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12787 Uppsatser om Social Medias - Sida 39 av 853

Massmedias påverkan på aktiers kursutveckling : en studie av medias kommentarer av företags kvartalsrapporteringar

SammandragVi har studerat massmedias roll på värdepappersmarknaden och syftet med vår studie har varit att utreda om massmedias bevakning av företags kvartalsrapportering påverkar aktiers kursutveckling på kort sikt. Utifrån rådande teoribildning har vi kunnat anta att det bör finnas en massmedial påverkan. Detta har studerats genom analys av massmedias kommentarer på företags kvartalsrapporter. Vi har sedan ställt detta i jämförelse med kursutvecklingen för de enskilda aktierna under publiceringsdagen av kvartalsrapporten för att se om ett samband förekommer. Våra statistiska resultat indikerar att en massmedial påverkan på aktiekurserna kan uteslutas på kort sikt, men att mer djupgående studier inom området är nödvändiga för att kunna fastställa huruvida detta stämmer.Nyckelord: kvartalsrapporter, massmedia, investerare, aktiekursutveckling.

Våldsutsatta Äldre Kvinnor : Yrkesverksammas erfarenheter

The aim of this qualitative study was to explore which inner conceptions about the abused older women the professional social workers had and how they experienced the enconter of an abused old woman in an intimate partner relation. The theoretical background is social construction by Berger and Luckmann. This theory was uset to analyze the transcribed interviews. This study is based on nine interviews with five professionals in social services, three volunteers from the voluntary sector and one social worker who worked in a community based support group for abused older women. The result of this study shows that older women were often abused, by a relative they were dependent on, in their home.

Att både stötta och skydda : en diskursanalys av barnavårdens arbete med hedersrelaterat våld

The purpose of this essay has been to study the different discourses that are expressed in social welfare secretaries? assertions when they assess cases with elements of honour-related violence, intimidation and oppression. To do so I have used a discourse analysis theory and technique, based on three qualitative interviews with social welfare secretaries. The interviews were focused on vignettes, which were all fictitious cases with various elements of honour-related violence. One of the interviews was a focus groupinterview with four participants, while the other two interviews were individual.

Sociala medier och integrerad marknadskommunikation : En fallstudie av Facebook-kampanjen Sambotestet

The evolution of the media landscape and the introduction of social media have increased thenumber of communication channels tremendously during the last decade. These new channels have also made an impact on the information control, which has shifted focus from organisations to consumers. In order to communicate one coherent image in the numerous existing channels, organisations need to create strategies that take this into account and makes sure the same messages are communicated through all channels. One way to do this is to use integrated marketing communication (IMC). Since the social media is a relatively new phenomenon, there is no clear way of how to include social media into an IMC strategy.

Mångkulturbegreppet i svensk politisk diskurs

This study examines the connection between social capital and urban and rural areas. The study divides the environments into two categories; metropolises and rural areas. Metropolises are defined as any of Swedens largest cities Stockholm, Gothenburg or Malmö. The study also examines if there is a difference between these groups in how high social trust they have to people living in the same areas as themselves versus people who live in other areas. The studie also focuses on the urbanization that the world is going through, where people move from rural areas into the cities for work and education.

Kanal 1 i Kanal5? : En kvantitativ studie om studenters attityder gentemot att public service utför marknadskommunikation

In recent years, the digitalization and media convergence has increased, which has made the market for public service- medias more competitive. Perhaps this is why public service has chosen to communicate with recipients outside their own channels.The purpose of this quantitative study is to find out how students attitudes looks towards the fact that public service are performing marketing communication. To find out, we conducted a survey, as 256 students of Linnaeus University in Kalmar answered. Together with the study we have used different theoretical references in order to analyse the responses from the survey, and obtain our conclusions.By analysing the empirical material we came to the conclusion that the majority are in favour of public service performing communication outside its own channels. But we also noticed that the communication needs to be in a certain way for the students to be positive.

Genom vilka strategier använder gamla medier de nya? : En kvalitativ studie om TV-aktörernas användande av sociala medier

Title: By what strategies is the old media using the new media? A qualitative essay on TV: s use on social mediaNumber of pages: 54Authors: Marie Magnusson och Sabina KarlssonTutor:  Karin FastCourse: Media and Communication Studies CPeriod: Spring 2011University: Karlstad UniversityPurpose/Aim: Our purpose is to examine which strategies and why two TV-channels, SVT and TV4, are using social media. Our anticipated view is that SVT as a public service organization and TV4 as a commercial operator may have different motives with its use of social media.Material/Method: A qualitative method consisting of interviews by informants from SVT and TV4.Main results: Our result is that there isn?t any big difference between SVT and TV4 in the way they?re using social media. However, that SVT has to more specifically make sure no commercialism exists, while TV4 don?t have to think about it.Keywords: Social networking, convergence, commercialism, communication, Internet, public service, television..

"De är förbannat många, väldigt, väldigt många. Väldigt, väldigt förtvivlade och väldigt, väldigt arga" (Sagt av en socialsekreterare då hon beskrev de anhörigas situation): En studie kring anhöriga till alkoholmissbrukare

In Sweden between 800.000 and 900.000 people have some kind of alcohol related addiction. Each and everyone are expected to have three relatives who in some way are involved in the abuser´s way of life. The consequences of living close to someone with an abuse of alcohol is described as a chaotic life with extreme emotional stress, fear and anger.The aim with our essay has been to look into how social workers are describing their work, from the relatives´ point of view. We also wanted to understand how the relatives´ situation can be. We reached our aim through interviews with social workers and by literature studies.The primary conclusion of the essay is that the dominating theory is that addiction is an illness.

Barn som utsätts för våld i nära relationer : Vilken hjälp bistår socialtjänsten med?

The main purpose of this study is to find out what kind of help social service in one selected municipality in Sweden can provide for children who have witnessed or been victims of domestic violence. Using focus group interview this study investigate how the social workers meet the needs of these children. The bases for our analysis are the Organization Theory and the Attachment Theory, as well as previous research. Important results are that the social services are dependent on notifications in order to do their work and that the most common interventions are foster care, emergency foster care and/or family therapy. The difficulties that social workers perceive their work are unjustified families and heavy workloads.

Korruption, inkomst och Miljökvalitet. En kvantitativ analys.

Introduction: The health for individuals with intellectual disabilities is asubject that is prioritized by the Swedish Institute for Public Health. Socialsupport has been proven to be important for health and quality of life. Despitethis fact there is no research available regarding the influence social support hason health and quality of life for people with intellectual disabilities in Sweden.Aim: To describe social support and the consequence of social support forhealth and quality of life for individuals with intellectual disabilities. Method:A litterature review of research in a defined area with a descriptive design.Systematic searches for articles were done in several databases and ultimately16 articles were chosen. Themes and categories were created with respect to theaim of this study during the analysis of the articles.

STUDENTERS INFORMATIONSHORISONTER: Användning av Google och sociala nätverk i informationsökningsprocessen

The theses discuss information seeking with a focus on Google and social networks. Students attending the librarian program in Lund have been examined by means of two methods; diaries and information horizons, where they had to solve a specific assignment. The information horizon as a method contributes to getting a structural perspective on the information search process instead of viewing information search as a procedure. Information horizons use social network analysis.The aim of the theses is to investigate the importance of the social network in information search, with a particular focus on Google as a search tool. Our hypothesis is that Google acts as a compensator to the social network when the students search for information and in the educational program.The research indicates that there is no direct correlation between usage of the social network and usage of Google.

Social redovisning i Gemenskapsföretag

Syftet med uppsatsen är dels teoretisk i form av att reda ut begreppet social redovisning samt hur social redovisning och hållbarhetsredovisning förhåller sig till varandra, och dels empirisk då jag ämnar undersöka huruvida denna redovisningsform bättre kan visa en verksamhets effektivitet bättre än traditionell redovisning där verksamheten har sociala verksamhetsmål. Studieobjektet i denna undersökning är KulturAkademin, vilken är ett gemenskapsföretag vars primära verksamhetsmål är att driva musikskolan i Storuman.För att uppnå detta syfte genomfördes fyra intervjuer med personer som har erfarenhet av social redovisning eller företag med sociala verksamhetsmål eller en kombination av de båda.Undersökningen visar att det finns två olika uppfattningar om vad begreppet social redovisning innebär. En mening är att begreppet kan likställas med begreppet hållbarhetsredovisning som är en redovisning i tre dimensioner ? ekonomisk, social och miljömässig dimension och en mening är att det är en redovisningsform som visar de sociala effekterna av en verksamhet dvs en av de tre dimensionerna i hållbarhetsredovisning.Vad gäller det empiriska syftet är undersökningens resultat tydligt. En social redovisning skulle visa KulturAkademins effektivitet bättre än en traditionell redovisning då den traditionella endast visar ett verksamhets resultat ur en ekonomisk aspekt.

Fokusering och mobilisering : sociala processer kring sexualbrottslagstiftningen

I denna uppsats diskuterar vi hur de sociala processerna kring en lagändring kan se ut. Vi studerar hur samhällets syn/samhällsklimatet gällande ett visst fenomen kan påverka framväxten av en lagändring och vilka argument aktörerna inom de sociala processerna använder. Den 1 april 2005 trädde en lagändring i sexualbrottslagen i kraft som bland annat innebar att en särskild straffbestämmelse om våldtäkt mot barn infördes. Anledningen till att vi har valt att titta närmare på denna lagändring beror på den mediedebatt som pågått kring två domar som Högsta domstolen beslutat. Högsta domstolen valde att döma efter den mildare rubriceringen, sexuellt utnyttjande av barn istället för våldtäkt mot barn.

Är man motiverad till behandling finns alla möjligheter i världen : Socialarbetares syn på motivationsarbetet med misshandlade missbrukande kvinnor

This is a qualitative study which purpose is to examine how the social workers in a medium-sized municipality in southern of Sweden are experiencing the different forms of housing that the municipality has for disposal. The purpose is also to examine opinions - belonging to the social workers? representatives - concerning the value of motivational work in changing the lifestyles of assaulted and addicted women. The questions we have decided to examine are; how is the social services' work with assaulted and addicted women designed, how do the social workers experiences the situation on these forms of housing and what the social workers believe is promoting and inhibiting factors for motivation with assaulted and addicted women. The results in this study are built on qualitative semi-structured interviews with social workers where both sexes are represented.

Kan Olikheter ena? En studie om sociala rörelsers potential att skapa dialog

In the process of globalization, identity has become one of the central factors.An understanding of the difference that makes up our society has made thequestion of weather is it possible to envision a society where difference is thecommon ground, one that has been up for contest. To answer this we need to seeif this kind of democracy is possible at all. For this I?m turning to the socialmovments who while they are working close to the reality also can give us somereal answers. Therefore I have looked at how social movements adress identity,difference and conflict and concluded that three things are crucial in organizing ongrounds of difference.

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