In this study we are seeking to discover the norms in the design of logotypes and how they havechanged over time. To achieve this we have chosen to analyze the logotypes of twenty companies withthe largest expenditure on advertising in Sweden. We mapped chosen design attributes within the logoto discover the similarities and then we selected the five oldest brands to analyze how their logos havechanged over time. The design changes in the logotypes over time is can be related to the changingattitudes of the general public and the designers ambitions to draw on convention to create iconic designthat will spark brand-recognition. However many changes can?t be directly explained through changesin convention.

In Malin Kivelä?s novel Du eller aldrig (2006) the reader experiences the world through the body of Aija, the narrator; a middle aged woman living in Helsinki. Aija has no family or other social relations. Hers is a life of strict routine: she spends her time reading, cleaning and studying snowflakes. Critics of the novel have stressed that Aija?s way of narrating creates a strong sense of presence in the text, but also that Aija?s atypical social behavior evokes a sense of loneliness and alienation.

This work has treated the subject of gender, with demarcation against the norms regarding appearance and beauty, conveyed by the media and how it affects society. This is expressed through social satire cartoons. This work has also led to an exploration of the importance of a personal drawing style and how it manifests itself..

The aim of this study was to understand how social workers deal with honour-related violence, with special focus on the processing from sheltered housing. Our qualitative interviews with social workers that work with this kind of problems show that there are both obstacles and opportunities in the processing from sheltered housing. On the negative side are the loneliness, the shame and the guilt that the girls may experience when they need to leave their families. The social services can both be an obstacles and an opportunity. When the girls need to create a new life in a new city they have a lot of opportunities and in the same time it is hard to get to know new friends when you don´t know the city or have much money.

To become old and live in an institution could mean that the habits and routines they have obtained during their lifetime and are used to may become changed. There are fixed norms and rules which the elderly more or less have to adjust to. The aim of this study was to describe how nursing staff attitudes influence on elderly care takers meal situation. The method of this study was a literature review. The result showed that norms and rules not always are adjusted to caretakers? wishes and needs.

The purpose of this essay is to examine the construction of the norm-breaking characters Saga from the young adult novel Tusen gånger starkare written by Christina Herrström and Pippi Longstocking from the books written by Astrid Lindgren. In order to do this I have applied queer theory as well as theories of narrative in my analysis.To be able to study the breaking of norms, it has been essential to first examine the way the norm itself is manifested in the books. Because of this I have chosen to begin my analysis with an examination of two other characters who by their normative behavior contrasts against Pippi and Saga, namely Signe and Annika. The understanding of the normative discourse that Signe and Annika represent is crucial in understanding the way Saga and Pippi later turn against it.After that I examine in which ways Saga and Pippi breaks prevalent norms and how they as characters are constructed as being different. Subsequently I study the effects of Saga?s and Pippi?s norm-breaking, taking focus on how it influences Signe and Annika.Finally I discuss the view of Saga and Pippi as subversive characters, and however the books can be said to have a subversive effect.

To become old and live in an institution could mean that the habits and routines they have obtained during their lifetime and are used to may become changed. There are fixed norms and rules which the elderly more or less have to adjust to. The aim of this study was to describe how nursing staff attitudes influence on elderly care takers meal situation. The method of this study was a literature review. The result showed that norms and rules not always are adjusted to caretakers? wishes and needs.

The purpose of this essay was to examine and shed light on bullying as a groupprocess, a social phenomenon taking place in a school setting, to increase the understanding of the phenomenon. A theoretical overview of the litterature on bullying was made to investigate bullying and to give the reader a view of the researchfield. A total of 77 articles was studied. With the intention of studying bullying from a groupsychology perspective a metaanalysis was performed discussing groupphenomenon such as rolebehavior, responsibility, cohesiveness and norms in comparison to bullying episodes.Stemming from this analysis the question whether bullying can be view as a response to groupthink emerged. This question also constituted the secondary aim of this thesis.

This essay is about power, democracy, solidarity and equality in preschool. I examine three different situations to determine if I could have acted more sensibly in my interactions with the children. I portray: a ?children?s choice meeting? where children select an activity, a so-called emotional gathering and a dialogue at the lunch table about a popular movie that we plan to watch together afterwards. The purpose of this essay is to examine which norms and values form the basis of my actions, and if so, how these lead me to use my power to shape the children.I have chosen to use hermeneutic and norm-critical perspectives where I investigate and examine my norms and values and how I react and act, both consciously and unconsciously.

A carnival can not be stopped! A design pedagogical study of children and norms In Basel, the only Protestant carnival in Europe takes place. The carnival is called Fasnacht. For three days, there is a wild and uninhibited play with tradition, crossing borders and social criticism.The aim of this thesis is to expand the understanding of the concept of the carnival, and how to use it for an educational purpose. Three children from Basel have been involved in an workshop where they designed and talked about norms and power structures through the carnivalesque principle. The study is based on the questions: How can you use the carnival as a starting point for designing and talking about norms and power structures together with children? And; How can the design process support such a project? To spot this, I made arrangements for a design educational project.

In this study ? Just a girlfriend who lives far away? ? I interview fifteen girls about their experiences with computer mediated relationships. From a queer theoretical perspective I examine how these girls do and talk about their relationships, in relation to norms about relationships and sexuality as well as notions about online and offline.My aim is to discuss in which ways the performing of these relationships both reproduce and challenge norms about relationships and sexuality. The girls I interview attempt in different ways to show that doing relationships online is just as ?normal? as doing them offline.

This essay examines Finnish artist Iiu Susiraja?s self-portraits in relation to Western traditions and tropes of the genre from the 20th century until today. I use an iconological/iconographic model to describe and to further interpret the images. The purpose is to find out which norms and conventions, within the art sphere and society as a whole, that Susiraja?s images reproduce or revolt against.

The aim of this study was to examine young adult cannabis users? attitudes towards cannabis and their perception of the normalization of cannabis. The purpose was also to explore how their views of cannabis correspond with norms regarding cannabis. This study is based on interviews with five young adult cannabis users. The theoretical framework is based on Parker?s normalization thesis, Goffman?s notion of stigma, Becker?s definition of outsiders and the definition of social identity developed by Stone.

ABSTRACT Within migration and globalization the concept of ethnic identity, religious identity and belonging have come to play a significant role in both immigrants? lives and as well in social context. Sweden, as a multicultural society has been dealing with different ethnic groups of immigrants and the way these minority groups perceive themselves to be and how they are perceived by others in the society has also come to be of high importance. By migrating people also change their position. They often occupy inferior positions in the society when they settle down in the new country.

The study is a qualitative survey with the purpose to through interviews with Employment Office social workers examine their perception of possibilities and obstacles in the employment market for immigrants. This purpose is specified through two specific problems; how are cultural and ethnic affiliations portrayed in relation to what is perceived as Swedish in the communication with Employment Office social workers and whether they reckon that the specifications in the employment market are pragmatically or normatively motivated. The materials are presented using a social constructivist perspective and in relation to previously conducted research and our chosen theory. The results are presented and analyzed in themes. The main conclusions drawn from the interviews are that it primarily is the individual prerequisites that are central, but that structural factors also affect the entry into the employment market.