Many? luxury? companies? within? the? fashion? industry? today? choose? to? extend? their? brands downwards? in? order? to? reach? new? customer? segments? and? hence? increase? their? profitability.? A? brand? extension? strategy? that? leverages? the? core? values? of? the? luxury? brand? is? a ?new ?possibility ?for ?luxury ?brands ?to ?position ?themselves ?towards ?a ?broader ?customer ?base.?? Meanwhile? there? is? a? risk? that? the? extension? dilutes? the? image? of? the? luxury? brand? and? has? a? negative? effect? on? the? company? in? the? long? term.? Thus? a? tradeoff? exists? between? becoming? more? accessible? and? maintaining? the? exclusivity? of? the? luxury? brand.? The? objective? of? this? thesis ?is ?to ?investigate ?how ?luxury ?brands ?that ?perform? downward ?brand ?extensions ?to? reach? new? markets? can? succeed? with? this? strategy? without? diluting? the? brand? image.? This? is? achieved? by? studying? the? perceptions? of? the? new? target? segment? towards? the? extension? of? luxury? brands.? The? results? of? the? study? show? that? the? risk? of? brand? dilution? is? minimized when? the? core? values? of? the? luxury? brand? are? transferred? to? the? brand? extension? while? the extension ?at ?the ?same ?time ?is ?successfully ?targeted ?towards ?the ?specific ?customer? segment..

Folkhälsovetenskapligt program.

Our study aims to investigate whether resilient children share common factors that could explain them not following the expected course of development for said group. The study also sets out to explore which strategies resilient children implement in order to cope with their situation.The study is based on the following questions:How do resilient children describe their experiences from growing up with parents with substance abuse problems? What risk and protective factors do they mention in their biographies?We use the system theory and Goffman's dramaturgic perspective as analytical tools.  The system theory could help us see the family as a system, while Goffman's theory might help us understand how resilient children find different strategies, and why they implement these strategies, to hide their family problems.The results show that the most important factors with a positive effect on resilient children were: to have somebody else important in their lives, to have goals in life, to have a safe haven, to think independently and to develop a high level of independence early in life..

The first aim of the thesis is to analyse the problems of trust, according to game theory, in the Russian market for private pensions insurance. The second aim is to find suitable strategies to solve the problems. Problems of trust have arisen because, (i) buyers of insurance have had negative experiences when dealing with insurance companies and corruption has decreased trust for all players in the market, (ii) incomplete information makes it difficult to separate honest actors from dishonest, and (iii) dishonest insurance companies do not get punished because of corruption and weaknesses in the law. Mutual risk-sharing is a potential solution as necessary conditions already exist in the Russian society. There are groups who (i) share the same type of risks, (ii) are aware of moral hazards, and (iii) are able to control each other.

This paper is a degree project on the C-level, 15 points at University West, Department of Business and IT dept. Informatics. This study is about agile methodology and its impact on IT projects. Requirements management is a process within an IT project, where customer has certain requirements that must be met by an IT system. The difference between the traditional and agile development is in the requirements management process and it can cause problems in a project.

This study examines how masculinity is portrayed in podcasts. Our original materialconsisted of four episodes of C/o Hannah & Amanda and four episodes of Filip &Fredrik's podcast. We analyzed the programs both individually and in comparison toeach other. Using a rhetorical analysis, we found that the perception of men in thepodcasts conforms to societal norms. The theoretical basis underlying ouranalysis can be expected to strengthen our findings and made us also realize that theimage of masculinity is constantly evolving..

The theme in this report has been how to benefit experience from accident investigations. The demand on the municipality to perform accidet investigations is relatively new, and maybe they aren?t clear what the demands means. This causes that there might be a problem to benefit experience from accident investigations, for improving the overall safety in the municipality. The main purpose of this report has been to clarify how experience from accident investigations, can be of benefit to society on a local level.

The Swedish Cellulosa Companiy, SCA, has today 280 000 ha planted with lodgepole pine (Pinus contorta var. latifolia) (?C?) which is equivalent to 14 % of its total forest area. Exotic lodgepole pine has in previous experimental stands shown a superior growth than the native Scots pine (Pinus sylvestris L.) (?S?).But also the comparison could be questioned because stand histories were was unknown and also differences in age between C and S existed.

Ogräs är en oönskad växt, ört eller gräs som konkurrerar med den odlade grödan om ljus, vat-ten och näring. För lantbrukaren är det arbetskrävande och kostsamt med bekämpningsåtgär-der mot ogräsen och det finns risk att skörden blir reducerad om det finns ogräs i vallen. Vid vallskörd finns också risken att ogräsfrön följer med grönmassan. Överlever fröna sedan ensi-leringen, digestionspassagen hos idisslare och rötningen till biogödsel finns en eventuell risk för att fröna sprids och ogräsen kan därmed etableras på åkern igen. Det finns flertalet fak-torer som påverkar i vilken utsträckning ogräsfrön kan överleva.

My essay is on the subject of teachers work environment with focus on noise and communication. In the essay questions are raised on how a teacher can influence his or hers noisy work environment. A school is a large work place with many employees and is owned and administered by the county municipality which is an even bigger workplace. How big an acting space does a teacher have in such a large organization?My methods of research on these questions have been to conduct interviews and analyzing documentation from The Swedish Work Environment Authority.

Background: The purpose of the present study was to investigate the prevalence and characteristics of deliberate self-harm in a Swedish University population.Method: A random sample of first year students at University of Kalmar was invited to participate in an Internet-based survey in the autumn of 2007. A total of 139 (53,1 %) completed the anonymous survey.Results: The results showed that 25,2 % (n=35) of the students reported having engaged in some kind of deliberate self-harm at least once, and deliberate self-harm was endorsed by 7,9 % within the past year. The most frequently procedures to self-harm were to tear, carve or pinch self, cutting skin and hitting self on purpose. 37,1 % reported that they had told no one about their self-injurious behaviors and 36,4 % significantly reported that they had no one they trusted and who they could talk to if they were concerned about something. Students with self-injurious behavior were also more likely to report a history of emotional, sexual and/or physical abuse, alcohol and drug use, cut classes and questioning their sexual orientation.Conclusions: Findings suggest that self-harm is associated with risk factors and that self-injury is not only associated with adolescence but also with adulthood.

We have the tradition in Sweden to build villas and houses with a wooden framework. It has become natural for us because we have so much forest in our country. Building with wood has advantages, it is easy to process, but also disadvantages, as it is sensitive to moisture.Finland has long made use of the thermal blocks to build villas. It is a type of bricks that are a bit like a sandwich element, with a core of EPS and concrete on both sides of the core material. The concrete is hollow, so that after the walls has been bricked up you pour concrete into the hollow bricks.The issue of this report is to find out if concrete can be an alternative to wood as framework material in villas.

This essay examines the strategies adopted by the Swedish parliamentary parties against the Pirate Party (Piratpartiet). The study uses the PSO-theory, which attempt to explain the success of niche parties as a consequence of the established parties? strategies against the new competitor. A qualitative analysis and a comparison of the parties? manifestos from the 2002, 2006 and 2010 national elections is used to determine which strategies are adopted.

Denna studie är en fallstudie vid två av Magelungens dagverksamheter. Studien inkluderar tre olika perspektiv: ungdom, förälder och behandlare. Syftet med studien har varit att undersöka informanternas upplevelser av ungdomens tid på Magelungens dagverksamhet. Detta har gjorts genom en kvalitativ metod där sekundärdata, i form av nio intervjuer genomförda av Magelungens forskningsgrupp, har bearbetats och analyserats genom meningskoncentrering. Studien tar avstamp i den kunskapslucka kring kvalitativ forskning om dagverksamheter som forskningsgenomgången visar på.Resultatet tyder på att informanterna generellt sett är nöjda med tiden på dagverksamheten.

The objective of this thesis was to research and gain knowledge about people involved in organized crime in Sweden. By conducting interviews we were able to analyze what factors played a role in an individual's choice to become a member of a criminal gang, as well as to gain an overall picture of these people. The qualitative research was carried out in three different cities in Sweden. Three people, aged between 30 and 60, who are currently members of a gang, were interviewed. In these interviews they shared their life stories in terms of childhood, youth, gang involvement as well as their hopes for the future.The results were then further analyzed to explore any similarities and differences among the participating individuals.