CRM-system har visat sig vara ett allt mer vanligt och effektivt marknadsföringsverktyg. Ett CRM-system hjälper ett företag att strukturera samtliga kunder samt information om kunderna på ett ställe. Målet med ett CRM-system är att förstå kundens behov och dess värde för företaget.Studiens syfte är att beskriva CRM och hur ett sådant system kan användas. Vi har valt att undersöka leverantörers och kunders syn på CRM-system, vilka för- och nackdelar de ser med ett CRM-system. Vi har även valt att belysa väsentliga skillnader mellan traditionella CRM-system och så kallade molnbaserade CRM-system, något som har blivit allt mer vanligt.

This thesis revolves around NATO?s role in the Ukraine crisis with the startpoint in 2014. Specifically, through conducting a qualitative content analysis of various NATO related material, a study regarding NATO?s security strategy and defense strategy, and the strategies' implications and roles in the Ukraine crisis, was able to be conducted. The purpose was to obtain an understanding of how NATO?s strategy has been interpreted and implemented in relation to the crisis.

Syftet med mitt examensarbete var att undersöka vilka faktorer som gör teknisk kommunikation tillgänglig och lättförståelig. Det skulle leda fram till en läsvärd lathund för användare av ett nytt CMS-system. Arbetet har genomförts i samarbete med Telia, som är inne i ett förändringsarbete gällande sina informationssystem. De ska införa ett nytt så kallat PIM-system (Product Information Management), som ska innefatta ovan nämnda CMS-system och kommer innebära ett förändrat arbetssätt och nya arbetsuppgifter för min berörda målgrupp. För att lösa problemet har jag tagit hjälp av en fokusgrupp och gjort en webbenkät. Jag har ställt mig frågor om vad teknisk kommunikation kan bidra med vid framtagning av ett instruerande material, samt i vilka syften användarna kan tänkas läsa den typen av material. Med hjälp av teorier och ovanstående metoder producerade jag ett förslag på hur lathunden kan se ut. Jag testade också förslaget på målgruppen för att få deras åsikter, i syfte att förbättra slutresultatet..

Dissatisfaction with the current market for scientific publishing, dominated by a few large publishers able to obtain high subscription fees, gave birth to the Open Access movement. One problem for the Open Access movement, which aims at making research results freely available, is that scientists are reluctant to publish in journals that are free on the Internet, so called Open Access journals. This master's thesis aims at showing how scientists reason about their own publishing in scientific journals. It is investigated which factors are important when scientist decide on which journals to send their articles. The aim is to increase the understanding of scientists' views on Open Access.Six interviews were conducted with scientists in Biomedicine at Lund University.

This report is the result of a thesis carried out during the spring of 2010 at Sandvik Coromant in Gimo. The purpose of this thesis has been to make an inventory and mapping of information used by flow groups that are most relevant for the day-to-day work. This mapping will then form the basis for information supplied by an automated system.The project consisted of:Identifying how the information is supplied today.Inquiring into the needs of an automated system.Which needs of information that will be provided by the system.Data collection occurred in two ways, both through observations and interviews. Observations of the participants were carried out early in the thesis, where the aim was to create a picture of the problem, and gradually develop a basis for the actual interview study. At each observation, an unstructured observation was used, which means that all activity was recorded.

The aim was to explore how the first page of a student newspaper has been changed over time since it was founded in the 1960´s.This thesis explores how the front page of the student newspaper Lösnummer has been changed since it was founded in 1966. It concerns the location and frequency of elements and it is based on theories of layout, the first page and visual communicationIn addition, the thesis develops a new kind of method for determining the location of elements on the type area. The method is based on the hexadecimal number system. It is formed as a grid which is placed on the first page to determine the location of the elements.It concludes that the frequency of elements had its peak during the 1970´s and has ever since decreased gradually. Image placement has gone from being scattered all over the front page to be centered and increase in size. .

Dagens företag är i stort behov av information. Företag som har många avdelningar behöver möjligheter för att enkelt och smidigt kunna samordna information för hela företaget. Affärssystem erbjuder denna möjlighet genom en modulbaserad konstruktion som integrerar ett företags samtliga avdelningar i ett enda system. Problem kan dock uppstå då ett valt affärssystem inte passar företagets verksamhet. En kompromiss mellan system och verksamhet måste då försöka uppnås.Ett affärssystem implementeras ofta i samband med en metod, vilken ger detaljerade beskrivningar för hur implementeringen ska gå till.

This study aims to investigate how small scale manufacturing companies reason around an implementation of a PLM-system, as well as the suitability of these systems compared to larger companies. The study is built on a qualitative method. Initially, secondary data was gathered through books, articles and reports. Primary data was gathered through four interviews. Two interviews were performed with PLM resellers, one interview was performed with a PLM developer, and one interview was performed with a small scale manufacturing company that opted to not implement a PLM-system.The results imply that overall differences between larger and smaller companies exist in regard to the need of PLM systems.

Genom detta examensarbete har ett webbaserat system utvecklats för hantering av ämnesinriktade diskussioner i realtid. Systemets funktioner skapades med hjälp av PHP som ett serverspråk medan JavaScript användes som ett klientspråk. HTML och CSS användes för att skapa systemet grafiska gränssnitt. Samt att datalagring uppnåddes med hjälp av en MySQL-databas. Författaren använde sig av olika verktyg för att utveckla systemet.

Luleå kommun funderar på att införskaffa ett GPS-baserat kvalitets- och uppföljningssystem för gatudrift. Detta för att få en bättre kontroll på vilka aktiviteter inom gatudrift som har utförts samt när och vart de har utförts. Detta arbete åt Luleå kommun syftar till att utvärdera hur ett GPS- baserat kvalitets- och uppföljningssystem kan användas inom kommunal gatudrift. Vilken data som kan genereras från ett sådant system och hur den ska användas. Arbetet har genomförts som en fallstudie med uteslutande kvalitativt material.

This essay focuses on how women and the woman emancipation are described in high school history textbooks from the years 1970, 1980, 1990 and 2000, using the theories history consciousness and gender. Two textbooks are analyzed from each period. There are several gender theories, in this essay it is Yvonne Hirdman?s theory concerning woman- and gender history that is used. This means that the woman emancipation and women?s history are analyzed from the perspectives invisible, add, and-, how- and gender history.

The goal of this qualitative essay is to approach the knowledge of people who commit crimes. From a development psychology point of view, questions relating to childhood ang growth are some of the important subjects we choose to discuss. Our purpose is also to reveal the linkage between criminal behavior and different theories of the above mentioned perspective. To bridge the gap between the general and the individual, our survey was based on profound interviews with four inmates in prison. This offer an opportunity to capture the individual´s inner thoughts, feelings and experience about the criminal action.

Human Computer Interaction (HCI) is a broad discipline that studies different concerns regarding interactive systems? development. One of the major interest points within the discipline is the reasoning behind building specific functionality into computers and the long-term effects that usage of systems will have on humans.Within Human Computer Interaction there are theories and frameworks how to involve a user in the process of developing new systems. In this paper focus is applied to the development process within developing applications for Enterprice Digital Assistants (EDA) and to what extent the end-users are involved in the process. Fazer Bageri AB has been choosen to represent a business corporation that uses handheld computers in their everyday tasks.The method used to gather information for this study has been by performing interviews and observations with key stakeholders at Fazer Bageri AB and MobiOne AB.

The aim with this thesis, based on five childrens librarians statements, is to highlight their view of their work, and what they deem to be of importance when working with small children within the library sphere. My main question is as follows: What motive compels childrens librarians in their work with small children, and will Vygotskys theories be recognised in their statements. I have two questions as a base for this main question: How do childrens librarians work with small children, and do they utilise any special methods in their work? How do childrens librarians view their work tasks, and what do they deem to be of importance regarding small children and libraries? The thesis is based on qualitative interviews. As a theory I have decided to concentrate on Vygotskys thoughts on imagination and creativity, the Zone of Proximal Development, and childrens language development.

Many IT projects that have been developed in recent years are often considered to be unsuccessful. According to a study by Exido up to the 72% of all IT projects are considered to be failed. A failed IT projects means that the organizations that have ordered the new system may have higher costs or/and the system will not be ready in time. If costs are too high the new system might not be installed in the organization or if the system is not completed within the specified time frame the organization can become stagnant.In this paper we conduct an investigation of the failure of IT projects there we will examine where, in the systems development lifecycle four different phases, projects fail. We will conduct an empirical study of each phase, where we describe the key steps in the process; we will also investigate failed IT projects that are linked to the current phase.