TV, film och litteratur är områden som alla ingår i de kulturella och kreativa näringarna, dvs. näringar som går ut på att på något sätt producera upplevelser. Fandom, som ofta kretsar kring källmaterial i form av t.ex. TV-serier eller böcker, har trots detta aldrig undersökts med utgångspunkt i upplevelseproduktionsteorier.Syftet med detta arbete var att undersöka hur deltagandet i en fandom kan fördjupa upplevelsen av källmaterialet, med utgångspunkt i två olika upplevelseproduktions-teorier. Denna första ansats till forskning kring kombinationen fandom?upplevelse gjordes genom en litteraturstudie.I bakgrunden presenteras upplevelseekonomin, upplevelseproduktion, samt fenomenet fandom.

In a time where information overload is a fact, well formulated messages is required and communication is a big contributing element for building strong brands. In the north of Sweden, Norrmejerier is one of the big actors with dominance on the dairy factor market. Through making milk products that lands in the consumers refridgerators, they are not only working for economical interest but also for improving the nature of the north of Sweden. Through visual communication, Norrmejerier shows the consumers a beneficial view of the north of Sweden which corresponds to the populations own impression of their part of the country. This contributes to a feeling of belonging that makes strong and loyal consuments. The feeling of belonging is also reflected in Norrmejeriers commercial movies, that uses the consumers conscience to make costumers. By two group interviews and a semiotic analysis of Norrmejeriers commercial movies, this study aims to examine how Norrmejerier uses qualities of the north of Sweden when building their brand.

The aim of this master-thesis is to investigate the emergence of bureaucratic drift in connection with implementation of EU-legislation in Sweden. To narrow it down I have chosen to look at the Swedish implementation of the Working Time Directive, directive 93/104/EG. To be able to fulfil the purpose of this master-thesis I have used two research questions; [1] How did Sweden implement the Working Time Directive into Swedish law? and [2] Why did Sweden omit to correct implement the Working Time Directive? To be able to understand and explain the situation I have used the principal-agent perspective as a theoretical framework. An analysis of motives has been used as analytical method.The results from the analysis show that Sweden, in order to keep the contractual model used on the labour market, which is a part of the well known Swedish model, shirked while implementing the directive and implemented as to be able to fulfil its own agenda.

The purpose of this Masters thesis is to accomplish an understanding for childrens librarians purchases of juvenile books. Two main questions are to be answered: - Which considerations do childrens librarians do when buying juvenile books and which goals and motives are behind their purchases? - What do childrens librarians think that their knowledge and competence consists of and how is that knowledge useful when buying juvenile books? To answer the questions qualitative interviews with five childrens librarians have been carried out. The material has been analyzed through a theoretical construction consisting of theories about collection development, book selection and quality judgments. The conception tacit knowledge silent knowledge from Michael Polanyi has also been used for interpretation.

The point of interest in this study is to identify whether ethnicity is a correlating factor regarding Hungarian immigrants? development of identity in Sweden. The general aim is to increase knowledge and understanding of the conditions for the Hungarian ethnical group in Sweden to reach self-realization. The main question is whether the general view of the background of this ethnical group has a connection to their self-realization in Sweden? Since the study involves a whole group of minority, a limitation has been made to adults living in the city of Halmstad, Sweden.

AbstractTitel: Animerad film ? En analys av genus och hjälte-/skurkstereotyper i fyra filmerFörfattare: Anna Gummesson och Louise SköldHandledare: Daniel Zachrisson Examinator: Ingegerd Rydin Syfte: Syftet med den här uppsatsen var att analysera fyra animerade långfilmer för att se om det går att urskilja några specifika mönster vad gäller genus, samt vad gäller stereotyperna hjälte/hjältinna och skurk.De filmer som valdes var Snövit och de sju dvärgarna (1937), Den lilla sjöjungfrun (1989), Skönheten och Odjuret (1991) och Shrek (2001), av vilka alla utom den sistnämnda är producerad av Walt Disney Company. Shrek är i stället producerad av Dreamworks. Filmerna valdes ut efter årtal, då vi ville se ifall det fanns några uppenbara skillnader som kan knytas till det år de producerats i, men också efter hur pass relevanta de skulle vara att analysera utifrån valda teman, med tanke på handling och rollkaraktärer.Metod: Textanalys med inslag av ideologikritik.Resultat: Det fanns en hel del mönster att finna i båda temana, som även till viss del visade sig hänga ihop, på det viset att den idealiserade bilden av genus var den som hörde ihop med hur hjältinnan/hjälten var framställda. Den bilden visade kvinnan som den perfekta, vackra, söta och goda, och till viss del passiv och svagare.

The purpose of this master?s thesis is to describe by a gender approach what ideas and values are expressed in the novel One Night at Bullar Lake and how they do coincide to a tendency. We also want to discuss authority and class divisions and how these can be connected to the novel and the author. Our final question is to examine in what way the voice of the female author is represented in the novel. To approach our material we use Yvonne Hirdman?s theories about the construction of sexes and Susan Sniader Lanser?s work about voices of female authors, as well as Horace Engdahl?s studies about the silent voice in literature.

This study is a comparative analysis of how Hollywood portrays people from the Middle East before and after 9/11. The films used to conduct this study are True Lies (1994), The Siege (1998), The Kingdom (2007) and Body of Lies (2008). With a qualitative methodology, discourse analysis and postcolonial theory this study analysed not only how people from the Middle East is portrayed, but also how the Americans in the films are presented and how the characters in the films changed in the movies produced after 9/11.     The results show that people from the Middle East are portrayed in a negative way and that Hollywood uses stereotypes. However, people from the Middle East are more gradated in the films post-9/11. There is a bigger focus on Islam in the movies produced after 9/11 and the study also shows that family values play a less central part in the story in the films made after 9/11 and that work is of more importance.

English title: Is a literary canon necessary? A comparative study based on seven senior high school teachers´ different approaches towards the place of canon in the education of Swedish. The purpose of this study is to describe and analyze how seven senior high school teachers relate to a literary canon in Swedish while teaching literature in senior high school, identifying similarities and differences among the teachers? view and opinions about an outspoken formal literary canon and a silent, informal canon.The earlier research opens the door slightly to the American debate and gives insight about the complexity of the concept of canon. The study continues with exploring possible relations to postcolonial theory and didactics.    The study reveals that the majority of the concerns against canon are that too much centrally governed education may decrease the motivation and commitment of the teacher. In addition, the dominant canon passivizes a certain variety of literature, thus various points of views. On the other hand, views on the equalizing effect of canon on the level of education and its benefits in increased knowledge of the history of the literature are salient. .

Det övergripande syftet med detta examensarbete är att är att skapa förståelse för i vad mån elevers filmskapande kan ses som en tillgång i deras läs- och skrivutveckling. Vidare så uppmärksammas också lärares syn på hur filmskapande kan bidra till läs- och skrivutveckling samt deras syn på text, berättande och lärande. Studien tar också upp vilka möjligheter och vilka hinder som lärarna anser finns i arbetet med filmskapande i skolan. Empiriskt material i form av kvalitativa intervjuer med sex stycken lärare samt teori och tidigare forskning ligger till grund för min analys och diskussion i studien. Resultatet visar på att lärarna ser lärande utifrån ett sociokulturellt perspektiv och att majoriteten av dem ser filmskapande som ett kulturellt redskap för att uttrycka text.

Our purpose with this essay was to make a comparative study of the methadone programme in Sweden versus Denmark. We wanted to examine the issue by illustrating the historical and recent development of the drug political policy and the growth of the methadone programme in both countries.We chose to work with the following questions:1. What differences occur in the methadone programme if you compare the same in Denmark and Sweden? 2. How is the respective methadone programmes designed? 3.

Vi har under tio veckor producerat en del av Peter Martinssons film Eve. Vi har stått bakom en stor del av den tekniska biten. Vi har inte deltagit något i idéarbetet och idén bakom filmen, däremot har vi påverkat det visuella resultatet genom att göra stora delar av bakgrundsmaterialet. På så sätt har våra idéer och vår konst fått en stor del i filmen. Genom detta arbete har vi velat utveckla våra kunskaper främst i programmet AliasWavefront Maya, men även rent estetiskt. Målet med arbetet var inte att bli klara med filmen, utan att lära oss av produktionsprocessen. Vi har varit tvungna att anpassa oss i vårt arbete till det speciella utseendet som filmen har.

Denna uppsats behandlar Steven Spielbergs film Schindlers list med utgångspunkt i de historiedidaktiska begreppen historiemedvetande och historiebruk. Arbetet baseras således på en analys av filmen. Utslaget av denna analys har blivit en diskussion kring dels specifika scener, dels hur filmen i sin helhet ger uttryck för historiebruk och på vad sätt ett historiemedvetande kan stimuleras. Av vikt har även varit att framhålla på vilket sätt filmen som narrativ kan stimulera ett historiemedvetande. Uppsatsen gör en ansats till att koppla samman de ovannämnda historiedidaktiska begreppen då historiebruk, vilket kan förstås som hur man använder sig av historia, påverkar ett historiemedvetande beroende på vad och hur den väljer att framställa det förflutna.

In Jaunuary 1995 Sweden became part of the European Union. Consequently Sweden agreed upon beeing part of a greater integration project with influences of federalism. However, many argue that the discourse that has been been dominant in Sweden is the discourse where we focus on the national state instead of the EU. In my essay I question whether the discourse about ?nationalstatslogiken? is found in the daily press in Sweden.

This paper examines the film distribution and exhibition sector in Europe. The general analysis of these sectors? situation was made. Moreover, the comparative and more in depth analysis of three countries by the Porter?s five forces model was made; These were United Kingdom, France and Denmark.