Spectacular buildings and categorized districts are becoming more common elements in cities. In many cases, they are the result of city branding, which means choosing a city image and dealing with it like a brand to profile and compete against other cities. This essay study what impact on and roll in urban planning the trend might have. The first part relies on literary studies and describes what has been written about city branding. The globalization, the experience economy, urban management, urbanization and the theory of the creative class are pointed out as driving forces of the popularity and the spread of city branding.

Between 1814 and 1905 Sweden was in a union with Norway. During this time the two countries collaborated in many ways but there were also several differences between them. Swedish people went to Norway, often to find work, and this essay aims to examine who they were. An archive in Värmland, which people returning to Sweden during the years 1894 to 1903 were registered in, gives information about these people. From this we learn that they were mostly men in the ages 15 to 44 and they came from all over the country.

The Sami people are a national minority in Sweden, but are also considered as native citizens of Sweden, Norway, Finland and Russia. The world has however a very limited knowledge about the Sami?s and their cultural background.The aim of this proposal is to examine six different history schoolbooks which depict the Sami people in Sweden. In addition, one of the key elements of this proposal is to understand how the selected literature represents the Sami people.Lastly, the proposal also seeks to review if the literature in the schoolbooks represents the elementary curriculum goals (Lpo94).The selected method was to do a text analysis of the literature and to illustrate that is presented in the reviewed schoolbooks. The text analysis is completed with an analysis of the illustrations and pictures that are presented in the selected schoolbooks.The key findings were that the review in majority of schoolbooks has stereotypical descriptions of the Sami people. The Sami people are generally depicted with the hut and the reindeer management in majority of the reviewed schoolbooks.The research about the Sami people is inappreciable in majority of the reviewed literature. In addition, the Sami people are often presented in connection with ?other? history, such as the silver ore in the mines or the territory dispute with settlers from the south of Sweden.

This study has been conducted with the purpose to examine the marketing effects of waiting lines on the customer- and brand experience. Our ambition has been to describe how the waiting line can be used to heighten the positive experiences. The study has had a qualitative, as well as an inductive approach towards the subject. The study is mainly based on nine interviews with a total of ten respondents employed at nine different companies relevant to the subject. In the final chapter of this study we present our results and conclusions..

The Church of Sweden has in recent years offered activities such as Christian deep medita-tion, mindfulness and health days. This may be a way for the Church of Sweden to reach the modern man who would not otherwise have come to the church, but there are critics who argue that new spirituality has made its entry in the Church of Sweden. The phenomenon of Christian deep meditation has become increasingly common in the Church of Sweden. In order to satisfy my curiosity about what a Christian deep meditation is, I decided to write an essay about this. My question is as follows: How important is Christian deep meditation as a religious practice in the Church of Sweden? This essay is a qualitative study and I have cho-sen to perform eight pieces of interviews, two of them are recorded.

Marketing research has acknowledged the concept of authenticity. It is argued that consumers in modern society increasingly search for something real, in contrast to what they perceive as mediated and distorted. Producers of regional food brands has acknowledged this trend, and started to market their products as being authentic. Given the potential practical and theoretical contributions in studying the concept of authenticity in this context, this study aims to explore how consumers perceive these claims of authenticity. Therefore, the purpose of this thesis is to extend knowledge on how consumers come to perceive a regional food brand as authentic.

I dagens läge har varumärken blivit allt viktigare för företagen. Eftersom konkurrensen på marknaden ständigt ökar måste företagen ständigt utvecklas. Det räcker inte längre att ha den bästa försäljningstekniken eller olika erbjudanden utan nu måste det finns något annat som utmärker produkten/varumärket.Konkurrensen på marknaden ökar och det kommer in allt fler liknade produkter och nystartade företag. Pågrund av detta är vårt syfte med denna uppsats att titta närmare på hur nystartade företag bör bygga upp sitt varumärke för att få det starkt.Det finns många olika teorier och modeller från olika författare om hur företag bör gå tillväga för att bygga sitt varumärke. Man har också utvecklat olika fällor som bör undvikas.

Being a successful global business player depends on firm?s ability to mobilize its resources worldwide. For this reason getting the right people with the right skills, at the right time, at the right place is crucial and makes expatriation one of the most important issues of today?s business world agenda. In terms of expatriation; national culture provides the context for the whole process.

This master thesis was initiated with the aim to answer at what level of installed capacity of wind power in the northern parts of Sweden it would be beneficial to improve the transmission capacity from the northern Sweden. During the process of this work the aim has changed to try and create a model that can be used to analyze how well the hydro power installed in the northern Sweden can even out the quick changes in wind power production.To create a good model of all hydro power in northern Sweden is a very large job, unfortunately too large for a master thesis. This report therefore ends with an extensive analysis of the simplifications that have been made and their effects as well as a list of the future work that has to be done.The model that has been created have shown to be effective and produce good results. The conclusions that can be made is that the northern Swedish hydro power have very good possibilities to balance the wind power production. Only a few cases where water have been spilled even though there has been some free capacity has been discovered.

Rhetoric is a difficult discipline to define. For centuries, rhetoricians have argued and discussed the question: what is rhetoric? Over the past 20 years, Sweden has seen a new breed of companies enter the labor market - the rhetoric consultants. If the adverts are correct, these consultants will help you become a better speaker, a greater debater and a more critical and conscious listener. In other words, you can pay to become a greater rhetorician.

This thesis examines how the EU and Sweden aim to prevent radicalization through their strategies on preventing violent extremism (PVE). It contributes to PVE knowledge by examining how both actors plan preventive measures to combat radicalization and promote resilient societies. Analyzing Sweden's anti-terrorism strategy (Skr. 2014/15:146) and the EU strategy (COM(2020) 795 final), this study shows similarities in their approaches, particularly in targeting schools and youth with their preventive measures. Emphasis is placed on education to promote democratic and critical thinking, thus promoting resilience against radicalization.

This project was initiated by a veterinarian, that at stallion performance tests for breeding during a number of years, noted breed differences in various types of testicular disorders. Therefore it was of interests to examine the proportion of testicular disorders within certain breeds. The aim with the project was in a first part to study cryptorchidism in common horse breeds in Sweden. Information about castrations of stallions performed during a 10 year period (2000-2009) was collected from computerized case records at five animal hospitals. The case records showed the numbers of castrations, normal cases and cases preformed on stallions with cryptorchidism, abdominal respectively inguinal.

The purpose of this study was to examine customer attitudes towards flagship stores and how they perceive them. To ascertain this, and obtain answers to the research questions covering the study's main issues, we decided to turn to the customers who recently visited a flagship store.Our background theory is based upon literature from previous research done on the subject in the form of scientific articles and books. We present the theoretical concept that explains how flagship stores are used as a marketing tool and what impact they have on the new market. These will be helpful in answering our questions when we evaluate our results.!A theoretical framework, consisting of three value dimensions, was used as a support throughout the implementation of the study. These three values; hedonic, practical and social, should give us a better idea of what customers experience and what they value when they visit the flagship stores.!The method used in our investigation is of quantitative form, so that it can be feasible on a large crowd to thus contribute to a quantitative result.

Through the lenses of religion?s role in society, the purpose of this thesis is to examine, the role of the Church of Sweden in providing support to people at the end of life. Questions asked are:  "What types of spiritual support is offered by the Church of Sweden during terminal care provided in patients' homes and how is this support expressed in church orders, assembly instructions, plans of operations and congregation letters?" and " How can the work of the Church of Sweden be understood, based on theories of religion's role in society? The method used is a content analysis of the Church Order, assembly instructions, plans of operations and congregation letters in 17 different congregations within the diocese of Lund. I then engage in a discussion with theories on differentiation and the privatization of religion as a means to interpret my results.

Earth science is a dynamic system science that explores the structures and processes of the earth. Knowledge about the earth is important for citizens since the science is a vital part in the sustainable development of the society. Without good basic knowledge the citizens don?t have the possibility to anticipate in the questions and decision-making that concerns e.g. anthropogenic climate change. In the Swedish school system earth science is not an independent subject until academically studies at the University?s.