Purpose  The purpose of this paper is from a consumer perspective analysis whether or not blogs are affecting a customer?s purchase behaviour to a larger extent compared to traditional marketing methods through TV commercials. Additionally, within the scope of this try to identify the type of consumers that are more influenced to a purchase decision by blog contents compared to others.Methods Through a quantitative approach this study will examine the effectiveness of advertising in blogs. A survey was used in order to collect data where the respondents corresponded to the population in Sweden in the ages 15-79. Initially the size of the blog audience was estimated and thereafter it was examined how many of these that were affected towards a purchase decision by blogs.

The use of combi-drilling during spring tillage has become very common in southern Sweden in recent years. Combi-drilling leads to fewer passes on the field and better plant nutrient utilisation. An example of a combi-drill is the Väderstad Rapid, which is very widely used in spring tillage in southern Sweden. The Rapid has separate fertiliser and seed coulters, which means that the draught requirement is relatively high. It thus requires large, heavy tractors, which compact the soil and are comparatively expensive to buy and run. A few years ago the Finnish combi-drill Tume Nova Combi came onto the Swedish market.

Corn is an important food and feed crop in the world, in Sweden it?s up till now grown on limited acreages mainly for silage. But I think it can get more important if you can grow it also for grain, because it?s a good animal feed for example, for life stock-, pigsand poultry. On of corns advantage is that it can produce the same amount of dry matter as for example wheat, barley and rise but with 25% less water. I will examine if it possible to grow corn for grain production in the south of Sweden.

Products and services have for a long time competed with their brands. For some time now, cities have begun to compete with each other to attract visitors and other stakeholders to come to their town. It is important that the citizens feel as they are a part of the message that the city sends out in its communication.Cities are today working actively with their brands, much like regular companies, in order to create the profile and image in order to be competitive against other cities and places. Cities and places are part of a dynamic process which includes both positive and negative events. These events might have an impact on the brands, and therefore it is a necessity to be able to react on these events to make the most of positive things and deal with the negative in a way that minimizes the effects on the brand.Citybranding as a research field is quite new.

The aim of this study was to examine the amounts of heavy metals in the sediment of a wetland constructed for stormwater treatment. The wetland is called Vattenparken and is located in the city of Enköping. The heavy metals which were analysed were Pb, Cd, Ni, Zn, Cu, Cr and Hg. The total metal concentrations were determined using HNO3 chemical extraction. From 8 sampling sites 5 sediment cores were taken.

Consumers today seek added value to the ordinary products/services that companies are offering. Consumers must get their emotional need satisfied - a need for experiences worth remembering. At the same time, the consumers are engaged in ethics and morals. Companies use events frequently as a marketing approach to meet the customer?s demand of added value.

Chapter 1 defines the aim of the project and gives a general orientation about ground heat extractors. In chapter 2 physical processes that could be expected to be involved in the heat transport around a ground heat exchanger are discussed. It is shown from a literature study what amount of moisture transport due to thermal gradients there could be expected in a ground heat exchanger. The conclusion is drawn that the moisture gradient (Sr) is of same magnitude as the driving temperature gradient (°C). At the expected amount of increased moisture around the pipes the moisture transport could be considered to have a little effect on the brine temperature.

Purpose: The purpose of this thesis is to give a contribution to the studies of what strategies those are of importance for challengers in consumer technological markets aiming for the market leader position. To be able to investigate this phenomenon we have chosen to study Microsoft?s second position in the video game console industry. In addition, we want to illuminate Microsoft?s competitive advantages, how Microsoft can take advantage from Sony?s setbacks and what strategies those are of importance for Microsoft in the battle of becoming the market leader.

Lichens are adapted to bright and sparse forests on oligotrophic ground. Due to a slow growth rate and high light demand lichens will suffer from competition in eutrophic environments. Therefore, lichens have disappeared from managed forests where the forest industry has increased the productivity. A reduced abundance of lichens will affect both biodiversity of the forest and the reindeer winter graze lands. It is important to understand how and for how long fertilization affects the abundance and diversity of lichens in order to protect lichen rich ecosystems. We have registered the biomass and number of lichen species in eight plots (four nitrogen rich and four nitrogen deficient) and compared fertilized Sami settlements with their oligotrophic surroundings in the nature reserves of Tjeggelvas.

During the spring of 2013 we developed a visual identity for Jönköping Bandy, a bandy association in Jönköping, which was founded in 1947.Jönköping Bandy?s main problem was the low interest for the association by the local people. The association also had problems with the economy, which made it hard for them to merchandise themselves.In Jönköping, there were a lot of sport associations, and therefore, it was difficult to find sponsors. One way to help the association, was to create a good visual identity for them. A visual identity that would reflect on the proper values of the association.The intention was: ?Through graphical design, we want to convey Jönköping Bandy to a larger amount of people, and get increased knowledge in graphical idiom.? and was torn apart into these three questions:What core values does Jönköping Bandy have, and how can we convey them through the visual identity?Which visual materials does Jönköping Bandy need?How do other teams in Allsvenskan Södra merchandise themselves through their websites?The work began with a study of relevant theoretical literature, with focus on graphical design.

The third most common conifer in Sweden is Pinus contorta (lodgepole pine). It originates from the western part of North America and was brought here in the end of the 1920s. The lodgepole pine is today allowed for commercial plantations in central and northern Sweden, excluding high altitude locations. Since 1979 only plantations with scientific purpose are allowed in south-central and south Sweden. This document is focused on how lodgepole pine manage perform compared with Pinus sylvestris (Scots pine) in the southernmost part of Sweden, Götaland. The idea came from the fact that the Swedish government is evaluating a notification from the National Forest Agency that suggests lodgepole pine to be allowed for commercial plantation even in southern Sweden.

Most of the beef production in Sweden has been integrated with milk production. Since the 1990:s, the number of dairy cows has decreased. A specialised beef production has developed in purpose to compensate for this decrease. The consumption of beef have increased in the last decade, but the Swedish production has no followed this trend. In 2004, the percentage of beef self-sufficiency in Sweden was 60 %.

The current standards for design of steel beams are divided into four classes based on the slenderness of cross-sectional parts. Depending on the section class a beams load capacity is either determined by a plastic, elastic or a reduced elastic model. The division between cross-sections calculated by a plastic and an elastic model is today done in a very harsh way with no smooth transition. This leads to a large difference in the calculated resistance for the sections located near the class limits. Elasto-plastic sections are in the current situation calculated as purely elastic and their large plastic reserve is not considered in the current standards.

Hemp has been used for textiles for a long time in history until it became illegal to grow in many countries in the 1930s. It is interesting from an environmental point of view because it doesn?t need any pesticides and in most locations it doesn?t need any irrigation either, compared to cotton, which normally requires big amounts of both pesticides and water for irrigation. Hemp is a bast fiber, which means that the fibers are located on the bast of the stem (on the outer layer of the stem). Therefore they cannot be spun directly, they have to be removed from the stem first.

SummaryAt the summer festivals and it?s campsites there are each year thousands of tents left behind. Last year, at the Peace and Love festival in Borlänge, 220 tons of garbage was left behind at the festival area, much of which is tents. 69% of festival goers have at some point left behind a tent on a festival campsite. Many of these tents is purchased very cheaply, for a single festival.