Sök:

Sökresultat:

8503 Uppsatser om Sweden as a brand - Sida 61 av 567

Att vara mellanchef i Svenska kyrkan : en studie om den prästerliga mellanchefen i tio stora pastorat efter strukturförändringen 1 januari 2014

The proponents for conscience wants to get a clause that will allow the health professionals to due. scruples waive certain duties. Swedens decision makers has despite pressure from the Christian De-mocrats and the Sweden Democrats decided not to implement freedom of conscience in health care. The purpose of this paper is to investigate whether Sweden has the obligation to provide for freedom of conscience in health care. Furthermore, it must be examined, whose rights according to the law will go first, health professionals right to freedom of conscience or the patient right to equal treat-ment.

"Kom och hugg oss" : En studie om idrottsklubben AIK:s kommunikation i samband med det uppmärksammade hockeyderbyt den 22 december 2010

In December 22, 2010, the hockey clubs AIK and Djurgården played against each other in front of an audience of more than 11 000 people in Ericsson Globe Arena, Stockholm. Although it was one of the biggest games of the year, afterwards no one was talking about the actual game on the ice. The reason; several times during the game, hooligans from both sides started big quarrels and the hockey dome felt more like a war scene than a place for a hockey game. From a branding point of view, and along with similar incidents from the past, the night in December did not create a good situation for AIK and their image.  Therefore, in this essay I want to investigate how AIK communicated through the crisis. I also want to evaluate whether their communication was good or bad from the perspective of different crisis communication theories.The essay?s research questions are:How did media describe the crisis and AIK´s part in it?What effect did AIK´s previous history of similar problem have on the ongoing crisis?How did AIK communicate through the crisis?How was AIK´s image affected by the crisis?What did AIK do well/what could AIK have done better?To be able to answer these questions, several news articles from the sports paper ?Hockeyexpressen? has been analyzed as well as a text from AIK itself.

H?llbar Utveckling inom Modebranschen - En studie om modebranschens f?rb?ttringsm?jligheter ang?ende h?llbarhetsarbete

Inledning: Modebranschen har en g?ng i tiden betraktats som att vara h?llbar d? det exempelvis producerades plagg i sm? kvantiteter. Chinnaduraim (2023) konstaterar att modeindustrin har gjort betydande framsteg inom h?llbart mode, men hon p?pekar att det ?terst?r mycket arbete. Vilka ?tg?rder kan modef?retag vidta f?r att fr?mja h?llbar utveckling inom branschen? F?r att fr?mja h?llbar utveckling inom modebranschen ?r det avg?rande att modef?retag engagerar sig inom de centrala teman: Cirkul?r Fashion, Greenwashing och Grassroot Movement. Syfte: Studiens syfte ?r att unders?ka hur modef?retag kan jobba med h?llbar utveckling inom modebranschen. Metod: En kvalitativ metod har till?mpats d?r studiens datainsamling best?r av semi-strukturerade intervjuer samt offline observationer. Slutsats: V?ra resultat tyder p? att modef?retag borde till?mpa CF-modellen d? den p?pekar hur modef?retag borde endast v?lja ett typ av material f?r att underl?tta kl?dernas demonteringsprocess.

Vem bryr sig? : Ett kommunikativt perspektiv på fusionen mellan Växjö Universitet och Högskolan i Kalmar

This essay takes the three models from Allison and Zelikow book Essence of decision and applies them on the Swedish defense system. After the cold war the Swedish defense system had to undergo changes to be a more modern defense and be able to defend Sweden against threats. To also be able to cooperate with other countries in peacekeeping operations the Swedish defense had to be reorganized. The solution was to change direction from a defense system that was organized for invasion to instead be a movable defense ready for any challenge in Sweden or abroad. This reorganization will be analyzed according to the three different models..

Mode och varumärke i modeföretag - Dess eventuella samband och yttringar

Syfte: Syftet med uppsatsen är att kartlägga hur ett tänkbart samband mellan mode och varumärke kan se ut i modeföretag. Metod: En kvalitativ studie med ett abduktivt angreppssätt. Slutsatser: Sambandet mellan mode och marknadsföring i modeföretag är mycket starkt, även om branschen i sig, historiskt sett inte agerat som om så vore fallet. Centrala faktorer för modeföretagen med ett starkt samband i just dessa två begrepp är bl.a.: ? Överexponeringsproblematiken, det faktum att varumärken kan förbrukas.

Attityder inom extrem kampsport : En undersökning om Mixed Martial Arts inverkan på utövaren

There have been debates on the big differences in mathematics knowledge concerning pupils in Sweden and Finland. Especially, one common issue in the discussions of education is the Pisa test results, which take up in the media. In the Pisa research the Finnish pupils get through well year after year. Because of the discussions about the distinct school systems in Sweden and Finland, I found it interesting to investigate the divergence of the curriculums in these two countries. The main research questions asked were, what are the main differences and similarities in the Swedish and Finnish curriculums in primary school? Such as, is the assignment of primary school similar in Sweden and Finland?In my study I analyzed and compared by means of the curriculum especially mathe-matics teaching in primary schools in grade three in Sweden and in grade two Fin-land.

Tankar kring Torsk : Isotopanalyser av torskkotor för att undersöka vikten av torskimport i medeltida Sverige

This essay discusses the import of cod (Gadus morhua) in Sweden during the Middle Ages through isotope analysis of cod vertebrae. The isotope analysis is used to trace the cods origin to either the Baltic Sea or the Atlantic Ocean. The bones were subjected to d13C, d15N and d34S analysis; 64 of  the analyzed bones met the quality criteria. The isotop data showed that import of Atlantic cod was significant in medeval Sweden. The analysis suggests that there is no specific time or event that the sites start to import cod but this varies from site to site. .

"Ett lika fritt folk bör äga lika rätt" : Om förändringarna i jordägandet i Öja socken före och efter 1789 och 1809/10

During the time between 1660-1680 the nobility in Sweden came to be a gigantic landowner with 65 % of the total amount of land, but only 20 years later they lost almost half of their possessions. The eighteenth century was on its way ? a period in history were ?ordinary? people started to question the nobility?s right to be excused from tax, at the same time as farmers and the ?middlegroup? started to appropriate more and more land from the nobility and the Crown.Through King Gustav III:s document of 1789, land became free to own to whoever it was ? except from the prime nobility?s land; but the Swedish Parliament followed the wind of change, and 1809/10 this land was also free to own. At the end of 1840, the nobility owned about 19 % of the land in Sweden, and the farmers and middlegroup owned 69 %. The tide had turned...But Öja parish showed a different development compered to the rest of Sweden.

Bok- och grankonkurrens i Sydsverige - markegenskaper och naturlig föryngring :

In southern Sweden, beech (Fagus silvatica) and spruce (Picea abies) are two species with similar demands on soil properties. With increased global warming and high acid deposition the future may bring larger areas were the two species are overlapping, competing for the same soil. The aim of this study was to compare spruce and beech concerning distribution, cultivation and soil properties. From available data comparisons were made between spruce and beech forests in Sweden. Soil analyses were made on samples from beech forest in southern Sweden, with and without natural regeneration of spruce.

Bland feeds & tweets : svenska företags användande av sociala medier i arbetet med arbetsgivarvarumärket

Studiens syfte var att beskriva och analysera i vilken utsträckning och hur de 50 största svenska företagen använder sociala medier i arbetet med deras arbetsgivarvarumärke gentemot studenter och andra potentiella arbetstagare.Det är en beskrivande studie som använt en flerfaldig forskningsstrategi där kvantitativ innehållsanalys, kvalitativ innehållsanalys och semi-strukturerade intervjuer använts för att uppnå studiens syfte.Resultatet visade att användandet av sociala medier i arbetet med deras arbetsgivarvarumärke gentemot potentiella arbetstagare är lågt bland Sveriges 50 största företag. Endast 18 av dessa använder någon form av social media i detta syfte, och när det kommer till de företag som endast vänder sig till studenter är det endast 4 företag av 50. Men det står under ständig utveckling, både till antalet företag som använder det och sett till hur det används. Olika typer av sociala medier bidrar med olika möjligheter för att stärka arbetsgivarvarumärket, vilket stödjer forskning som menar på att en kombination av flera rekryteringsaktiviteter ger bäst effekt.Förslag till fortsatt forskning är att utföra en liknande studie om något år för att kunna följa utvecklingen i detta ämne. Även en förklarande studie för att förklara vilka effekter sociala medier har för arbetsgivarvarumärket vore av vetenskapligt intresse.Detta är den första beskrivande studien som undersöker i vilken utsträckning och hur sociala medier används i arbetet arbetsgivarvarumärket gentemot potentiella arbetstagare bland ett större antal svenska företag..

Bättre passform på blusar - ett examensarbete i samarbete med Ka of Sweden

Arbetet gjordes i samarbete med Ka of Sweden där uppgiften varit att framställa enbättre passform för blusar i vävt material. Den nuvarande passformen saknar en brabystanpassning och har liknande ärmhål bak och fram. Jag valde att arbeta fram denteoretiska delen först och sammanställa måttlistor för att sedan arbeta fram denempiriska delen med konstruktioner, avprovningar och färdigt första prov.Resultatet av mitt arbete blev mycket bra och det har varit kul att få arbeta mot ett företag.The work was done in collaboration with the Ka of Sweden where the task was to produce a better fit for the blouses of woven material. The current fit does not have a good bust adjustment and have similar armhole front and back. I chose to work out the theoretical part first and compile lists of measurements and then work out the empirical part of constructions, fittings and finished the first sample.

Läromedel i Samhällskunskap - En textanalys ur ett mångkulturellt samt interkulturellt perspektiv

This survey is a text analysis of 4 teaching books during a ten years period in Social studies from a multicultural and intercultural perspective. Taking as a starting point that society and the school in today?s Sweden are multicultural and in need of more intercultural teaching I explore teaching books in social science to se how they relate to Sweden as a multicultural society and their way of relating to intercultural teachings and compare them. The questions asked are: How do the different books describe the multicultural society in Sweden? What kind of intercultural tools are found in the books? And are there any similarities or differences among these books? The theories used as a starting point are reformulated by the author after theories of Von Wright and Lahdenperä to fit in to the context of a text analysis of teaching books and the method used is a content analysis with its purpose of describing how the books are constructed.

The Power of the Gift Bag : En studie om användandet av gift bags som marknadsföringskanal

In a time of fierce global competition, where an immense amount of commercial messages reaches consumers around the clock and in every conceivable context, companies constantly seek to find new ways to reach out with their product. One way to do so, that has increased in popularity in recent years, is the use of gift bags. A gift bag may contain samples, miniature products and even products in full size, as a rule from several different brands, which the recipient receives free of charge. The gift bag is typically distributed at some form of event, such as store openings, fashion shows, theme parties and the like, and the receiver of the gift bag can then evaluate the content without any obligation to purchase. The ambition of the companies that choose to participate with their products in a gift bag is, of course, that the recipient will find their products satisfactory, and ideally, that he or she will continue to consume the brand in the future.There are numerous scientific research contributions related to the use of free samples, but very few that concern the gift bag, where a collection of samples from different sources and brands appear.

Hur kan en applikation anpassas till Windows Phone? : En studie som visar utvecklingsprocessen för en smartphone-applikation.

The most common types of smartphones in Sweden are iPhone and Android. Development in the IT feld is constantly changing and Windows Phone is a new operating system that has been introduced on the Swedish market in 2010. However, Windows Phone user interface is quite different from iPhone and Android.The numbers of applications for smartphones are increasing, and users are making greater demands on better  usability. Users want the application to be easy to understand and fast to bring into play.  If the application contains a bug or has other user problems, it can ruin the entire experience. If the user does not have a good experience of the application, the user will quickly stop using the application.Companies that do not have any mobile applications would probably begin with an iPhone application.

Frihet till hat? : Hatbrott, rasistiska organisationer och inskränkningar av yttrandefriheten

The present paper is part of a project carried on by the Swedish Section of the International Commission of Jurists. Sweden has ratified several major international human rights instruments. Most of the rights are covered by national law, and only in exception is there a discrepancy between national and international law. Such a discrepancy is found in the UN Convention on the Elimination of all forms of Racial Discrimination, in which the State parties agree on penalizing and prohibiting the founding of and participation in racist organizations. Sweden is not complying with this statute, despite the fact that the government has ratified the convention.

<- Föregående sida 61 Nästa sida ->