Due to the harsh competition among Swedish food retailers, in-store marketing is a crucial component in the stores marketing strategy. In an attempt to differentiate among its competitors, COOP Sweden has begun to use concave store shelves. Although the food retailing industry is one of the most studied, no research has been conducted on the concave store shelves. The objective of this study is to describe how these shelves effect the customer perception of the assortment, their experience of the store environment and their buying behavior. An S-O-R framework is used as an overall basis in order to outline the effects investigated in this paper.

Social media has changed the way that corporations can communicate with their target groups. Instead of using one?way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients and through the interaction build strong relationships. The interaction is an ideal process for corporations to create brand associations and strengthen their brand equity to position their brands in the minds of the consumers. But social media is also a devious medium because everyone are invited to contribute their opinion and news travel fast in social atmosphere, success and crisis can appear fast and out ofnowhere.

The increasing significance of social economy as a concept is linked to general global processes such as the crisis of the welfare state, neoliberal globalization, anti-bureaucracy tendencies and decentralization, but also to a growing political interest in human rights and social development. In Sweden the idea of the social economy generates wide support within civil society as well as within the government and across party political boundaries. Furthermore, what is problematic in this context is the fact that the discussions on the subject tend to be relatively uncritical and often it seems as if though the expansion itself is the main objective. The emphasis on cooperation and the third sector in terms of welfare production implies a set of risks in relation to state responsibility, democracy and the autonomy of civil society. This paper aims to explore those risks and how they can be dealt with within the Swedish context..

Platelets are small fragments, but they are of crucial importance for the coagulation. The risk of spontaneous bleeding increases when the level of platelets falls below a thrombocyte particle concentration threshold value of 50 x 109/L. In those cases a platelet transfusion might be compulsory. Ongoing research tries to improve the quality of the platelets and to increase the safety of the method used. However, we still need to better understand which factors that affect how patients react upon platelet transfusion.

The main purpose of this paper is to describe and analyse how social worker on a specific Social Service Agency describe their experiences. My focus has been to concentrate on social worker, whose task is related to young people. The paper is presented from three different themes; work assignments, professional roles and projects in life. The central questions are; Which are the socialworker´s main tasks? How does the social worker see himself in his professional role? Have their expectations been fulfilled? Where do they get their motivation from? Which are the reasons why the job as social worker is so strenuous? I have interviewed four social workers (semi-structured interviews), and a qualitative method is used.

The aim for this paper has been to examine three textbooks designed for science education in upper secondary school in order to determine whether they convey any specific attitudes regarding what is considered to be ideal knowledge within the field of biology. The main focus has been to investigate if different types of design strategies have been used to emphasize certain values or attitudes and if this proves to be the case, how is this achieved specifically?                      For this purpose I have conducted several different qualitative linguistic analyses of the textbooks. The theoretical framework for the analyses lies within the main field of critical linguistics and more specifically in the context of systemic functional linguistics. The two main language models I have chosen to use for my investigations are functional grammar and multimodal text analysis.                      My results imply amongst other things that by conducting an overall assessment of the headlines in the textbooks a fair assessment can be made of which overall attitudes the books convey.

The main purpose of this essay was to study how the social service and the lawcourt have implemented the UN Convention on the Right of the Child, particularly incorporating the childs best interest in social services, child welfare investigations and the lawcourts judgement. We considered how the needs of the child, and the will and view of the child was documented. Also how the parents capacity and the environment factors, were documented in the social services investigations and the lawcourts judgement. The study was based both as a literature study and a document analysis. We analysed ten child welfare investigations from a social service office and their belonging lawcourt judgements.Our conclusion of the study is that the child is in focus both in the investigations and in judgement.

Syftet med detta arbete har främst varit att lära oss mer om bedömning. Vi har uppmärksammat bedömningens avgörande roll för elevers kunskapsinlärning och intervjuat några lärare om vad de har för uppfattning om bedömning. Fokus har lagts på resonemanget kring relationen mellan de-ras syn på bedömning och olika måltyper. I resultatet redogör vi för de olika lärarnas resonemang kring målen, bedömningssätt och bedöm-ningssituationer. Vi har även uppmärksammat att vissa lärare har en intuitiv kunskap om vad ele-verna kan och detta problematiserar vi i diskussionen, men har även redogjort för, de av oss in-tervjuade lärarnas resonemang kring detta.

This case-study examines the correlation between young men and democratic instability in group discussions with two analyzing methods in one. One part of the method used is deliberative democracy which aims to explain how democracy works within the frames of discussion in ordinary citizens groups. In this study the citizens is upper level secondary school students. The other part of the method used is the theory pulled by many scholars lately, the demographic impact on democracy. With these two combined in one this study compare the theory of young men as more active in political violence and as a destabilising factor of democracy on country-level with the results of the study in deliberative democracy in small group discussions.

Denna C-uppsats i social omsorg är en kvalitativ litteraturstudie som baseras på teorierna om ledarskap, ledarstilar och förändringar i organisationer inom social omsorgsverksamhet. Syftet med studien är att fördjupa kunskapen om organisationsförändringar inom social omsorgsverksamhet och att öka förståelsen för valet av olika ledarskapsstilar vid organisationsförändringar inom social omsorgsverksamhet. Resultatet som författaren till studien presenterar är att chefer/ledare inom social omsorgsverksamhet ständigt möter nya förändringar. Detta beror dels på samhällsutvecklingen och synen på funktionshindrade, dels på att chefer inom social omsorgsverksamhet stöter på nya situationer och problem inom sitt yrke som ledare. För chefer/ledaren innebär detta att han eller hon måste anpassa sin ledarskapsstil till den specifika situationen eller till det problem som ledaren kan hamna i..

How do probation inspectors describe their female clients and female offenders? Are there any discrepancies in treatment between male and female clients? In what way is the social interaction between female clients and inspectors constructed and described?  These are the issues we have explored in this study. Qualitative semi-structured interviews with a total of nine probation inspectors; six women and three men, were used in order to examine the probation inspectors? constructions of clients and the construction of interaction between them. By applying Foucault?s theory of power relations, Hirdman?s gender theory and Olsson?s theory of preconceptions when analyzing the results five themes were identified; descriptions of the work of the female client, descriptions of the interaction with the female client, descriptions of the female offender, descriptions of backgrounds why women commit crimes and descriptions of society's view on the female offender.

Bakgrund: svårigheter uppstår med kommunikationen mellan patient och sjuksköterskan vid insjuknande i Alzheimers sjukdom vilket leder till hinder i smärtbedömning av personer med Alzheimers sjukdom jämfört med bedömningen avpersoner utan kognitiv nedsättning. Syfte: syftet med litteraturstudien var att belysa vikten av korrekt smärtbedömning hos patienter med Alzheimers sjukdom. Metod: studien var en litteraturstudie, 12 artiklar samtliga kvantitativa som svarade mot studiens syfte har granskats och analyserats. Resultat och konklusion: bedömning av smärta hos patienter med Alzheimers sjukdom är komplex, slutsatsen är tvetydig då resultatet visar dels att personer med Alzheimers sjukdom har mer smärta respektive mindre smärta än personer utan kognitiv nedsättning. Bedömningsinstrumenten som undersöktes i studien visade sig vara relevanta men ansvar och kunskap från sjukvårdspersonalen som använder instrumentet var ett krav för att kunna utesluta felkällor av tecken på smärta så som onormala rörelser, beteende och ljud.

This essay is a case-study of an ethnically homogeneous association, situated in an ethnically heterogeneous neighbourhood. The purpose is to examine the social capital of the members in this particular association. The theory of social capital claims that this form of association constitutes an example of bonding social capital, and is running the risk of becoming excluding towards non-group members. However, several scientists suggest that the ethnically homogeneous associations can assist immigrants in their new home countries to become a part of society, hence promote a more bridging form of social capital. This would be extra valuable in an ethnically heterogeneous context where the phenomenon of social capital often has a hard time.

Bakgrund: Prostatacancer är den vanligaste formen av cancer bland män i Sverige. Att få en cancerdiagnos innebär stress för både patienten och dess partner.Syfte: Syftet med denna studie var att undersöka grad av stressreaktioner i form av undvikande beteende och pa?trängande tankar hos patienter med prostatacancer och deras partner. Ytterligare ett syfte var att kvalitetssäkra mätinstrumentets formulering och svarsalternativ.Metod: Arbetet var en kvantitativ tvärsnittsstudie. Datainsamlingen gjordes med hjälp av enkät ?Impact of Event Scale? (IES) samt en enkät utformad enligt ?The Question and Answer Model? (QAM) för att kvalitetssäkra IES.

The study examines the price elasticity of demand for cigarettes in the short- and long run in Sweden. The time period for the study is 17 years and covers the years 1996-2012. The results of the study shows that the price elasticity of demand for cigarettes in the long run is higher than in the short run for the Swedish consumers, which is in line with previous studies in the area. The fact that the price elasticity of demand for cigarettes is higher in the long run, indicates that the substitution effect has a significant impact on the price elasticity of demand for cigarettes in the long run. The study was conducted in two parts where the authors investigated the effect of cigarette tax on cigarette prices and in addition the cigarette prices impact on the demand for cigarettes in Sweden.