Denna uppsats behandlar hur varumärken kan förstärkas genom tillämpning av de olika country of origin strategierna. Vi har använt en kvalitativ undersökning av två fallföretag för att besvara vårt syfte. Vi har kommit fram till att företag som tillämpar effekterna av country of origin kan på ett effektivt sätt förstärka sitt varumärke. Brand origin strategin anser vi vara mest lämplig vid ett varumärkes introduktion på marknaden medan country image är en strategi som är hållbar i ett längre perspektiv..

This study is an attempt to shed light on the importance of fiction as a bridge between different cultures and traditions. The objective of this essay is threefold. First it explores the potentiality of fiction as a communication channel between different cultures, societies and social groups. Secondly, it studies the availability of foreign fiction in Swedish language. And thirdly it tries to approach and analyze the structures and mechanisms behind that availability.

The goal of this paper is to find out how solar cells can improve energy efficiency on-board M/S Sydfart. The paper is based on a number of energy measurements on board the M/S Sydfart. The solar surface is calculated by measuring the available space for installing solar panels. Global radiation data is taken from STRÅNG's database, the data is then used to calculate the theoretical power produced by the solar cells. Energy efficiency is analysed in two ways.

The purpose of this study is to analyze the interrogation transcripts of interviews with girls between the age of 11 and 16 who are alleged victims of sexual crimes. The examination is done from a gender perspective, by comparing six interrogations by male interrogators and eight interrogations by female interrogators. The study has used linguistic indicators relating to the interrogation methodological guidelines, in order to highlight how the interrogators give girls the opportunity and space to share their experience of the alleged sexual offense. Text material is categorized based on themes and analyzed in detail to find any gender-specific patterns of hearing leaders and if the girls are given space and opportunity for a free storytelling. The results show that in several themes, differences between the male and the female interrogators can be discerned.

The purpose of this Masters thesis is to investigate the reasons for public libraries to have story-time today and also the reasons for story-time at the public library historically in Sweden. Why is the phenomenon of story-time still existing at public libraries today? The study is based on a questionnaire that was sent to childrens librarians in the Västra Götaland region. The material collected in this questionnaire was put together and resulted in six different categories showing the libraries purposes and thoughts of their story-time activities. The categories were: cultural heritage/tradition, joy of reading, language and imagination, library visits, storytelling and mutual experience.

This paper deals with the use of Internet at Swedish public libraries. The author asks whether public libraries should or should not limit access to information available on the Internet. Starting from the American discussion, concerning Internet at public libraries, the author shows the Swedish attitudes. The paper demonstrates that many Swedish public libraries have adopted rules forbidding retrieval of certain kinds of information, such as hard-core pornography and racist propaganda. The persons in charge of such actions claim that public libraries should provide high-quality educational literature and should not spread mass-produced, provocative information.

Normal children acquire the necessary social habits without being consciously aware of this, they learn instinctively. (Author?s translation from Swedish to English) (Asperger & Frith, 1998, s. 21) This essay is about people who do not learn to socialize, the social habits, instinctively but through conscious learning. We have interviewed three adults with the diagnosis of Asperger syndrome with the aim to let them tell us about what it means to have a neuropsychiatric disability.

Uppsala är ett exempel på en kommun som enligt sin senaste översiktsplan ska eftersträva främjandet av stadsliv, något som jag har tagit fasta på i denna uppsats som behandlar en del av Svartbäcksgatan, mellan S:t Olofsgatan och Skolgatan, i centrala Uppsala. Detta gatuavsnitts läge samt stora utbud av målpunkter ger förutsättningar för ett ökat stadsliv, vilket skulle kunna uppnås genom att gatan byggdes om. Uppsala kommun planerar också en ombyggnad av gatan, vilket gjorde det extra intressant för mig att arbeta med Svartbäcksgatan. För att få reda på hur stadsrummens form kan påverka stadslivet använde jag mig av den danske arkitekten Jan Gehls forskningsresultat som de presenteras i hans bok Byer for mennesker. Syftet med arbetet var att undersöka hur Jan Gehls teorier om främjandet av stadsliv kan tillämpas i en gestaltning.

The study which has been made is a qualitative observational study where play forms and participation of adults were observed in two preschools. The word play is defined in the study with an ?as-if? ?nature based on Knutsdotters definition which differs play and activities from each other. The observed play form has been analyzed according to the concept of imitation and imagination play. To get a complete base of the study a few children on some occasions drew what they played or would like to play.Through photographs of these drawings and how the children described and explained what they drew a connection could be made with the children?s play forms.

In East Africa live two species of Griffon Vultures; Rüppel?s Griffon Vulture (Gyps rueppellii) and African White-backed Griffon Vulture (G. africanus). One of the apparently most important factors limiting the population of these birds is food supply. Griffon vultures nest for eight months of the year, and are during this period geographically tied down to the nesting place.

The goal of this paper is to find out how solar cells can improve energy efficiency on-board M/S Sydfart. The paper is based on a number of energy measurements on board the M/S Sydfart. The solar surface is calculated by measuring the available space for installing solar panels. Global radiation data is taken from STRÅNG's database, the data is then used to calculate the theoretical power produced by the solar cells. Energy efficiency is analysed in two ways.

This paper constitutes graduate work at the Depart-ment of Urban and Rural Development at the Swedish University of Agricultural Sciences. In this paper the urban structure of the million program suburb Husby in Stockholm is examined and what effect this structure has on social life in the area. The main objective of the study has been to, with the help of morphological analyses, examine how to create meeting places and make the Husby Park more accessiblefor the inhabitants in Husby. There has been a selection of analyses to ensure that Husby?s spatial relationship with surrounding suburbs as well as local spaces in the Husby Park is described.

Since their invention in 1999, CubeSats have become a widespread standard for small picosatellite missions. CubeSats allow for quick development of satellite payloads and launch in space without the high costs of a normal satellite. Emphasis during the CubeSat design process is placed on use of commercialoff- the-shelf (COTS) components and reuse of previously-designed units.This report describes the interfacing of a scientific magnetometer, the Small Magnetometer in Low-Mass Experiment (SMILE) to such a CubeSat mission, the Space Weather using Ion spectrometers and Magnetometers (SWIM). Design of a complete platform for use in multiple such missions is presented here.Modularity is one of the key aspects followed in the course of the work. A new board containing the analog pick-up and compensation circuitry for SMILE has been designed to fit inside a CubeSat frame.

The purpose of this masters thesis is to examine outlines of literary history for students at upper secondary school from a gender studies perspective. Earlier theoretical work concerning outlines of literary history is sparse. There are three dissertations, but none with an explicit gender perspective. The theoretical approach comes mainly from theories in literary historiography and gender research. Also discussed are the following concepts: canon, literary field and literary valuation.

Jag har studerat en liten torgbildning på Hisingen, Göteborg, i området Jättesten. Platsen är intressant då den har många besökare trots att den ligger vid sidan av de större stråken. Platsen har en del gestaltningsproblem och stora nivåskillnader, som gör den svår och otillgänglig. Intresset för torg och offentliga rum är större än någonsin och välgestaltade gemensamma platser har anlagts i nya bostadsområden såsom Norra Älvstranden i Göteborg, Hammarby sjöstad i Stockholm och Västra hamnen i Malmö. Men vad händer med förortstorgen från efterkrigstiden? Hur används 40-, 50- och 60-talets torg idag? I mitt examensarbete har jag också studerat olika torgstrukturer från olika epoker under 1900-talet då byggnadsidealen skilt sig åt.