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16027 Uppsatser om Resource based theory and Advertising agency - Sida 47 av 1069
Svenskars resemotiv till Egypten och Thailand
Purpose: My purpose of this study was to examine the factors that motivate Swedes to travel to Egypt and Thailand. To answer the question, I have used two questions.What are the factors that motivate Swedes to travel to Egypt and Thailand?What is the motive for Swedes choose to travel to destinations such as Egypt and Thailand?Method: The method I am using is the qualitative method. The qualitative method has been processed through interviews of Swedish travelers, the Swedish travel agencies as well as Egypt and Thailand tourist agencies specializing in trips to Egypt and Thailand via phone and e-mail.Theory: The theory I am using are motivators and push-pull factors in achieving an understanding of the factors that influence choice for Swedes to travel to destinations such as Egypt and Thailand.Empiricism: The goal was to get a much more qualitative data from the response from the Swedish travel agencies, Egypt and Thailand tourist agency and Swedish travelers who have traveled to both of these destinations.Result: What I have come up with in my study is that the factors that motivate Swedish travelers to travel to Egypt and Thailand, is the warm climate, sun and sea, culture, variety, the cheap price situation and that there are activities for different age groups. This has led to the heat in both Egypt and Thailand has attracted Swedish travelers to travel to both destinations.
Då och nu på biblioteket : Bibliotekariers förändrade yrkesroll
In this Bachelor thesis, we examine how the work of the librarian has changed over the past three decades. The research questions focus on the changes in librarians´ roles and working tasks regarding factors like technique, meetings between librarians and visitors and also how to give service to visitors.We have conducted interviews with librarians at university libraries as well as public libraries. In all, there were four interviews. We have also compared the two types of libraries.We have looked closely at these factors: the tasks of the librarians, the skills needed, how the library has been used as a democratic arena, and what kinds of meetings there are among librarians and users of the library. From these themes we have created interview questions, and our analysis is structured according to the themes.We have worked from a theory on different kinds of identities within the profession.
Physically based rendering : Ur en 3D-grafikers perspektiv
Det här kandidatarbetet undersöker hur Physically based rendering kan påverkar en 3D-grafikers arbete. Målet är att skapa förståelse kring physically based rendering och hur denna tekniken kan komma att påverkar en 3D-grafikers arbete. För att undersöka problemområdet skapades en virtuell miljö i 3D med hjälp av physically based rendering. Arbetsupplevelsen jämfördes senare med det tidigare arbetssättet. Undersökningen beskriver tidigare arbetsätt och hur arbetet har ändrats med physically based rendering.
Bachelor nurses? experiences of working during a natural disaster: The earthquake in Yogyakarta, Indonesia, May 27th 2006
This is a Minor Field Study (MFS) which is a scholarship financed by the Swedish International Development Cooperation Agency (Sida). The study was held in 2007 in Yogyakarta, Indonesia and is based upon retrospective qualitative interviews with five Bachelor nurses who experienced the disaster work during the earthquake 27th of May, 2006. The aim of the study is to explore the experiences, feelings and thoughts of Bachelor nurses who were involved in this natural disaster. The interview, transcription and analyse work were made one year after the earthquake were a qualitative content analysis method was used. Two group interviews were held at the University of Gadjah Mada.
Webbaserade ERP-system - Ramverk för utvärdering
För att skapa en större konkurrenskraft och hantera det allt hårdare affärsklimatet väljer många företag idag att implementera Enterprise Resource Planning (ERP) system, dessa heltäckande affärssystem integrerar alla verksamhetens delar med en gemensam databas och skapar nya möjligheter. För att kunna utvärdera vilken nytta en organisation får av ett sådant system behövs det lämpliga analytiska ramverk. Trots att det finns ramverk för denna typ av utvärdering, råder brist på lämpliga utvärderingsverktyg. En ny utveckling på marknaden för dessa system är webbaserade ERP-system. Systemet köps istället som en tjänst, där systemet finns på en server hos tjänsteleverantören.
Utbildning som lönar sig? : Riskkapitalbolag som investerar i skolor
This paper aims to give an insight into how venture capital work with their investments in the school sector. The purpose of the paper is to examine their work, regarding to goals of the company and the process of controlling the goals. The study also aims to determine the way the companies work with value growth.This study uses a qualitative research method, where the theories license to operate, the relationship value management framework, agency-principal and new public management theory is tested in relation to the collected data. Eleven persons were interviewed in this paper. This paper also aims to give an overview to venture capital in the school sector, where it will examine whether financial goals could collide with social goals.What the study can tell is that venture capital does not have a license to operate in this sector, according to the theory.
Språkstörning i förskoleåldern : En etnografisk studie om hur en kommun organiserar det specialpedagogiska stödet för barn med tal- och språksvårigheter inom förskolan
The purpose of this study was to investigate how the special education, for children with language impairment in preschool, was organised in a municipality in Sweden. The study was based on interviews and field studies as the primary research tools in qualitative and ethnographic method. The result showed that special education teachers were localised in different geographic areas of school and that there were preschools that lacked special educational expertise in language impairment. Literature and the importance of playing for language development were emphasised as well as the use of signs and visual aids as augmentative and alternative communication. In the preschool for children with language impairment, the teachers carried their knowledge into practical and pedagogical work.
Hur integreras fosterhemsplacerade barn i fosterhem?
The purpose of this study is to better understand, from a foster parent perspective, how the integration process of the foster child is carried out in the foster family. The purpose is to identify the challenges and success factors in the process. The study is based on a qualitative method. The data consist of interviews with six foster families. The study?s theoretical framework is mostly based on system theory and also on the theory of ambivalence.The results show that most of our families considered five factors to be important in order to facilitate the integration process.
De nya politiska kommunikationskanalerna : en studie i sociala mediers betydelse inför riksdagsvalet 2010
Aim: To investigate how three of the biggest political parties in Sweden made use of socialmedia in the election campaign in 2010, and to get a picture of how the parties perceive therole of social media in political communication today and in the future.Method: The research is conducted through personal interviews and qualitative textualanalysis.Theory: The theory that the study is based on is Habermas theory of the public sphereMain results: Social media is today an excellent channel for communication and informationbetween politicians and voters, and they will probably become increasingly important inpolitical communication in the future. So far, they are only an addition to the traditional mediaand are in no way substituted for them. Internet and some social media is an excellent forumfor political debate and opinion-former..
Drivkrafterna bakom hållbarhetsredovisning : En undersökning bland Dalarnas kommuner
SammanfattningBakgrund: I och med Gro Harlem Bruntlands rapport "Our common future", som skrevs i mitten av åttiotalet, fick hållbarhetsfrågan ett uppsving och trots att det nu har gått mer än 25 år är ämnet fortfarande högaktuellt. Det finns ett stort behov av att göra samhället hållbart och det är av allmänt intresse att vi åstadkommer förändringar. Här har företagen och den offentliga sektorn en viktig roll och hållbarhetsredovisningen är ett verktyg att nå detta mål.Problem: I Sveriges kommuner är det idag väldigt stor variation på hur och om man hållbarhetsredovisar. Enligt FAR, branschorganisationen för revisorer och rådgivare, är kvaliteten på rapporterna dessutom långt ifrån tillfredsställande. Att upprätta hållbarhetsredovisning är inte lätt eftersom rapporten ska sammanställa ett flertal olika dimensioner.
Individanpassad undervisning : En kvalitativ studie utifrån flera pedagogers perspektiv
The school inspectorate surveys illustrates problems and difficulties for teachers to suit individualized instruction. Therefore, the purpose of the study to investigate whether and in what ways some pedagogues experiences and practice offers the individualized instruction that the governing documents require. The study is based on a qualitative method in the form of semi-structured interviews and observations with four experienced pedagogues. I have been using Piaget's theory of the concrete material's importance for learning and also Vygotsky's theory of the proximal development zone. The results showed that pedagogues understand the importance of individualized instruction.
Romantiklitteratur och genus en text- och läsarundersökning
This Masters thesis aims to study the reading habits of readers of romantic fiction, especially focusing on gender issues. The main areas studied are the function of reading romances compared with reading other genres, and how the readers value romantic and general literature. The thesis is based on qualitative interviews with seven readers of romances, five women and two men. The theoretical background is based on reader response theory and gender theory. Before I started interview the readers I asked them to read two romances; Sidney Sheldons - The best Laid Plans, and Rosamunde Pilchers - The End of Summer, which we later discussed during the interviews.
1n-G4me 4dvertising : En studie rörande produktplacering i Tv- och datorspel
Introduktion: Produktplacering I TV och datorspel har ökat dramatisk under senare åren. Detta till stor del för att datorspelutvecklare idag kan återge pro-dukter med hög detaljrikedom. En hög återgivningsgrad är dock ingen förut-sättning för att lyckas med en produktplacering. Istället torde det finnas fler faktorer som påverkar spelares attityd emot de produkter som exponeras i spel. Denna studie försöker bidra med kriterier som kan vara viktiga för en spelare vid produktplacering i förstapersonsskjutarspel.Forskningsfråga: Vilka kriterier kan vara betydelsefulla för generation Y och Z rörande produktplacering i FPS-spel?Metod: Denna studie behandlar FPS-spel som ett fall.
Revisorns oberoende : Revisionsbyråers beroende av större klienter
Miljöfrågan är ett ständigt aktuellt ämne i samhällsdebatten och det gäller för företagen att följa med utvecklingen. Detta har medfört att miljöredovisningarna har ökat stadigt från dess på början på 90-talet fram till idag. Miljöredovisning kan fungera som ett sätt att kommunicera företagets miljöprestationer eller som ett marknadsföringsverktyg. Oavsett vilken anledning företagen har att miljöredovisa så är det viktigt att ta hänsyn till intressenternas krav så att informationen blir användbar.Syftet med uppsatsen är att studera företagens syn på deras miljöredovisning men även hur de arbetar för att möta intressenternas krav. Företagen måste veta hur de ska presentera informationen på ett sådant vis att intressenterna kan använda den.
Framtidens medborgare : En ideologikritisk analys av den nya skolan i ljuset av demokrati och samhällsmedvetande
The purpose of this study is to investigate whether the schools? pupils have the capacity to understand societal change through social consciousness. In order to investigate that a theory has been developed specifying what social consciousness means and how it is used. The theory has been used as a tool in an ideology critical analysis of the steering documents on which the schools? work is based.