Den offentliga sektorn har reformerats genom att adoptera principerna för New Public Management vilket har inneburit att svenska kommuner utvecklat och prövat nya organisations- och styrmodeller för att möta marknadens och organisationernas krav på ökad effektivitet. Svenska kommuner är icke vinstdrivande organisationer och har komplexa organisationsstrukturer på grund av omfattande lagkrav. Varje förvaltning skulle i sig kunna utgöra en egen organisation på grund av de varierande tjänsterna som lagen kräver att kommunerna ska tillhandahålla. Inom svenska kommuner bryts visioner, mål och strategier ned på varje nivå vilket medför en komplex styrning inom organisationen. Det huvudsakliga syftet med uppsatsen är att beskriva och förklara hur förvaltningar inom svenska kommuner styr sina verksamheter genom strategisk ekonomistyrning.

Holmen Skog has only five out of 70 wood buyers who are women, This report is seen as a step in the process towards gender balance in the company. This is a problem that is equal over the entire forest industry in Sweden. They all think that sexual equal workplaces are very important to remain competitive, see things from different perspectives and development of the company. The survey was done by sending out questionnaires to all women who work and have worked as a wood buyer at Holmen, and as many men of both categories. These four categories became a total of twenty persons. To map the industry another questionnaire was sent out to the six largest forest companies in Sweden. The survey found that female wood buyers not finished their work earlier than men did, as they thought before.

This thesis explores how remote work impacts organizational culture and identifies leadership strategies that can preserve and strengthen the culture in a remote work environment. By employing a theoretical framework related to organizational culture, remote work, and strategies, along with a methodology based on qualitative interviews, the study aims to fulfill its specified purpose. Theories such as Schein?s three levels of culture and McKinsey?s 7S Framework are applied to understand and analyze the collected empirical data. The empirical data, presented through four themes, is based on respondents? experiences and opinions regarding remote work can lead to reduced social interaction and sense of belonging, but strategic digital initiatives and adaptive leadership can help maintain organizational culture despite the lack of physical presence.

In relation to the development of IT-products it is very important that the software supplier is aware not only of the target group but also the field of application. Usability should characterize the whole IT-design process as, in relation to this context, design includes more than merely those aspects which are visible to and thus can be interpreted by the naked eye. The study examines the specific qualities and properties that substantiate the usability and the demands that a customer rightfully expects from an IT-product. The user and the customer are highlighted in the same context in order to demonstrate that it is through the customer that an IT-product is defined as being useful. Thus, from this perspective, the user and customer can be considered as being the same person.

Goal: To describe which evaluation method is used by Swedish retailers to assess a potential retail location and to describe to what extent the retail brand effects this strategic decision. Design: Analysis of ten interviews with companies within five retail sectors in Sweden. Main study: Indication of what methods are used to evaluate a location and how a company's retail brand affects the decision. Results: Retailers use a mix of theoretical methods to evaluate the location attributes and possible profit. Most common among mixtures was an application of the analog method, residual method or the checklist method in combination with a financial assessment.

The purpose of this thesis is to deepen the understanding of our contemporary description of digital literacy using the perspective on knowledge from the Nicomachean Ethics by Aristotle. I have chosen to deal with the problem using a hermeneutic approach. The method of inquiry is based on close reading of the selected literature. The selection itself has been made after a strategic selection regarding perspective on knowledge and digital literacy. It appears in the thesis that there are substantial differences but also similarities between our contemporary description of digital literacy from Recommendation of the European Parliament and of the Council of 18 December 2006 on key competences for lifelong learning and the perspective on knowledge from the Nicomachean Ethics by Aristotle.Still, the result has been possible to use for the purpose of the thesis since the problem has an answer and a deepened impression of the understandings of digital literacy..

This essay reviews the situation for small actors in the Swedish clothing industry. In this essay we assume that loyalty is a requirement for survival on the competitive clothing market. Four small actors have been analyzed up on theories on loyalty, brand equity, relationship marketing, service marketing, quality, interactive marketing, distribution and value creating activities. The chosen actors are Fifth Avenue Shoe Repair, Boutique Sportif, Jenny Hellström and Ida Sjöstedt. The conclusion of the essay is that it is possible for small actors on the Swedish clothing market to build loyal relationships with their customers.

For the actors in the Swedish forest industry, it is important to have the ability to forecast the state in the privateforests. The information that comes out of the forecasts will be the base for the activities strategic direction.The aim in this exam is to survey what information that is present today as basis for forecast calculation, andeven to examine what other possibilities it might have in the future.From a limited geography and out of different time perspective forecast the felling potential in the privateforestry.With the word felling potential means regeneration felling and thinning. The exam will answer the questions:What information is needed to build a relevant forecast model?Is this information available today?Is there information to buy that would improve the forecast model?The result of this exam will be presented in form of a ”case study” showing the opportunities in the market tocreate a forecast calculation of felling potential in the private forestry within the Forest Owners’ AssociationMellanskogs wood-area Dalarna..

Purpose: The study aims to, from a companys point of view, describe how strategic work with customer loyalty is done.Conclusion: Another possible way to try to create loyalty is to exceed the expectations whether the customer is a member of the loyalty program or not. A strong brand with a good reputation can also contribute to a stronger loyalty. Reward systems gradually reward the customers since they first need to collect points, or in this case miles, to be able to use them later on. The staff is often educated in service to be able to interact with the customer in a professional manner. One way to interact with the members of the loyalty program is through profiles on the internet.

Syftet med denna uppsats är att utöka förståelsen för och kunskapen av, de strategiska beslutsprocesserna som föregår företags övergångar till outsourcing i organisationer med en relativt liten erfarenhet av strategin, respektive, organisationer som har en längre historia av strategin.I ?Make-or-Buy? stadiet av beslutsprocessen minskar företagets mångsidighet och djupet av analysen, när organisationen får större erfarenheter av outsourcing. I stadiet där företaget väljer leverantör substituerar djupet av analysen dess mångsidighet, när organisationen får större erfarenheter av strategin. Detta kan förklaras med att organisationen utvecklar ett organisatoriskt minne och organisatoriska rutiner. En modell utvecklas av författarna som början av en definitionsutveckling och grund till fortsatt forskning inom området..

In the end of 1998 the company Holmen Skog AB was certified accordint to the FSC system with an area of 1 036 000 hectare. After that Holmen Skog AB has been working actively with the nature conservation in the forestry. In order to control the quality of the company?s nature conservation in final fellings they started a yearly inventory which is called BAKRUS (Judgement of ecological and culture care in relations to policies for a persevering silviculture). After 1999 the control was expended to include all actions in the forest.

This thesis is about Fristadstorget in the city of Eskilstuna and how the square flow together with the user orientation could be improved. This work focuses on how public spaces best satisfy users through architecture, cognition and information interpretation. I've looked at people's movement patterns in Fristadstorget, with the help of observation from strategic locations. While I also integrated the city?s surrounding and taking in information from already existing buildings around the square.

This report was undertaken at the request of the Management and maintenance department of Swedish National Road Authority (Vägverket Region Sydöst) in Jönköping.In 1992, the management and maintenance of Swedish roads were laid out on external constructors. When putting out a tender for the work, the foundation is from a national set of rules which are in constant change. This report is limited to winter road upkeep.The trend in the invitation for tenders is that it is moving from the more conventional executional demands towards the less controlling demands. The downside of functional, less controlling demands is that it is difficult to articulate how to measure them. The order authority therefore has to find ways to make sure to get what has been paid for.In connection to the invitation for tender of winter road upkeep for 2005, the new set of rules, ATB Vinter 2003 was deployed.The main purpose of this thesis is to see which the big changes in the set of rules are and how these changes affect the organisation and activities of the constructor.It is also studied how the changes in execution is perceived by road users and how it affects the possibilities of the constructor to come as a newcomer to a new area of administration.Interviews and examination of sets of rules has led to a list of a number of changes that the constructors feel affect their work in any sense.Views from road users that have come in to the order authority have been scrutinized to see how they have experienced the change.

AbstractThis study is about describing the pre- internationalization phase and to studycompanies that are in this phase. We are trying to capture characteristics of decisionmakersin the pre- internationalization phase, to then compare the theoretical materialwith empirical material from case companies. Then in the final stages of the thesis, wewant to account for if we managed to answer our research questions. In the method, wegive a description of the approach selected in conjunction with the study. The study isqualitative and we used both primary and secondary data, with a deductive approach.The theory chapter will consider the most relevant theories that are related to the topic,which is internationalization, pre-internationalization, international entrepreneurship,and the psychology behind personalities, attitudes, and how these can affect theorganization's strategic decisions.

The Swedish telecommunication market was prior to the official deregulation 1975 characterized by Telia?s former monopoly position. This thesis studies how the deregulation of the market, and the thereby increasing competition, has affected Telia and how it has influenced Telia?s marketing strategies.The theoretical framework, from which the conclusions will be made, is a combination of the theory about strategic learning behaviours by Slater et al, and Grönroos? theory about a marketing continuum. The empirical work material is the result from two interviews with former key figures at Telia, and a briefing of Telia?s annual report between the years 1993 and 2006.Research findings indicate that Telia has gone from being product oriented with a strong technical focus, to becoming gradually more market oriented with competition orientation but foremost customer orientation as their most distinguished learning behaviours.