upgrade ascarried out by the author. The project draws on research in usability design and cognitivepsychology to develop a user-friendly interface.

When I grow up : En retorisk och semiotisk studie om ansvarsretorik hos Svenska Spel, angående minderåriga.

This essay is a qualitative study of the Swedish joint-stock company Svenska Spel AB?s television commercial from 2008. The commercial is called ?Spela lagom - When I grow up?, and is meant to serve as an informational commercial about being underaged in situations regarding gambling. Using semiotics and rhetoric?s, we are analyzing how elements seen in the commerical affects the rhetorical situation the clip is bound to; how the marketing is done to enhance Svenska Spel?s brand; and what strategies are used to make sure the public service announcements regarding persons involved with underage gambling gets acceptance.

Nyheter på sociala medier : Twitters påverkan på användarnas nyhetskonsumtion

Our digital society encompasses nowadays different channels, which includes social media where many users consider it as a platform where they can fetch news or exchange news and information. This leads to a large spread of news exchange in a very fast speed, which involves the global users within social media to be a part of this social interaction. This study is focused on how Twitter affects the usage of the user?s news consumption. By reaching out to our specific target audience, which includes Twitter users in Sweden, we made a web based survey with a content of relevant questions.

Hållbar design för en bättre värld -med hemlösa i fokus

The aim of this project is to examine the needs and problems that exists amongst homeless people and to develop a solution that will help them in their everyday life. Since the homeless are a relatively large vulnerable group i Sweden, their everyday lives could be made easier in many ways.A clear definition of the target group is put together to create a good starting point. What state and help orginazations do to help the homelss and the society?s view of the homeless is also relevant and has been documented. Four personal stories have been put together to desicribe cases of clear problems existing in everyday life.Several interesting problems has been defined from the research and acceptance in the communtiy, desire to be seen and heard and a lack of confidence were the main needs.

Design och implementation av konfigurationsverktyg för funktionsblock

Abstract In high voltage substations there is an increasing demand for computerized equipment, and automation of operation and supervision. The future primary equipment will provide the possibility to collect more information and to provide better control for improved effectiveness. Since ABB has got a large customer target, each product must be custom made to fulfil the customers (often from different countries) demands. Later these products will be configured by engineers who may not be familiar with the tools used at ABB. This is a very expensive and time consuming.

Att förstärka med svenskan : En kvalitativ studie kring pedagogers syn på engelskundervisningen för elever med annat modersmål än svenska i årskurs 1

English is an international and global language that students, regardless of mother tongue, encounter in their everyday lives. In Sweden, students are introduced to English teaching in year 1, 2 or 3, and in some cases, year 4. English teaching can sometimes be problematic when the language of instruction often consists of Swedish, which for second language students becomes a challenge to acquire new skills in a week language.The study aims to examine, with a qualitative study, how pedagogues plan and implements English teaching in first grade with students whose mother tongue are other than Swedish. Further, the aim was to examine how pedagogues say they relate to the fact that second language pupils participating in English lessons and if they think it affects their English teaching.The conclusions is that the pedagogues has probably not been problematized the phenomenon examined and say they do not adapt their teaching. In the interviews reveals information about the teaching method which, in my opinion, indicates that, unconsciously, adapting their teaching when they have second language students.

Medborgardialog i ortsanalys : ett arbete om värdet av kommunikation tidigt i planeringsskedet

Citizen participation is fundamental in place analysis, where the aim is to define the sites specific character and identity. The local citizens know the village better than anyone else since they lead their daily life in the environment. I have in cooperation with Sala municipality suggested guidelines on how to involve the local people in dialogue during place analysis. The target was to involve and enthuse as many people as possible with relatively small resources in time and money. The suggested methodology was tried out in a place analysis of Västerfärnebo, a community with about 3 000 inhabitants of which 500 live in the main village.

Grafisk formgivning : Östersjöfestivalen

I denna slutreflektion beskriver vi tillvägagångssättet för att skapa en grafisk profil och webbplats för Östersjöfestivalen i Karlshamn. Målet var att skapa en profil som passade en bred målgrupp och förmedlade den känslan Östersjöfestivalen ger till besökarna. Vi presenterar hur det har varit att arbeta med en kommun som klient, hur det har varit att skapa en interaktiv webbapplikation med funktioner som sammanfogar en karta med en gästbok, samt hur det har varit att producera något som kommer synas av en stor publik. Utöver detta reflekterar vi över denna process och ger våra tankar och åsikter om projektets gång. In this final project essay we will describe the procedure for making a graphic profile and website to Östersjöfestivalen in Karlshamn.

Ytterligare en dörr till biblioteket - en kvalitativ studie om folkbiblioteks användning av Web 2.0-tjänsterna blogg och MySpace

The purpose of this Master?s thesis is to describe how Swedish public libraries use Web 2.0-tools and their experiences of using the tools. Focus of the study lies in the contact between public libraries and their patrons on the Web 2.0-tools. For the purposes of the study, the use of weblogs and MySpace were chosen for examination. The methodology used for this study was qualitative interviews.

Att Spela Roll - Folkrepubliken Kina som Supermakt

Since the abrupt ending of the Cold Wars the international system of politics has been dominated by the unipolar United States. Leading scholars within structural realism sees this stage as just a temporary condition for various reasons. They also target China as aspirant to embody the role of a balancer against USA and pole in a bi- or multipolar system. Some even argue they are destined for superpower.With the help of realisms definition of power I estimate U.S., China's and India's capabilities and judge their potential superpower. I then go on to connect structural realism and role theory to estimate their different statuses in the system.

Equine metabolic syndrome

Obese horses with insulin resistance are often also afflicted with laminitis. Horses with these symptoms are given the diagnosis equine metabolic syndrome (EMS). Signs of insulin resistance are excessive accumulation of adipose tissue on the neck, around the withers and on the dorsal area of the hindquarters. Insulin resistance means that the function of insulin is defective and does not stimulate glucose uptake by the cells in the body in the correct way. This will result in an increased insulin release.

En kommunikationsgeting: En kvalitativ studie i hur ett medtech-företag ska använda sig av sociala medier

Today, social media is used mostly by people in their private life. However, companies are more and more tapping into the area of social media. To this date, mostly B2C companies have been successful in their social media strategies. This qualitative thesis aims to investigate how B2B companies can benefit from using social media as a means to communicate and build relations with their customers. The medtech industry has been chosen as the object of study.Through depth interviews with people in the medtech industry and social media experts, data has been collected in order to answer the questions of (1) how ready customers in the medtech industry are to receive information through social media and (2) how companies can build the best possible social media strategy.

Kramfors och kampen om livskvaliteten - En diskursanalytisk studie av kommunens marknadsföring

In the era of urbanization and globalization, many small, rural and post-industrialcities struggle for growth. The competition for citizens and visitors is intense, andone commonly used strategy is to promote the city to a target audience. Placemarketing, however, is homogenized to a great extent. Marketing thus seems likea useless approach, yet almost every city does it.By using discourse analysis and institutional theory, this essay aims to explainwhy the city of Kramfors markets itself. There are several problems arising due tothe marketing of places, especially concerning the discrepancy between the city?simage and identity.

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