The Hunter?s Bend project is about how our personal possessions affect our perceived identity and in what way the value of an object may increase with the relationship that is built up towards the user. I have looked upon traces of time as an extension of an existing object. The outcome is a series of leather cases made out of one piece of folded leather, hardened and locked within itself. The history contained in leather, as a living material has been an important part of the project as well as how its features are used in the making and then allowing the product to change after use..

Music used in exercise has been widely used since 1970. Researchers have pointed out thatfuture research about music influence on motivation should include a comparison betweengender in health club environments. This is also the aim of this paper. We have handed outsurveys, all together 120, in two different health clubs in Gothenburg, Sweden. A distinctionhas been done between gender.

Thesis purpose The study aims to examine the effects vertical and horizontal line extensions might have on the total parent brand equity in terms of strength and its baseline product regarding of market share, loyalty and penetration under an elapsed period of time. The study aims to investigate a number of actual conducted line extensions effect on the above mentioned aspects of Kellers (1993) definition of brand strength as a part of the total brand equity. Methodology The effect of a number of line extensions of the parent brands and the baseline products is being examined in terms of market share, loyalty rate, cannibalization and market penetration. The thesis is focused on the correlations between these different parameters during a certain elapsed time ratio in order to test our theoretically routed hypothesizes in a deductive manner. Occasional correlations are derived from an indexation of data collected from the Gfk database. Theoretical perspective The study is derived from Kapferers (2004) definition of brand equity, where he is dividing the concept into three parts. This study is focused on Brand strength in particular, which is one of the parameters in the above-mentioned theory.

Sammanfattning ? ?Hur uppnås framgång på lång sikt med varumärkesutvidgningar??Frågeställning: - Hur kan Hennes & Mauritz's varumärkesutvidgning studeras och beskrivas för att ett företag inom klädbranschen ska kunna ta del av denna information och lyckas utvidga framgångsrikt på lång sikt?- Hur ställer sig konsumenter mot utökningar av ett varumärke?Syfte:         Syftet med denna uppsats är att studera varumärkesutvidgning ur ett långsiktigt perspektiv genom att analysera företaget Hennes & Mauritz. Detta genom att undersöka skillnader mellan det företaget vill förmedla med sina varumärkesutvidgningar och hur konsumenterna upplever det. Dessutom är syftet att ge rekommendationer till vad företag inom klädbranschen bör tänka på vid planer på vidareutvidgningar, samt att ge förslag på hur även H&M kan stärka sina vidareutvidgningar.Metod:         Uppsatsen är en kombination av kvalitativ och kvantitativ studie    där all empirisk material har arbetats samman med teoretiskt ramverk. Teorin behandlar varumärken och hur den är uppbyggd, samt varumärkesutvidgning med ett fokus på framgångsfaktorer.

Thesis purposeThe study aims to examine the effects vertical and horizontal line extensions might have on the total parent brand equity in terms of strength and its baseline product regarding of market share, loyalty and penetration under an elapsed period of time. The study aims to investigate a number of actual conducted line extensions effect on the above mentioned aspects of Kellers (1993) definition of brand strength as a part of the total brand equity. MethodologyThe effect of a number of line extensions of the parent brands and the baseline products is being examined in terms of market share, loyalty rate, cannibalization and market penetration. The thesis is focused on the correlations between these different parameters during a certain elapsed time ratio in order to test our theoretically routed hypothesizes in a deductive manner. Occasional correlations are derived from an indexation of data collected from the Gfk database.

Background: Today, the trademark is the heart of the company and the management of brandimage and identity require certain attention and care. In an increasingly tough business climatewhere the brand today has a central and important role, it is understandable that the companieswant to take maximum advantage of it. In the company the brand is a great resource with analready known identity and established values that can help new products to enter the market. Toextend the brand is a popular growth strategy but it is important to do it properly in order not tofail. J Lindeberg and Peak Performance are two Swedish fashion companies which both havemade brand extensions.

An increased demand for processed goods on the property market has contributed toinvestments within the Swedish sawmill industry. The purpose with this study is to make amarket investigation of pre cut lengths within a defined geographic area. The constituent forthis investigation is HAL (AB Hilmer Andersson) who invests in a new plane facility and twofinger jointing machines in affiliation to their sawmill in Lässerud, the vest part of Värmland.To investigate the demand of pre cut lengths and identifies the value creating factors and costfactors which the customer within the segments industry and property market perceive, havedifferent customer value theories been used. Theories of customer value and the theory aboutoffering has been the source of creating the qualitative interview with a selection of currentand new potential customers for HAL.The result of the study first gives an introduction of HAL?s new offering and a description ofHAL?s current customers, which gives the reader an understanding of why searching for newcustomers is made in the defined area.

Rotskärsskolan is located in Skutskär, Älvkarleby municipality and the school conducted today consists of lower secondary. The school was built in the early 1960s and contains three buildings. Today there is a great need for reconstruction of Rotskärsskolan, when the premises are worn out and not suitable for today's education. It must therefore be a phased change involving all the school buildings, starting in the winter of 2008/2009.Our degree project involves one of these buildings, called house F. This building will, by a recent decision, be adjusted for classes from preschool up to grade five, special school and leisure activities when some of the municipality's schools will consolidate.

In my project I have collaborated with Linda Larson, who is the creator behind the fashion brand Elveel. The goal was to produce an identity and a graphic profile for Elveel. The aim was that the graphic profile would act as an extension of the clothes aesthetics. I wanted to explore if I by different folding and cutting techniques, in tags and packaging, could reflect the details of the clothes expression. But also how different design elements can reflect the story behind the clothes.

The purpose of this project was to design an adjustable gutter bracket for Lindab Profil AB. Lindab currently manufacture a gutter bracket that is adjustable in angle, however, this model has some drawbacks.  One of it´s shortcomings is that it is somewhat difficult for the customer to mount.  Another problem with Lindab?s current model is that the design makes manufacturing unnecessarily complex. The new gutter bracket, that we have constructed, does not have these problems. It is adjustable for different roof pitches.

SUMMARY Several studies have shown that weaning pigs are in great need of heat. The reason for this is mainly because the pigs are given very little feed just after weaning. Some of the pig producers of today have tried to get along with these problems by building some kind of hut for the pigs. Some of these pig houses have been included in this study.The study has shown shortcoming functions for the pig cottage. The expected heat increase has not occurred.

Denna uppsats syftar till att presentera erfarenheter av grönsaksodling på tak samt utreda klimatförhållanden och odlingsförutsättningar på Augustenborgs Botaniska Takträdgård i Malmö. Uppsatsen avslutas med förslag på förbättringar och åtgärder för grönsaksodlingen på taket i Augustenborg. Arbetetet omfattar således en generell och en platsspecifik del. Uppsatsen har tillkommit genom litteraturstudier, intervjuer och studier på plats i Augustenborgs takträdgård. Takodling av grönsaker anknyter till såväl gröna tak som stadsodling och dess popularitet ökar i världen. I Sverige förekommer gröna Sedum-tak alltmer och stadsodling har förankrats i våra storstäder. Tak är outnyttjade platser med god potential för odling.

SammanfattningSyfte och frågeställningarSyftet med studien var att i ett test-retest utvärdera tillförlitligheten i den nyutvecklade kraftmätaren ISOP vad gäller isometrisk muskelkraft i handledens tre rörelseplan. Den frågeställning som låg till grund för studien var följande:Föreligger det någon signifikant skillnad i uppmätta värden vid upprepade mätningar av handledskraft vid två separata testtillfällen (s.k. ?test-retest?)?MetodEtt test-retest utfördes på 20 stycken testpersoner (tio kvinnor/tio män, ålder 28-48 år, medelvärde 38,6 år), utan tidigare hand- eller handledsskada. Åtta mätningar utfördes i sex olika handledsriktningar: flexion, extension, radialdeviation, ulnardeviation, pronation och supination av dominant hand samt flexion och extension av icke-dominant hand.

How does the weather protection systems look like today, and how will they be developed in the future? These are questions that we have worked with during this project. At the start of our report there?s a summary of the leading weather protection manufacturers in Sweden. We have explained how these systems are constructed and how they work.

This report presents suggestions and recommendations on how to convert an old industrial building, built in 1958, to an office hotel. One of the main criteria was that the floor plan should be flexible. The building is situated at Jonsereds Fabriker and the study was conducted for Hantverkslokaler i Göteborg AB, the estate owner.The survey is initiated with study visits at various office hotels, together with studies of literature regarding office planning. One conclusion from the study visits is that meeting-places, where the different companies can meet and exchange ideas and services, are important. Another one, and probably the most important parameter when planning offices is that they should have windows.