Sökresultat:
1988 Uppsatser om Target Customers - Sida 38 av 133
Häststallinredning och djurskyddslagstiftningen
This study describes and reviews horse stable equipment from companies who builds and sells the equipment. In the study the companies various equipment was compared with regulations in the law of prevention of cruelty to animals. The purpose with this study was to find out if the companies stable equipment are approved according to the regulations within this area. The study used at five randomly picked companies.This study showed that three of the five examined companies refered, in one way or another, to the law of prevention of cruelty to animals on their website. Unfortunately not any of the companies referred to todays existing law of prevention of cruelty to animals.
Västra Götalands kommunala kriskommunikation. Ett intersektionellt perspektiv på krisberedskap
This thesis examines the municipalities of Västra Götaland and the way they are prepared for crisis communication towards people with a foreign background. Over the past years there have been several studies that have examined the issue of crisis communications towards minorities but these are often focused on the target group. In this study, I focus on the authorities' actions. The theoretical approach is primarily an intersectional one and in this way the thesis is centred on the creation of different categories, the relationship between these categories and the possibilities working with these at the municipalities.On behalf of Region Västra Götaland, this investigation began with a survey that went out to the communications officers in charge of the crisis communication in each municipality. The ambition was to clarify the preparedness of each one and show how they relate to one another.
Thinking more like a client. : Designfaktorer som påverkar valet av tjänsteföretag.
Companies in the western world can no longer compete by using traditional means such as product and price since the commerce of services continually grows. To avoid similarity and increase competitive advantages modern companies have to be more specified. The competition between companies has increased and customers are harder to reach. Customers of today can afford luxury but trend indicates that originality, identity, and status are more important than factual needs. Products created and consumed at the same time within the service market are often very homogenous (similar).
SANNINGENS ÖGONBLICK En komparativ undersökning av ett stadsbiblioteks och en byggvaruhandels arbete med att möta sina besökare
The purpose of this thesis is to discuss how a Swedish public library approaches their costumers. I will show how a library interacts with their costumers compared to a business, which has a different economic work frame, a building materials supplier. My aim is to pinpoint differences and explore new methods for the library in order to improve their service.The theoretical frame of the thesis is based on Richard Norman's notion the Moment of truth. The moment of truth is the moment when a business has to convince their customer that they offer both the product, proficiency and service that the customer needs. Service encounters at two organizations have been observed and their differences and similarities compared.
Framtidsvisioner hos ungdomar i en småstad
ABSTRACTTitle: Senses strategic importance to the customer experience in dressing roomAuthors: Anna Andersson & Alexandra LundqvistTutor: Dr. Bertil Hultén, Associate Professor Linneaus School of Business and Economics Linnaeus UniversitySubject: Bachelor thesis 15 hp. Business Economics C, Marketing. Linnaeus University, spring 2011Presentation of the question: Is it possible for companies to enhance customers experience in dressing rooms by strategically working with the senses?Purpose: The purpose of this paper is to describe and analyze the senses relevance to the customer experience in the dressing room and create an understanding of the dressing room from a customer and business perspective.
ITIL inom Conect AB
Conect AB wants to know how they can use ITIL in their organization. Right now their company is in an expansive phase and needs a more structured way to work. They have been thinking of improving their way of work for several years but haven?t had the time to do so. Now they have realized they need to work more efficiently to able to grow further.
En analys av TPL-företag och deras samarbete med kunder
AbstractThe purpose of this paper is to analyze TPL companies, and their collaboration with their customers from a TPL perspective. The paper intends to get a bigger understanding of their collaboration, advantages/disadvantages and how the collaboration can be improved. The foundation for the paper is obtained through questions that have been created from the chosen theories about supply chain, third part logistic (TPL) and lean production. We have had open interviews with five different conveyers where we have had our questions prepared and during the interviews asked new questions to get more distinct answers. When we subsequently analyzed the empirical material and by chosen theories we have been able to confirm that the collaboration between the TPL companies and their customers is more of a partnership character.
Agricultural and forestry business owners? perceptions of banks
Over the course of the past the agricultural sector has been characterized by radical market changes. Changing market conditions have forced owners of agricultural and forestry businesses to make further investments. This increase in investments has led to a greater need for external capital, which has increased the relationship between banks and owners of agricultural and forestry businesses. The financial sector is characterized by strong rivalry, which forces banks to create strategic positions in the financial market. Since agricultural and forestry businesses are generally seen as secure customers by banks, due to high property and land values, the competition between banks with agricultural and forestry businesses as customers has amplified.
Transporter på väg - En studie över Sveriges lastbilscentralers metoder för att möta ökande drivmedelspriser
Background and problem: In the last few years the threat against the environment and especially the emissions of carbon dioxide has become increasingly debated. The government have set up a goal to lower the emissions of carbon dioxide with 40 percent until 2020 compared to the level in 1990. The emissions in the transportation sector have, in contrast to the total emissions, increased since 1990 and will continue to increase unless powerful control measures are implemented. The lorry centres have to use strategies to answer to these external threats which lead us to the two questions of this thesis: - What methods do the lorry centres use actively and which do they consider as the most important methods for fuel saving? - Are there any differences which methods small, medium and large centres considers as important? Purpose: The main purpose of this thesis is to examine which methods lorry centres use actively and which they consider as important for fuel saving.
Processkartläggning samt förbättringsförslag vid Götene Stål & Verktygs AB
The purpose of this report is to come up with possible improvement suggestions to the distribution central at Götene Stål & Verktygs AB (GSV). GSV is a wholesale dealer located in Götene. The company doesn?t produce anything it self, it buys in products and sells them to customers.The distribution central at GSV is the place where the products comes in and gets ready to deliver.To come up with possible improvement suggestions we started with process mapping over the main process and the distribution centre process. The main process here is from the point where the customer gives GSV an order to the point where GSV deliver the order.Our result shows that the major problem in the distribution central at GSV is the big volume differences in the incoming goods.
Att bygga kundrelationer med hjälp av communities
The advancements in digital technology and its availability contribute to the transfer of companycentricproduct development and value creation to networks or communities. It also changes the basisfor creation of customer relationships as described in previous research on Customer relationshipmanagement (CRM). The purpose of this case study was to gain an understanding of how companieslike our case study object Memoto who developed a physical product which gets added-value fromdigital product-related services looks upon product-centered communities as a way of buildingcustomer relationships. How Memoto looks upon incentives for participation in product-centeredcommunities was also examined.Our research indicated that firms in the start-up phase (which Memoto was when this study wasconducted) initially want to have more control over the process of innovation and hence have directcontact with end-customers. The reason for this is because they see a need to define the basis forfurther innovation work.
?SOLO har fått en lillasyster!? : - En undersökning om hur formen och innehållet skiljer sig mellan tidningarna Solo och Solo G
Abstract:Title: ?Solo has got a little sister! ? A study how the form and content differ between the magazines Solo and Solo G(Solo har fått en lillasyster! ? En studie om hur formen och innehållet skiljer sig emellan tidningarna Solo och Solo G)Number of pages: 37 pagesAuthor: Johanna LaurellTutor: Göran SvenssonCourse: Media and communication studies CPeriod: Autumn term 2005University: Division of Media and Communication, Departement of Information Science, Uppsala University.Pupose/Aim: This essay aims to investigate how the form and content in the magazine Solo G, which direct to a younger target group, differ from the magazine Solo which directs to an older target group. In this analyse of form and content have I also chose to study how the magazine present femininity and how this affect the female identity.Material/Method: The material consists of 4 magazines from Solo and Solo G during 2005. A qualitative text analysis has then been used as a method of analysing the material.Main results: Solo G focuses a lot more on celebrities than Solo. Solo G uses the celebrities as role models to the youth to look up to.
Prissättningen av bostadsrätter: Vilka faktorer påverkar priserna, vad är riktpriset för en lägenhet?: - En mikrostudie av Södermalm i Stockholm
Those who have invested in apartments, i.e. tenant-ownership, within the city centre of Stockholm have gained a higher than expected return on investment due to a buoyant real estate market. During the latest twelve-month period, the prices have risen more than 20 per cent in the city of Stockholm, resulting in an increased wealth together with a higher debt burden among investors. The aim of this thesis is to investigate which factors determine the prices from a micro perspective, and to what extent. An attempt is particularly made to estimate the degree of capitalization of the monthly fees; a factor which has turned out to be important according to other studies; but also to construct pricing models in order to set target prices for apartments.
Synen på bibliotek förändras inte på en dag : En utvärdering av klusterkampanjen "Den digitalt nyfikne" på ett folkbibliotek
This thesis is an evaluation of the campaign [The digitally curious] that is part of the regional marketing campaign Futurum.kom. Its purpose was to strengthen the library's role in society. The campaign includes Regionbibliotek Kalmar, Länsbibliotek Sydost and also 25 public libraries in Kronoberg, Kalmar and Blekinge. The campaign [The digitally curious] is one of several cluster campaigns targeting their marketing to a specific audience and aims to promote awareness of what libraries have to offer and provide information on digital media and services. The target group for the campaign is a man between 45-65 years old, who is interested in digital technology.
Involvera mera!
På dagens hårt konkurrensutsatt marknad är inte bara priset en viktig konkurrenskraft, även relationen mellan kund och leverantör kan spela en avgörande roll för om det blir en affär eller inte. Möjligheten att låta kunden vara delaktig i produktutvecklingsprocessen är även ett sätt att stärka kundrelationerna. Uppsatsens syfte har därför varit att undersöka kundrelationerna både från leverantörens och kundens perspektiv. Avsikten med uppsatsen var även att undersöka hur kundrelationer och kundinvolverad produktutveckling kan användas för att skapa konkurrensfördelar inom Business-to-Business. Almedahls var även intresserade av att närmare undersöka möjligheterna för digitaltryck, vilket är en ny tryckprocess för företaget.Vi gjorde därför en fallstudie på Almedahls, ett tillverkande företag inom textilbranschen.