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4311 Uppsatser om Sport communication - Sida 35 av 288
Upproren i Arabvärlden. En studie i kommunikationskanalernas roll i kollektiv handling
The purpose of this study was to examine how modern information and communication technology influence collective action within the framework of social movements. By studying the protests in the Arab World 2011, and focusing on the social movements in Suleimanya in northern Iraq, by observation taken on place, the essay discusses that collective action is closely related to the use of technology, for example cell phones and Internet.Result shows that modern communication technology has enabled immeasurable access andconnection between individuals throughout the world, which seems to be different from previouscollective action. The new communication channels in the form of social media, has been used for the dissemination of information and news, documentation, organization and membership recruitment in the social movements in the Arab World and Suleimanya. The new social movements have the tendency to be decentralized and flattened organized, they are now self-organizing and that they only do a whole as global patterns, as evidenced by the social movements in the Arab World andSuleimanya..
Aegishjalmur, tyrrunan och valknuten : En kvalitativ studie i användandet av fornnordiska symboler bland nationalistiska rörelser.
The students participating in my development work will work with a process book for handicraft studies. In the beginning of their studies, the students need practical knowledge about the development of the profession itself, but they also need to be challenged and learn how to solve problems on their own which will help them gain a deeper knowledge of the subject. I focus on open questions to create a process with the students. This process is created when working with Solution-Focused-Education. Through ?assessment for learning? we can help the students to improve their self-assessment and understanding of the learning process.
Datormedierad kommunikation upprätthåller kontakten : IT som stöd för internationella studenter och soldater i utlandstjänst vid geografisk distansering
It has become more popular to work abroad and companies have become more global than they used to. A big reason for this is due to globalization and the progress done within the field of technology. Because of this aloofness that occurs, a gap between the expatriates? personal life and his or her working life develops. The cases focused on in this paper includes people who are distanced from their private lives at least a few consecutive months but are all aiming to get back when they are done with their individual errands.
Utveckling av häckvagn inom friidrott
I denna rapport presenteras det examensarbete som Emanuel Öhman utfört under vårterminen 2012 på Mälardalens Högskola. I rapporten redovisas det projekt som utförts för att vidareutveckla en häckvagn som används inom friidrott.Uppdragsgivaren Nordic Sport AB har i dagsläget en häckvagn på marknaden, som bland annat kommer användas i friidrotts-EM 2012 i Helsingfors. Syftet till vidareutvecklingen av häckvagnen är att sänka produktens fraktkostnad.Direktiven var att ta fram ett koncept som uppfyller kundkraven som ställs på produkten, samt att minska produktens volym och vikt, då dessa är direkt styrande av fraktkostnaden.Projektet börjades med en problemförståelsefas för att få en ökad kunskap, samt ta reda på vilka önskemål och krav som ställs på produkten. Utvecklingen av den befintliga produkten utfördes med olika produktutvecklingsverktyg.Resultatet blev en häckvagn vars helhet påminner om Nordic Sports nuvarande häckvagn, där vikt och volym reducerades. Samt att vagnens ramkonstruktion kunde dimensioneras ned efter simuleringar och beräkningar.Analysen visar att konceptet uppfyller de krav som ställs på produkten på ett mer resurseffektivt sätt än vad Nordic Sports nuvarande produkt gör och projektets mål kan ses som uppnått.I slutsatsen framgår det att projektet gått bra.
Meningsskapande i formella och informella möten : En studie av Räddningstjänsten Karlstadsregionen
To work in an unpredictable work environment requires communication that functions well. In every organization it?s important that employees receive information that is relevant yet not confusing. Due to that, our ambition with this study is to understand how rescue effort organizations communicate in meetings; and whether their communication is clear or not. Our subject for this case study is the Emergency Services in the region of Karlstad.
Granskning av en ridskolas hästkunskapsmaterial
Equestrianism is a big sport in Sweden with many practitioners. It is a dangerous sport and it is important for the rider to be aware of the risks, to study equine ethology and know how to handle the horse, to avoid accidents. Today most people have their first contact with a horse through a horseback riding school. Ölmstad rid- och körsällskap is a riding school that provides their pupils with a different kind of lessons. The lessons are 90 minutes long and contain both riding and horse-knowledge education.
Flipp eller flopp?: En kvantitativ studie om bloggens potential som marknadsföringsmedium
The blog has become a widely discussed subject, but while marketers do invest in blogs, there is little evidence on the how the blog works as a marketing tool. Therefore, we thought it would be interesting to create a greater understanding of the blog's potential communication effects. To demonstrate the potential of the blog in comparison with more traditional media, we decided to compare the communication effects achieved by a blog with those achieved by an online magazine. We pursued an experiment where we exposed an identical text about a brand to respondents in seven blogs and in seven online papers and measured the resulting communication effects in terms of attitudes and intentions towards the exposed brand. The quantitative study showed that the blog in some basic aspects works as a more traditional media; when the consumer forms positive attitudes toward a text in a blog, the attitude spills over to the attitude toward the brand, with higher buying and w-o-m intentions as a consequence.
Vindkraftens påverkan på sin omgivning : En fallstudie
Purpose of this thesis is to study the impact of wind turbines on their surroundings. It also aims to analyze how the communication looks between the authorities, the planner and local residents prior to the establishment of wind turbines in Lännäs/Odensbacken in Örebro, where three wind turbines set up in a group.The results of this survey show that the participants experience themselves not as especially disturbed of the turbines in the form of large noise, shadows, and sleep disturbance indoors and outdoors. Participants felt that no change had taken place on the natural environment (52%) since the turbines became operational. It was 49% of participants had got no information about the establishment of Örebro Municipality, Örebro County Administrative Board or Wind Power Company. Scientists/experts had the highest confidence of 86%, politicians and the media/journalists had least confidence.
Varumärkeskommunikation för marknadsledare : En studie av Red Bull's varumärkeskommunikationoch image
The purpose of this thesis is to through brand communication and Red Bull?simage examine how they position themselves as leaders on the Swedish energydrink market. We chose relevant theories within buzz marketing, word ofmouth, sampling and events. Our method of preference was quantitativequestionnaires which we spred through email to students at the LinneausUniversity and other social networks such as Facebook and blogs. Our empiricalstudy is based on our questionnaires and information about Red Bull.
Strategisk kommunikation inom fastighetsbranschen : En kvalitativ undersökning om skillnader och likheter i kommunikationen mellan ett kommunalt och privat bolag
The aim of this study is to find and highlight the differences and similarities in the strategic communication in two real estate businesses with different proprietaries. In order to achieve the purpose, theories and previous research on public relations, strategic communication, mediatization, framing and new public management has been used. The study was conducted through interviews with two different organizations, Lerstenen who is based in Umeå, and Övikshem who is based in Örnsköldsvik. The analysis and results showed that the key difference between the firms was the spontaneity that influenced the private one, in contrast to the public firm that relied on solid structures to manage their communication. The results also showed that differences in basis conditions both allowed and hindered the possibilities with the communicative efforts that the two firms could do..
Konst på internet idag : En retorikanalys av konstverksamma organisationers självpresentationer
This is a qualitative study about Art transformation and commodification in the digital age. The study applies a rhetoric analysis with the aim to understand how art sellers, gallery owners and entrepreneurs take part in this transformation process through their websites? presentation texts ?about us?. The analysis is related to communication theories but it is also inspired by other theories such as Gramsci?s hegemony theory and Bourdieu?s cultural critical theory.
GRAFISK PROFIL TILL EN BLOMSTERHANDEL - corporate identity for a flower shop
This project aims to explore how to create a working concept-based flower shop visual identity, with focus on brandig, eco-branding and visual communication.
My main question is:
How do I create effective visual communication for an ecological flower shop?
The results of this thesis are that there are things to consider when creating a visual identity with an ecological concept. The most important question is if there is any benefit for your company to go green, otherwise positioning of your company will be hard. What I realized during the design part of my project was that if I use the methods described in this thesis and consequently applying my choices after the flower shops identifying words, a working concept-based visual identity will be possible to create..
Svåra samtal : En sociologisk studie om ledares erfarenheter av svåra samtal i arbetslivet
This qualitative study is aimed to explore the leaders? experiences of difficult conversations in their work. We have examined if they take on a different role during the difficult conversations and how communication can affect their leadership during the conversation. We have also examined the importance of the leaders? ability to distance themselves from the sensitive subject and situation, to maintain their role as leaders.
Du tysta, ej glädjerika sköna. Betydelsen av kommunikationsutbildning för att utbilda bättre ledare.
Every year, reports are published that shows how universities fail to meet the demand from companies who are looking to hire students with solid communication skills. At the same time, the importance of communication for effective leadership is constantly increasing. Today, many business schools around the world states that they strive to educate future business leaders and have therefore realized the importance of teaching the skills of communications to its students. The majority of Swedish business schools, however, have not yet made communications an essential part of their curricula. This indicates that most business students in Sweden today, do not receive the toolkit needed to take on leadership roles.
Drömjournalen : En studie av vårdmedarbetares upplevelser av samtida och framtida vårdkommunikation
The effectiveness of communication in the Swedish healthcare system context has long been the subject of debate. Issues stemming from usability, accessability and interpretation affect the lives of patients, and yet the vocal groups in the healthcare communication debate are patients and administrators, not healthcare professionals. With the advent of eHealth services and new demands being put forth on the ability of healthcare professionals' to handle increasingly numerous and innovative systems, it is of more importance than ever to understand the healthcare professionals' work context. This article is based on interviews with five healthcare professionals concerning their views on electronic health records (EHR), eHealth services, trends in healthcare services development in Sweden, as well as their views on the future of eHealth solutions and health information technology (HIT). Analysis of collected information shows an apprehension among healthcare professionals towards electronic communication, as well as a dissatisfaction with the usability of modern healthcare systems.